Brand sense: sensory secrets behind the stuff we buy
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
Kogan Page
2010
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Online-Zugang: | Brand sense |
| Beschreibung: | X, 175 S. Ill. |
| ISBN: | 9780749460570 |
Internformat
MARC
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| 008 | 101129s2010 a||| |||| 00||| eng d | ||
| 020 | |a 9780749460570 |9 978-0-7494-6057-0 | ||
| 035 | |a (OCoLC)706015750 | ||
| 035 | |a (DE-599)HBZHT016338373 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
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| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Lindstrøm, Martin |d 1970- |e Verfasser |0 (DE-588)132204878 |4 aut | |
| 245 | 1 | 0 | |a Brand sense |b sensory secrets behind the stuff we buy |c Martin Lindstrom |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a London [u.a.] |b Kogan Page |c 2010 | |
| 300 | |a X, 175 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
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| 650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Wahrnehmungspsychologie |0 (DE-588)4079011-3 |2 gnd |9 rswk-swf |
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| 856 | 4 | |u http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3770953&custom_att_2=simple_viewer |y Brand sense |3 Inhaltsverzeichnis | |
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| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804143497433841664 |
|---|---|
| any_adam_object | |
| author | Lindstrøm, Martin 1970- |
| author_GND | (DE-588)132204878 |
| author_facet | Lindstrøm, Martin 1970- |
| author_role | aut |
| author_sort | Lindstrøm, Martin 1970- |
| author_variant | m l ml |
| building | Verbundindex |
| bvnumber | BV036804186 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)706015750 (DE-599)HBZHT016338373 |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T22:48:36Z |
| institution | BVB |
| isbn | 9780749460570 |
| language | English |
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| physical | X, 175 S. Ill. |
| publishDate | 2010 |
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| publisher | Kogan Page |
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| spelling | Lindstrøm, Martin 1970- Verfasser (DE-588)132204878 aut Brand sense sensory secrets behind the stuff we buy Martin Lindstrom 2. ed. London [u.a.] Kogan Page 2010 X, 175 S. Ill. txt rdacontent n rdamedia nc rdacarrier Werbung (DE-588)4065541-6 gnd rswk-swf Einbeziehung (DE-588)4290810-3 gnd rswk-swf Sinne (DE-588)4055113-1 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Wahrnehmungspsychologie (DE-588)4079011-3 gnd rswk-swf Marketing Forschung Markenartikel (DE-588)4037584-5 s Markenpolitik (DE-588)4144679-3 s Wahrnehmungspsychologie (DE-588)4079011-3 s DE-604 Werbung (DE-588)4065541-6 s Sinne (DE-588)4055113-1 s Einbeziehung (DE-588)4290810-3 s 1\p DE-604 http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3770953&custom_att_2=simple_viewer Brand sense Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lindstrøm, Martin 1970- Brand sense sensory secrets behind the stuff we buy Werbung (DE-588)4065541-6 gnd Einbeziehung (DE-588)4290810-3 gnd Sinne (DE-588)4055113-1 gnd Markenartikel (DE-588)4037584-5 gnd Markenpolitik (DE-588)4144679-3 gnd Wahrnehmungspsychologie (DE-588)4079011-3 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4290810-3 (DE-588)4055113-1 (DE-588)4037584-5 (DE-588)4144679-3 (DE-588)4079011-3 |
| title | Brand sense sensory secrets behind the stuff we buy |
| title_auth | Brand sense sensory secrets behind the stuff we buy |
| title_exact_search | Brand sense sensory secrets behind the stuff we buy |
| title_full | Brand sense sensory secrets behind the stuff we buy Martin Lindstrom |
| title_fullStr | Brand sense sensory secrets behind the stuff we buy Martin Lindstrom |
| title_full_unstemmed | Brand sense sensory secrets behind the stuff we buy Martin Lindstrom |
| title_short | Brand sense |
| title_sort | brand sense sensory secrets behind the stuff we buy |
| title_sub | sensory secrets behind the stuff we buy |
| topic | Werbung (DE-588)4065541-6 gnd Einbeziehung (DE-588)4290810-3 gnd Sinne (DE-588)4055113-1 gnd Markenartikel (DE-588)4037584-5 gnd Markenpolitik (DE-588)4144679-3 gnd Wahrnehmungspsychologie (DE-588)4079011-3 gnd |
| topic_facet | Werbung Einbeziehung Sinne Markenartikel Markenpolitik Wahrnehmungspsychologie |
| url | http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3770953&custom_att_2=simple_viewer |
| work_keys_str_mv | AT lindstrømmartin brandsensesensorysecretsbehindthestuffwebuy |