Public relations and the press: the troubled embrace
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Evanston, Ill.
Northwestern Univ. Press
2007
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Schriftenreihe: | Visions of the American press
|
Schlagworte: | |
Online-Zugang: | Inh.-Verz. Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references (p. 261-283) and index |
Beschreibung: | XIX, 300 S. 21 cm |
ISBN: | 9780810124349 0810124343 |
Internformat
MARC
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020 | |a 0810124343 |c pbk. : alk. paper |9 0-8101-2434-3 | ||
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264 | 1 | |a Evanston, Ill. |b Northwestern Univ. Press |c 2007 | |
300 | |a XIX, 300 S. |c 21 cm | ||
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Datensatz im Suchindex
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adam_text | PUBLIC RELATIONS AND THE PRESS
/ GOWER, KARLA K.
: 2007
TABLE OF CONTENTS / INHALTSVERZEICHNIS
INTRODUCTION
THE RISE OF THE PROFESSIONAL SOURCE
MANAGING SOCIAL CHANGE
POWER TO THE PEOPLE
INVESTIGATING POWER
CONTROLLING THE MESSAGE
THE POWER SHIFT
CONCLUSION.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
any_adam_object | 1 |
author | Gower, Karla K. |
author_facet | Gower, Karla K. |
author_role | aut |
author_sort | Gower, Karla K. |
author_variant | k k g kk kkg |
building | Verbundindex |
bvnumber | BV037341171 |
callnumber-first | H - Social Science |
callnumber-label | HD59 |
callnumber-raw | HD59.6.U6 |
callnumber-search | HD59.6.U6 |
callnumber-sort | HD 259.6 U6 |
callnumber-subject | HD - Industries, Land Use, Labor |
classification_rvk | AP 17420 |
ctrlnum | (OCoLC)836511703 (DE-599)BVBBV037341171 |
dewey-full | 659.20973 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.20973 |
dewey-search | 659.20973 |
dewey-sort | 3659.20973 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
era | Geschichte 1900-2000 Geschichte gnd |
era_facet | Geschichte 1900-2000 Geschichte |
format | Book |
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spelling | Gower, Karla K. Verfasser aut Public relations and the press the troubled embrace Karla K. Gower ; foreword by Kurt Andersen Evanston, Ill. Northwestern Univ. Press 2007 XIX, 300 S. 21 cm txt rdacontent n rdamedia nc rdacarrier Visions of the American press Includes bibliographical references (p. 261-283) and index Geschichte 1900-2000 Geschichte gnd rswk-swf Geschichte Massenmedien Journalism and public relations United States Public relations United States History 20th century Journalism Objectivity United States Mass media Objectivity United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Presse (DE-588)4047150-0 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Presse (DE-588)4047150-0 s Öffentlichkeitsarbeit (DE-588)4043188-5 s Geschichte z DE-188 http://www.loc.gov/catdir/toc/ecip0712/2007007892.html Inh.-Verz. LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=022494885&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Gower, Karla K. Public relations and the press the troubled embrace Geschichte Massenmedien Journalism and public relations United States Public relations United States History 20th century Journalism Objectivity United States Mass media Objectivity United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Presse (DE-588)4047150-0 gnd |
subject_GND | (DE-588)4043188-5 (DE-588)4047150-0 (DE-588)4078704-7 |
title | Public relations and the press the troubled embrace |
title_auth | Public relations and the press the troubled embrace |
title_exact_search | Public relations and the press the troubled embrace |
title_full | Public relations and the press the troubled embrace Karla K. Gower ; foreword by Kurt Andersen |
title_fullStr | Public relations and the press the troubled embrace Karla K. Gower ; foreword by Kurt Andersen |
title_full_unstemmed | Public relations and the press the troubled embrace Karla K. Gower ; foreword by Kurt Andersen |
title_short | Public relations and the press |
title_sort | public relations and the press the troubled embrace |
title_sub | the troubled embrace |
topic | Geschichte Massenmedien Journalism and public relations United States Public relations United States History 20th century Journalism Objectivity United States Mass media Objectivity United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Presse (DE-588)4047150-0 gnd |
topic_facet | Geschichte Massenmedien Journalism and public relations United States Public relations United States History 20th century Journalism Objectivity United States Mass media Objectivity United States Öffentlichkeitsarbeit Presse USA |
url | http://www.loc.gov/catdir/toc/ecip0712/2007007892.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=022494885&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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