Marketing metaphors and metamorphosis:
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Basingstoke
Palgrave Macmillan
2008
|
Schlagworte: | |
Online-Zugang: | UBR01 Volltext |
Beschreibung: | Adobe Ebook Reader |
Beschreibung: | 1 Online-Ressource (248 p. S.) |
Format: | Document |
ISBN: | 0230227538 9780230227538 9781403998613 |
Internformat
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Datensatz im Suchindex
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author | Kitchen, Philip J. 1953- |
author_GND | (DE-588)142047279 |
author_facet | Kitchen, Philip J. 1953- |
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id | DE-604.BV037279832 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T22:55:08Z |
institution | BVB |
isbn | 0230227538 9780230227538 9781403998613 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021192651 |
oclc_num | 732180991 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR |
owner_facet | DE-355 DE-BY-UBR |
physical | 1 Online-Ressource (248 p. S.) |
psigel | ZDB-40-PBM |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Palgrave Macmillan |
record_format | marc |
spelling | Kitchen, Philip J. 1953- Verfasser (DE-588)142047279 aut Marketing metaphors and metamorphosis Philip J. Kitchen Basingstoke Palgrave Macmillan 2008 1 Online-Ressource (248 p. S.) txt rdacontent c rdamedia cr rdacarrier Adobe Ebook Reader Document Sales & marketing management bicssc Business and Management eflch Sales & marketing management / bicssc Business and Management / eflch http://www.palgraveconnect.com/doifinder/10.1057/9780230227538 Verlag Volltext |
spellingShingle | Kitchen, Philip J. 1953- Marketing metaphors and metamorphosis Sales & marketing management bicssc Business and Management eflch Sales & marketing management / bicssc Business and Management / eflch |
title | Marketing metaphors and metamorphosis |
title_auth | Marketing metaphors and metamorphosis |
title_exact_search | Marketing metaphors and metamorphosis |
title_full | Marketing metaphors and metamorphosis Philip J. Kitchen |
title_fullStr | Marketing metaphors and metamorphosis Philip J. Kitchen |
title_full_unstemmed | Marketing metaphors and metamorphosis Philip J. Kitchen |
title_short | Marketing metaphors and metamorphosis |
title_sort | marketing metaphors and metamorphosis |
topic | Sales & marketing management bicssc Business and Management eflch Sales & marketing management / bicssc Business and Management / eflch |
topic_facet | Sales & marketing management Business and Management Sales & marketing management / bicssc Business and Management / eflch |
url | http://www.palgraveconnect.com/doifinder/10.1057/9780230227538 |
work_keys_str_mv | AT kitchenphilipj marketingmetaphorsandmetamorphosis |