Understanding consumer choice: Ebook. - Originally published in: 2005
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Basingstoke
Palgrave Macmillan
2005
|
Schlagworte: | |
Online-Zugang: | UBR01 Volltext |
Beschreibung: | Adobe Ebook Reader Acknowledgements List of Figures List of Tables Preface Marketing's Attitude Problem Consumer Behavior The Behavior of Consumer's Attitudes Prior Behavior The Situated Consumer Attitudes, Situations, and Behavior Patterns of Brand Choice Context and Cognition in Consumer Choice Intentional Behaviorism Notes Reference Index |
Beschreibung: | 1 Online-Ressource (280 p S.) |
Format: | Document |
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illustrated | Not Illustrated |
indexdate | 2024-07-09T22:55:08Z |
institution | BVB |
language | English |
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oclc_num | 873770654 |
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physical | 1 Online-Ressource (280 p S.) |
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publishDate | 2005 |
publishDateSearch | 2005 |
publishDateSort | 2005 |
publisher | Palgrave Macmillan |
record_format | marc |
spelling | Foxall, Gordon R. Verfasser aut Understanding consumer choice Ebook. - Originally published in: 2005 Gordon R. Foxall Basingstoke Palgrave Macmillan 2005 1 Online-Ressource (280 p S.) txt rdacontent c rdamedia cr rdacarrier Adobe Ebook Reader Acknowledgements List of Figures List of Tables Preface Marketing's Attitude Problem Consumer Behavior The Behavior of Consumer's Attitudes Prior Behavior The Situated Consumer Attitudes, Situations, and Behavior Patterns of Brand Choice Context and Cognition in Consumer Choice Intentional Behaviorism Notes Reference Index Document Sales & marketing bicssc Business and Management eflch Sales & marketing / bicssc Business and Management / eflch http://www.palgraveconnect.com/doifinder/10.1057/9780230510029 Verlag Volltext |
spellingShingle | Foxall, Gordon R. Understanding consumer choice Ebook. - Originally published in: 2005 Sales & marketing bicssc Business and Management eflch Sales & marketing / bicssc Business and Management / eflch |
title | Understanding consumer choice Ebook. - Originally published in: 2005 |
title_auth | Understanding consumer choice Ebook. - Originally published in: 2005 |
title_exact_search | Understanding consumer choice Ebook. - Originally published in: 2005 |
title_full | Understanding consumer choice Ebook. - Originally published in: 2005 Gordon R. Foxall |
title_fullStr | Understanding consumer choice Ebook. - Originally published in: 2005 Gordon R. Foxall |
title_full_unstemmed | Understanding consumer choice Ebook. - Originally published in: 2005 Gordon R. Foxall |
title_short | Understanding consumer choice |
title_sort | understanding consumer choice ebook originally published in 2005 |
title_sub | Ebook. - Originally published in: 2005 |
topic | Sales & marketing bicssc Business and Management eflch Sales & marketing / bicssc Business and Management / eflch |
topic_facet | Sales & marketing Business and Management Sales & marketing / bicssc Business and Management / eflch |
url | http://www.palgraveconnect.com/doifinder/10.1057/9780230510029 |
work_keys_str_mv | AT foxallgordonr understandingconsumerchoiceebookoriginallypublishedin2005 |