Competitive identity: the new brand management for nations, cities and regions
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke
Palgrave Macmillan
2007
|
| Schlagworte: | |
| Online-Zugang: | UBR01 Volltext |
| Beschreibung: | Adobe Ebook Reader |
| Beschreibung: | 1 Online-Ressource (160 S.) |
| Format: | Document |
| ISBN: | 0230500285 0230627722 9780230500280 9780230627727 |
Internformat
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Datensatz im Suchindex
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| discipline | Wirtschaftswissenschaften Geographie |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:55:08Z |
| institution | BVB |
| isbn | 0230500285 0230627722 9780230500280 9780230627727 |
| language | English |
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| publisher | Palgrave Macmillan |
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| spelling | Anholt, Simon Verfasser (DE-588)130354244 aut Competitive identity the new brand management for nations, cities and regions Simon Anholt Basingstoke Palgrave Macmillan 2007 1 Online-Ressource (160 S.) txt rdacontent c rdamedia cr rdacarrier Adobe Ebook Reader Document International business bicssc Sales & marketing bicssc Business communication & presentation bicssc Business and Management eflch International business / bicssc Sales & marketing / bicssc Business communication & presentation / bicssc Business and Management / eflch Internationaler Wettbewerb (DE-588)4027415-9 gnd rswk-swf Regionales Marketing (DE-588)4388526-3 gnd rswk-swf Internationaler Wettbewerb (DE-588)4027415-9 s Regionales Marketing (DE-588)4388526-3 s DE-604 Erscheint auch als Druck-Ausgabe Competitive identity (DE-604)BV022196307 http://www.palgraveconnect.com/doifinder/10.1057/9780230627727 Verlag Volltext |
| spellingShingle | Anholt, Simon Competitive identity the new brand management for nations, cities and regions International business bicssc Sales & marketing bicssc Business communication & presentation bicssc Business and Management eflch International business / bicssc Sales & marketing / bicssc Business communication & presentation / bicssc Business and Management / eflch Internationaler Wettbewerb (DE-588)4027415-9 gnd Regionales Marketing (DE-588)4388526-3 gnd |
| subject_GND | (DE-588)4027415-9 (DE-588)4388526-3 |
| title | Competitive identity the new brand management for nations, cities and regions |
| title_auth | Competitive identity the new brand management for nations, cities and regions |
| title_exact_search | Competitive identity the new brand management for nations, cities and regions |
| title_full | Competitive identity the new brand management for nations, cities and regions Simon Anholt |
| title_fullStr | Competitive identity the new brand management for nations, cities and regions Simon Anholt |
| title_full_unstemmed | Competitive identity the new brand management for nations, cities and regions Simon Anholt |
| title_short | Competitive identity |
| title_sort | competitive identity the new brand management for nations cities and regions |
| title_sub | the new brand management for nations, cities and regions |
| topic | International business bicssc Sales & marketing bicssc Business communication & presentation bicssc Business and Management eflch International business / bicssc Sales & marketing / bicssc Business communication & presentation / bicssc Business and Management / eflch Internationaler Wettbewerb (DE-588)4027415-9 gnd Regionales Marketing (DE-588)4388526-3 gnd |
| topic_facet | International business Sales & marketing Business communication & presentation Business and Management International business / bicssc Sales & marketing / bicssc Business communication & presentation / bicssc Business and Management / eflch Internationaler Wettbewerb Regionales Marketing |
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