APA (7th ed.) Citation

Kotler, P. (2010). Marketing management (1. Europ. ed., 3. print.). Pearson Education / Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler, Philip. Marketing Management. 1. Europ. ed., 3. print. Harlow [u.a.]: Pearson Education / Prentice Hall, 2010.

MLA (9th ed.) Citation

Kotler, Philip. Marketing Management. 1. Europ. ed., 3. print. Pearson Education / Prentice Hall, 2010.