Cases in international business: strategies for internationalisation
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Prahran, Australia
Tilde Univ. Press.
2010
|
| Ausgabe: | 1. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | VIII, 98 S. graph. Darst. |
| ISBN: | 9780734610775 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804143865468289024 |
|---|---|
| adam_text | Titel: Cases in international business
Autor: Coulthard, Max
Jahr: 2010
Contents
Preface
Case Study Method............................................................................................................i
General issues......................................................................................................................i
Problem solving case format................................................................................................ii
Cases and the topics they cover..........................................................................................iii
Chapter 1 - Kirin Holdings Company Limited - Expansion into Australia........................1
Background........................................................................................................................1
Why Australia?....................................................................................................................2
History of Lion Nathan........................................................................................................4
Kirin Holdings acquires Lion Nathan....................................................................................4
Questions...........................................................................................................................5
References..........................................................................................................................5
Chapter 2 - Nudie - A Merger That Failed........................................................................6
Background........................................................................................................................6
Market................................................................................................................................6
Products.............................................................................................................................7
Marketing and culture.........................................................................................................7
The internationalisation of Nudie........................................................................................7
The proposed merger that failed..........................................................................................8
Questions...........................................................................................................................9
References..........................................................................................................................9
Chapter 3 - ANZ s Expansion into Asia...........................................................................11
Background......................................................................................................................11
Problems faced byANZin2009........................................................................................11
ANZ s Asian expansion......................................................................................................12
The future.........................................................................................................................13
Questions.........................................................................................................................13
References........................................................................................................................13
Chapter 4 - Tahbilk Wines..............................................................................................15
Background......................................................................................................................15
The business.....................................................................................................................15
Problems facing Tahbilk....................................................................................................17
The future.........................................................................................................................17
Questions.........................................................................................................................18
References........................................................................................................................18
Chapter 5 - Student Housing Australia...........................................................................19
Background......................................................................................................................19
Business functions and partners.........................................................................................20
Property management.......................................................................................................20
Owners Corporation.........................................................................................................21
Services............................................................................................................................21
Malaysian expansion.........................................................................................................22
PEST analysis of Malaysia..................................................................................................23
Education.........................................................................................................................25
Real estate industry analysis..............................................................................................28
Prospects and risks associated with student housing services..............................................29
Questions.........................................................................................................................30
References........................................................................................................................30
Chapter 6 - Fonterra Cooperative Group.......................................................................32
Background......................................................................................................................32
Performance.....................................................................................................................32
Fonterra Australia..............................................................................................................34
Global goals......................................................................................................................34
A damaged reputation in China.........................................................................................34
Questions.........................................................................................................................35
References........................................................................................................................35
Chapter 7 - BlueScope Steel...........................................................................................36
Background......................................................................................................................36
BlueScope Steel post 2000................................................................................................36
Strategy development.......................................................................................................37
The Asian expansion.........................................................................................................38
Structure...........................................................................................................................38
Challenges........................................................................................................................40
Competitive advantage.....................................................................................................41
The present situation........................................................................................................42
Questions.........................................................................................................................42
References........................................................................................................................42
Chapter 8 - Fosters in Vietnam......................................................................................44
Background......................................................................................................................44
Fosters Group Limited.......................................................................................................45
The Vietnamese beer market............................................................................................45
Fosters in Vietnam............................................................................................................46
Why did FGL leave Vietnam?............................................................................................46
Questions.........................................................................................................................47
References........................................................................................................................47
Chapter 9 - Starbucks - Leaving Australia?....................................................................49
Background......................................................................................................................49
The Starbucks product range.............................................................................................50
The international expansion of Starbucks...........................................................................50
Starbucks enters the Australian market..............................................................................51
Reasons for Starbucks entering the Australian market.........................................................51
Problems encountered in the Australian market.................................................................52
The future for Starbucks in Australia..................................................................................52
Questions.........................................................................................................................52
References........................................................................................................................53
Chapter 10 - Qantas.......................................................................................................54
