Strategic reputation risk management: Ebook. - Originally published in: 2002
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke
Palgrave Macmillan
2002
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| Schlagworte: | |
| Online-Zugang: | UBR01 Volltext |
| Beschreibung: | Adobe Ebook Reader Introduction What's different about reputation today and why is there a sense of urgency? How to manage reputation risk Perception or reality? - a risky business The consumer awakes Expanding liabilities, science and the precautionary principle - the greatest risk of all? Corporate social responsibility - the new moral code for doing business? Appendices Index 'The threat to an organisation's reputation is one of the key problems facing management. This guide will help you understand and manage the risk you face.' - Professor Frank Furedi, University of Kent 'This work is exceptionally noteworthy on two scores. First: it manages to draw together a raft of currently popular concepts relating to an organization's communications responsibilities - and then succeeds in articulating them as a coherent yet workable corporate philosophy. Secondly it postulates an eminently practical methodology to guide executives faced with the increasingly daunting task of monitoring and managing the reputational risk process. Intellectually and academically Larkin has achieved a neat balance between advocating principles and recommending practices.' - Professor Tim Traverse-Healy, The Page Society 'Understanding the impact of risk perception on commercial objectives is a critical part of effective risk management and operational performance. This book is immensely readable and provides a practical guide for senior managers who have to engage in active reputation management.' - Ann Sullivan, Senior Director, Cable & Wireless 'Reputation management is an essential part of boardroom competence today. This book will give corporate officers a head start in minimizing risks to reputation and building stakeholder relationships for competitive advantage.' - Malcolm T. Williams, Head of Group Issue Management & Resource Development, Shell International 'This is an invaluable guide for senior managers who should be recognizing the impact of risk perception on corporate reputation and the delivery of commercial strategies in a complex and rapidly changing business environment.' - Professor Ragnar Lofstedt, Director, King's Centre for Risk Management, King's College, London |
| Beschreibung: | 1 Online-Ressource (288 p S.) |
| Format: | Document |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:55:08Z |
| institution | BVB |
| language | English |
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| spelling | Larkin, Judy Verfasser aut Strategic reputation risk management Ebook. - Originally published in: 2002 Judy Larkin Basingstoke Palgrave Macmillan 2002 1 Online-Ressource (288 p S.) txt rdacontent c rdamedia cr rdacarrier Adobe Ebook Reader Introduction What's different about reputation today and why is there a sense of urgency? How to manage reputation risk Perception or reality? - a risky business The consumer awakes Expanding liabilities, science and the precautionary principle - the greatest risk of all? Corporate social responsibility - the new moral code for doing business? Appendices Index 'The threat to an organisation's reputation is one of the key problems facing management. This guide will help you understand and manage the risk you face.' - Professor Frank Furedi, University of Kent 'This work is exceptionally noteworthy on two scores. First: it manages to draw together a raft of currently popular concepts relating to an organization's communications responsibilities - and then succeeds in articulating them as a coherent yet workable corporate philosophy. Secondly it postulates an eminently practical methodology to guide executives faced with the increasingly daunting task of monitoring and managing the reputational risk process. Intellectually and academically Larkin has achieved a neat balance between advocating principles and recommending practices.' - Professor Tim Traverse-Healy, The Page Society 'Understanding the impact of risk perception on commercial objectives is a critical part of effective risk management and operational performance. This book is immensely readable and provides a practical guide for senior managers who have to engage in active reputation management.' - Ann Sullivan, Senior Director, Cable & Wireless 'Reputation management is an essential part of boardroom competence today. This book will give corporate officers a head start in minimizing risks to reputation and building stakeholder relationships for competitive advantage.' - Malcolm T. Williams, Head of Group Issue Management & Resource Development, Shell International 'This is an invaluable guide for senior managers who should be recognizing the impact of risk perception on corporate reputation and the delivery of commercial strategies in a complex and rapidly changing business environment.' - Professor Ragnar Lofstedt, Director, King's Centre for Risk Management, King's College, London Document Business strategy bicssc Business and Management eflch Business strategy / bicssc Business and Management / eflch http://www.palgraveconnect.com/doifinder/10.1057/9780230511415 Verlag Volltext |
| spellingShingle | Larkin, Judy Strategic reputation risk management Ebook. - Originally published in: 2002 Business strategy bicssc Business and Management eflch Business strategy / bicssc Business and Management / eflch |
| title | Strategic reputation risk management Ebook. - Originally published in: 2002 |
| title_auth | Strategic reputation risk management Ebook. - Originally published in: 2002 |
| title_exact_search | Strategic reputation risk management Ebook. - Originally published in: 2002 |
| title_full | Strategic reputation risk management Ebook. - Originally published in: 2002 Judy Larkin |
| title_fullStr | Strategic reputation risk management Ebook. - Originally published in: 2002 Judy Larkin |
| title_full_unstemmed | Strategic reputation risk management Ebook. - Originally published in: 2002 Judy Larkin |
| title_short | Strategic reputation risk management |
| title_sort | strategic reputation risk management ebook originally published in 2002 |
| title_sub | Ebook. - Originally published in: 2002 |
| topic | Business strategy bicssc Business and Management eflch Business strategy / bicssc Business and Management / eflch |
| topic_facet | Business strategy Business and Management Business strategy / bicssc Business and Management / eflch |
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