Marketing management:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Harlow [u.a.]
Pearson Education / Prentice Hall
2010
|
Ausgabe: | 1. Europ. ed., 3. print. |
Schlagworte: | |
Beschreibung: | Literaturangaben |
Beschreibung: | XXXVIII, 889 S. zahlr. Ill., graph. Darst. 29 cm |
ISBN: | 9780273718567 0273718568 |
Internformat
MARC
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---|---|---|---|
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264 | 1 | |a Harlow [u.a.] |b Pearson Education / Prentice Hall |c 2010 | |
300 | |a XXXVIII, 889 S. |b zahlr. Ill., graph. Darst. |c 29 cm | ||
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883 | 1 | |8 6\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Kotler, Philip 1931- |
author_GND | (DE-588)121409600 |
author_facet | Kotler, Philip 1931- |
author_role | aut |
author_sort | Kotler, Philip 1931- |
author_variant | p k pk |
building | Verbundindex |
bvnumber | BV036766541 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)705955274 (DE-599)OBVAC08300959 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 1. Europ. ed., 3. print. |
format | Book |
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genre_facet | Einführung Lehrbuch Konferenzschrift |
geographic | Europa |
geographic_facet | Europa |
id | DE-604.BV036766541 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:47:38Z |
institution | BVB |
isbn | 9780273718567 0273718568 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020683540 |
oclc_num | 705955274 |
open_access_boolean | |
owner | DE-860 DE-634 |
owner_facet | DE-860 DE-634 |
physical | XXXVIII, 889 S. zahlr. Ill., graph. Darst. 29 cm |
publishDate | 2010 |
publishDateSearch | 2010 |
publishDateSort | 2010 |
publisher | Pearson Education / Prentice Hall |
record_format | marc |
spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Marketing management Philip Kotler ... 1. Europ. ed., 3. print. Harlow [u.a.] Pearson Education / Prentice Hall 2010 XXXVIII, 889 S. zahlr. Ill., graph. Darst. 29 cm txt rdacontent n rdamedia nc rdacarrier Literaturangaben Marketing Europe Management Marketing Management Marktanalyse (DE-588)4037624-2 gnd rswk-swf Marketing-Mix (DE-588)4168908-2 gnd rswk-swf CD-ROM (DE-588)4139307-7 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Europa 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content 3\p (DE-588)1071861417 Konferenzschrift gnd-content Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 4\p DE-604 Marketingmanagement (DE-588)4168907-0 s 5\p DE-604 CD-ROM (DE-588)4139307-7 s 6\p DE-604 Marktanalyse (DE-588)4037624-2 s 7\p DE-604 Marketing-Mix (DE-588)4168908-2 s 8\p DE-604 Marktforschung (DE-588)4037630-8 s 9\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 5\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 6\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 7\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 8\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 9\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kotler, Philip 1931- Marketing management Marketing Europe Management Marketing Management Marktanalyse (DE-588)4037624-2 gnd Marketing-Mix (DE-588)4168908-2 gnd CD-ROM (DE-588)4139307-7 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037624-2 (DE-588)4168908-2 (DE-588)4139307-7 (DE-588)4037278-9 (DE-588)4168907-0 (DE-588)4037630-8 (DE-588)4037589-4 (DE-588)4151278-9 (DE-588)4123623-3 (DE-588)1071861417 |
title | Marketing management |
title_auth | Marketing management |
title_exact_search | Marketing management |
title_full | Marketing management Philip Kotler ... |
title_fullStr | Marketing management Philip Kotler ... |
title_full_unstemmed | Marketing management Philip Kotler ... |
title_short | Marketing management |
title_sort | marketing management |
topic | Marketing Europe Management Marketing Management Marktanalyse (DE-588)4037624-2 gnd Marketing-Mix (DE-588)4168908-2 gnd CD-ROM (DE-588)4139307-7 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Europe Management Marketing Management Marktanalyse Marketing-Mix CD-ROM Management Marketingmanagement Marktforschung Marketing Europa Einführung Lehrbuch Konferenzschrift |
work_keys_str_mv | AT kotlerphilip marketingmanagement |