Background......................................................................................................................54
Company operations.........................................................................................................54
Company performance.....................................................................................................54
Problems faced by Qantas.................................................................................................55
Strategy.............................................................................................................................55
Questions.........................................................................................................................56
References........................................................................................................................57
Chapter 11 -Jetstar.........................................................................................................58
Background......................................................................................................................58
Origins of Jetstar................................................................................................................58
Jetstar Australia.................................................................................................................59
Jetstar Asia........................................................................................................................60
Further international expansion.........................................................................................60
Jetstar Pacific.....................................................................................................................61
Competition.....................................................................................................................62
Operation and strategy......................................................................................................63
Questions.........................................................................................................................64
References........................................................................................................................64
Chapter 12 - GM Holden................................................................................................65
Background......................................................................................................................65
Australian operations and production................................................................................65
GM Holden s problems at home.......................................................................................65
GM Holden s export business............................................................................................66
GM Holden and the global financial crisis..........................................................................67
The future.........................................................................................................................68
Questions.........................................................................................................................68
References........................................................................................................................68
Chapter 13 - Abercrombie Fitch..................................................................................70
Background......................................................................................................................70
Operations........................................................................................................................70
Industry overview and key industry forces..........................................................................71
Problems..........................................................................................................................71
The future.........................................................................................................................72
Questions.........................................................................................................................72
References........................................................................................................................72
Chapter 14 - Maersk Line................................................................................................74
Background......................................................................................................................74
Maersk s growth challenges...............................................................................................74
Strategy and action............................................................................................................75
Questions.........................................................................................................................76
References........................................................................................................................76
Chapter 15 - News Corporation - A Case for Decentralisation.....................................77
Background......................................................................................................................77
Star Group Limited............................................................................................................77
Challenges facing STAR Asia..............................................................................................78
The future.........................................................................................................................79
Questions.........................................................................................................................79
References........................................................................................................................79
Chapter 16 - Fortescue Metals Group............................................................................81
Background......................................................................................................................81
The rise of FMG................................................................................................................81
Products and performance................................................................................................82
Services............................................................................................................................82
Market and regulatory environment..................................................................................82
Competitors......................................................................................................................83
Recent developments.......................................................................................................83
Questions.........................................................................................................................84
References........................................................................................................................84
Chapter 17 - Cotton On.................................................................................................86
Background......................................................................................................................86
Scanning for opportunities in South Korea.........................................................................88
Retail clothing industry analysis.........................................................................................89
Questions.........................................................................................................................91
References........................................................................................................................91
Chapter 18 - Robert Bosch Australia Pty Ltd..................................................................93
Background......................................................................................................................93
Business environment.......................................................................................................94
Business expansion...........................................................................................................94
Internationalisation opportunities......................................................................................94
Internationalisation process...............................................................................................95
Future vision.....................................................................................................................96
Questions.........................................................................................................................96
References........................................................................................................................97
|
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| institution | BVB |
| isbn | 9780734610775 |
| language | English |
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| physical | VIII, 98 S. graph. Darst. |
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| publisher | Tilde Univ. Press. |
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| spelling | Cases in international business strategies for internationalisation ed.: Max Coulthard... 1. ed. Prahran, Australia Tilde Univ. Press. 2010 VIII, 98 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Internationales Management (DE-588)4114040-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Multinationales Unternehmen (DE-588)4075092-9 s Internationales Management (DE-588)4114040-0 s DE-604 Coulthard, Max Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=021163960&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
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| title | Cases in international business strategies for internationalisation |
| title_auth | Cases in international business strategies for internationalisation |
| title_exact_search | Cases in international business strategies for internationalisation |
| title_full | Cases in international business strategies for internationalisation ed.: Max Coulthard... |
| title_fullStr | Cases in international business strategies for internationalisation ed.: Max Coulthard... |
| title_full_unstemmed | Cases in international business strategies for internationalisation ed.: Max Coulthard... |
| title_short | Cases in international business |
| title_sort | cases in international business strategies for internationalisation |
| title_sub | strategies for internationalisation |
| topic | Multinationales Unternehmen (DE-588)4075092-9 gnd Internationales Management (DE-588)4114040-0 gnd |
| topic_facet | Multinationales Unternehmen Internationales Management Fallstudiensammlung |
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