Designing for growth: a design thinking tool kit for managers
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Columbia University Press
2011
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIII, 227 S. Ill., graph. Darst. |
| ISBN: | 9780231158381 9780231527965 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804148326848790528 |
|---|---|
| adam_text | Titel: Designing for growth
Autor: Liedtka, Jeanne
Jahr: 2011
Acknowledgements
Section I: The Why and How of Design Thinking
Chapter One: Why Design?
Chapter Two: Four Questions, Ten Tools
Section II: What is?
Chapter Three: Visualization
Chapter Four: Journey Mapping
Chapter Five: Value Chain Analysis
Chapter Six: Mind Mapping
Section III: What if?
Chapter Seven: Brainstorming
Chapter Eight: Concept Development
Section IV: What wows?
Chapter Nine: Assumption Testing
Chapter Ten: Rapid Prototyping
Section V: What works?
Chapter Eleven: Customer Co-Creation
Chapter Twelve: Learning Launch
ix
1
3
21
39
49
61
75
81
93
103
113
121
131
141
151
159
167
Section VI: Leading Growth and Innovation in Your Organization 179
Appendix 199
The Project Management Aids 201
CNVC s List of Universal Human Needs 213
Further Reading 217
Notes
About the Authors
221
225
|
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| dewey-sort | 3658.4 263 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Psychologie Kommunikationswesen Wiss. Arbeiten Wirtschaftswissenschaften |
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| isbn | 9780231158381 9780231527965 |
| language | English |
| lccn | 2010053277 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024372010 |
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| spelling | Liedtka, Jeanne 1955- Verfasser (DE-588)1142951758 aut Designing for growth a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie New York, NY Columbia University Press 2011 XIII, 227 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Creative ability in business Organizational change Success in business Unternehmen (DE-588)4061963-1 gnd rswk-swf Kreatives Denken (DE-588)4165549-7 gnd rswk-swf Kreatives Denken (DE-588)4165549-7 s Unternehmen (DE-588)4061963-1 s DE-604 Ogilvie, Tim Verfasser aut Erscheint auch als Online-Ausgabe (eBook) 978-0-231-52796-5 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024372010&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Liedtka, Jeanne 1955- Ogilvie, Tim Designing for growth a design thinking tool kit for managers Creative ability in business Organizational change Success in business Unternehmen (DE-588)4061963-1 gnd Kreatives Denken (DE-588)4165549-7 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4165549-7 |
| title | Designing for growth a design thinking tool kit for managers |
| title_auth | Designing for growth a design thinking tool kit for managers |
| title_exact_search | Designing for growth a design thinking tool kit for managers |
| title_full | Designing for growth a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie |
| title_fullStr | Designing for growth a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie |
| title_full_unstemmed | Designing for growth a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie |
| title_short | Designing for growth |
| title_sort | designing for growth a design thinking tool kit for managers |
| title_sub | a design thinking tool kit for managers |
| topic | Creative ability in business Organizational change Success in business Unternehmen (DE-588)4061963-1 gnd Kreatives Denken (DE-588)4165549-7 gnd |
| topic_facet | Creative ability in business Organizational change Success in business Unternehmen Kreatives Denken |
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