The art and business of photography:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Allworth Press
2011
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references (p. 197-198) and index |
| Beschreibung: | XIII, 209 S. Ill. 23 cm |
| ISBN: | 9781581157598 |
Internformat
MARC
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| adam_text | IMAGE 1
CONTENTS
ACKNOWLEDGEMENTS IX
PREFACE XI
PART I: ART A ND COMMERCE
CHAPTER 1 ART 3
THE PASSION TO PURSUE PHOTOGRAPHY IS SHARED BY MANY; PUSHING THAT DRIVE
TO AN ART IS LESS COMMON. THIS INTRODUCTORY CHAPTER LOOKS AT THIS
DISTINCTION AND ITS IMPORTANCE TO THE CONTEMPORARY WORKING PHOTOGRAPHER.
CHAPTER 2 COMMERCE 11
A FAST-PACED REVIEW OF THE HISTORY OF PHOTOGRAPHY THROUGH THE LENS OF
COMMERCE AND CAREER PROFILES OF SEAN KERNAN, RICHARD KELLY AND SUSAN
CARR. BY LOOKING AT HOW VARIOUS PHOTOGRAPHERS HAVE MADE A
LIVING, THE CRITICAL CONNECTION OF THE INDEPENDENT ARTIST AND A METHOD
FOR MONETIZING ARTISTIC SKILLS IS REVEALED.
CHAPTER 3 ARRIVING AT A PEACEFUL COALESCENCE 23
PHOTOGRAPHERS NEED TO SEPARATE CLIENT AND PERSONAL WORK IN ORDER TO
SUCCESSFULLY FIND GENUINE ARTISTIC EXPRESSION. THIS CHAPTER DISCUSSES
HOW BY INTEGRATING PERSONAL WORK INTO A BUSINESS, BOTH ARE STRENGTHENED.
PART II: A REALISTIC L O OK AT THE I N D U S T RY
CHAPTER 4 WHERE ARE THE CLIENTS? 33
THIS REALISTIC LOOK AT THE STATE OF OUR INDUSTRY CONCISELY EXPLAINS
PHOTOGRAPHY S DRAMATIC AND RAPID CHANGE BY HIGHLIGHTING THE SHIFTS IN
HOW ADVERTISING AND MEDIA MARKETS FUNCTION. THIS LOOK AT THE RECENT PAST
PROVIDES INSIGHTS FOR FUTURE SOLUTIONS.
IMAGE 2
CHAPTER 5 THE IMPORTANCE AND BURDEN OF COPYRIGHT 43
THIS CHAPTER COVERS THE BASICS OF COPYRIGHT LAW INCLUDING A
BRIEF HISTORY AND THE IMPORTANCE OF REGISTRATION. THE CURRENT
COPYRIGHT WAR IS DISCUSSED WITH OPTIONS AND IDEAS FOR THE ROLE
OF INDEPENDENT WORKING ARTISTS IN THIS DEBATE.
CHAPTER 6 LICENSING IN THE NEW ECONOMY 59
LICENSING REMAINS A CRITICAL PART OF ANY INDEPENDENT WORKING
ARTIST S CAREER. THIS CHAPTER PROVIDES A CLEAR UNDERSTANDING OF
WHAT IT MEANS TO LICENSE VISUAL WORKS AND PROVIDES PRACTICAL TOOLS
FOR DETERMINING FEES AND PRICES.
CHAPTER 7 FUTURE PROSPECTS 85
MAJOR CHANGES IN THE BUSINESS OF PHOTOGRAPHY ARE OUTLINED.
ELEVEN PHOTOGRAPHERS ARE PROFILED REVEALING HOW THEY ARE GROWING
SUSTAINABLE BUSINESSES IN THE NEW ECONOMY.
PART III: THE WELL ROUNDED PHOTOGRAPHER
PORTFOLIOS 99
A SELECTION OF IMAGES BY SEAN KERNAN, RICHARD KELLY, AND SUSAN
CARR ARE SHOWN IN COMBINATION WITH THEIR ARTIST STATEMENTS ABOUT
THESE PARTICULAR PROJECTS.
CHAPTER 8 THE NEW PROFESSIONAL PHOTOGRAPHER 141
THE WELL ROUNDED PHOTOGRAPHER IS DEFINED AS EXHIBITING EXCELLENCE
IN BUSINESS, CRAFT AND CREATIVITY. THE COMBINATION IS THE KEY TO
SUCCESS FOR TODAY S PHOTOGRAPHER.
IMAGE 3
CHAPTER 9 BUSINESS 143
AN OUTLINE OF BUSINESS MUSTS: COPYRIGHT, LICENSING, RELEASES, PRICING,
BUSINESS MANAGEMENT, MARKETING AND SALES. EACH CATEGORY IS DISCUSSED IN
DETAIL AND A LIST OF RESOURCES IS PROVIDED.
CHAPTER 10 CRAFT 167
THIS CHAPTER ARTICULATES WHAT CRAFT IS TO THE PHOTOGRAPHER AND ITS
CRITICAL CONNECTION TO MAKING ART AND BUILDING A SUCCESSFUL BUSINESS.
THE EXPERIENCES OF VARIOUS PHOTOGRAPHERS ARE SHARED AND A RESOURCE
LISTING FOR IMPROVING CRAFT IS PROVIDED.
,179 CHAPTER 11 CREATIVITY FOSTERING CREATIVITY: MINDFUL TIME,
PERSISTENCE, AND OPENNESS. THIS CHAPTER OUTLINES EACH OF THESE STEPS AND
PROVIDES A LIST OF RESOURCES TO HELP.
CHAPTER 12 CONCLUSION 193
REDEFINING THE ROLE OF THE PHOTOGRAPHER.
NOTES 197
INDEX 199
CONTENTS V II
|
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| author | Carr, Susan |
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| dewey-full | 770.68 |
| dewey-hundreds | 700 - The arts |
| dewey-ones | 770 - Photography, computer art, cinematography |
| dewey-raw | 770.68 |
| dewey-search | 770.68 |
| dewey-sort | 3770.68 |
| dewey-tens | 770 - Photography, computer art, cinematography |
| discipline | Kunstgeschichte |
| format | Book |
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| isbn | 9781581157598 |
| language | English |
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| physical | XIII, 209 S. Ill. 23 cm |
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| spelling | Carr, Susan Verfasser aut The art and business of photography Susan Carr New York Allworth Press 2011 XIII, 209 S. Ill. 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. 197-198) and index Photography Photography Practice Photography industry Vermarktung (DE-588)4121857-7 gnd rswk-swf Fotografie (DE-588)4045895-7 gnd rswk-swf Fotografie (DE-588)4045895-7 s Vermarktung (DE-588)4121857-7 s DE-604 SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024355087&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Carr, Susan The art and business of photography Photography Photography Practice Photography industry Vermarktung (DE-588)4121857-7 gnd Fotografie (DE-588)4045895-7 gnd |
| subject_GND | (DE-588)4121857-7 (DE-588)4045895-7 |
| title | The art and business of photography |
| title_auth | The art and business of photography |
| title_exact_search | The art and business of photography |
| title_full | The art and business of photography Susan Carr |
| title_fullStr | The art and business of photography Susan Carr |
| title_full_unstemmed | The art and business of photography Susan Carr |
| title_short | The art and business of photography |
| title_sort | the art and business of photography |
| topic | Photography Photography Practice Photography industry Vermarktung (DE-588)4121857-7 gnd Fotografie (DE-588)4045895-7 gnd |
| topic_facet | Photography Photography Practice Photography industry Vermarktung Fotografie |
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