International marketing:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Andover, Hampshire
South-Western
2011
|
Schlagworte: | |
Beschreibung: | XXVI, 592 S. Ill., graph. Darst. |
ISBN: | 9781408009239 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV037291022 | ||
003 | DE-604 | ||
005 | 20220125 | ||
007 | t | ||
008 | 110321s2011 xxuad|| |||| 00||| eng d | ||
020 | |a 9781408009239 |9 978-1-4080-0923-9 | ||
035 | |a (OCoLC)711868120 | ||
035 | |a (DE-599)BVBBV037291022 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-1050 |a DE-Aug4 |a DE-1043 |a DE-522 |a DE-91 |a DE-573 | ||
082 | 0 | |a 658.84 |2 22 | |
084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
084 | |a WIR 800f |2 stub | ||
100 | 1 | |a Czinkota, Michael R. |d 1951- |e Verfasser |0 (DE-588)170023923 |4 aut | |
245 | 1 | 0 | |a International marketing |c Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo |
264 | 1 | |a Andover, Hampshire |b South-Western |c 2011 | |
300 | |a XXVI, 592 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Ronkainen, Ilkka A. |e Sonstige |0 (DE-588)170329631 |4 oth | |
700 | 1 | |a Zvobgo, Gilbert |e Sonstige |4 oth | |
999 | |a oai:aleph.bib-bvb.de:BVB01-021203602 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804143925118631936 |
---|---|
any_adam_object | |
author | Czinkota, Michael R. 1951- |
author_GND | (DE-588)170023923 (DE-588)170329631 |
author_facet | Czinkota, Michael R. 1951- |
author_role | aut |
author_sort | Czinkota, Michael R. 1951- |
author_variant | m r c mr mrc |
building | Verbundindex |
bvnumber | BV037291022 |
classification_rvk | QP 680 |
classification_tum | WIR 800f |
ctrlnum | (OCoLC)711868120 (DE-599)BVBBV037291022 |
dewey-full | 658.84 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.84 |
dewey-search | 658.84 |
dewey-sort | 3658.84 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01392nam a2200385zc 4500</leader><controlfield tag="001">BV037291022</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20220125 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">110321s2011 xxuad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781408009239</subfield><subfield code="9">978-1-4080-0923-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)711868120</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV037291022</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-1043</subfield><subfield code="a">DE-522</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-573</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.84</subfield><subfield code="2">22</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 800f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Czinkota, Michael R.</subfield><subfield code="d">1951-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)170023923</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">International marketing</subfield><subfield code="c">Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Andover, Hampshire</subfield><subfield code="b">South-Western</subfield><subfield code="c">2011</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXVI, 592 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4151278-9</subfield><subfield code="a">Einführung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ronkainen, Ilkka A.</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)170329631</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Zvobgo, Gilbert</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-021203602</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
genre | 1\p (DE-588)4151278-9 Einführung gnd-content |
genre_facet | Einführung |
id | DE-604.BV037291022 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:55:24Z |
institution | BVB |
isbn | 9781408009239 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021203602 |
oclc_num | 711868120 |
open_access_boolean | |
owner | DE-1050 DE-Aug4 DE-1043 DE-522 DE-91 DE-BY-TUM DE-573 |
owner_facet | DE-1050 DE-Aug4 DE-1043 DE-522 DE-91 DE-BY-TUM DE-573 |
physical | XXVI, 592 S. Ill., graph. Darst. |
publishDate | 2011 |
publishDateSearch | 2011 |
publishDateSort | 2011 |
publisher | South-Western |
record_format | marc |
spelling | Czinkota, Michael R. 1951- Verfasser (DE-588)170023923 aut International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo Andover, Hampshire South-Western 2011 XXVI, 592 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Ronkainen, Ilkka A. Sonstige (DE-588)170329631 oth Zvobgo, Gilbert Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Czinkota, Michael R. 1951- International marketing Internationales Marketing (DE-588)4125431-4 gnd |
subject_GND | (DE-588)4125431-4 (DE-588)4151278-9 |
title | International marketing |
title_auth | International marketing |
title_exact_search | International marketing |
title_full | International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo |
title_fullStr | International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo |
title_full_unstemmed | International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo |
title_short | International marketing |
title_sort | international marketing |
topic | Internationales Marketing (DE-588)4125431-4 gnd |
topic_facet | Internationales Marketing Einführung |
work_keys_str_mv | AT czinkotamichaelr internationalmarketing AT ronkainenilkkaa internationalmarketing AT zvobgogilbert internationalmarketing |