Neuromarketing: exploring the brain of the consumer
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Berlin [u.a.]
Springer
2010
|
| Schlagworte: | |
| Online-Zugang: | UBM01 Volltext |
| Beschreibung: | 1 Online-Ressource (XX, 273 S.) graph. Darst. |
| ISBN: | 9783540778288 9783540778295 |
| DOI: | 10.1007/978-3-540-77829-5 |
Internformat
MARC
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Datensatz im Suchindex
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| author | Zurawicki, Leon |
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| author_facet | Zurawicki, Leon |
| author_role | aut |
| author_sort | Zurawicki, Leon |
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| building | Verbundindex |
| bvnumber | BV036763377 |
| classification_rvk | QP 620 |
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| ctrlnum | (OCoLC)699768854 (DE-599)BVBBV036763377 |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8342 |
| dewey-search | 658.8342 |
| dewey-sort | 3658.8342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-540-77829-5 |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:47:33Z |
| institution | BVB |
| isbn | 9783540778288 9783540778295 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020680369 |
| oclc_num | 699768854 |
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| physical | 1 Online-Ressource (XX, 273 S.) graph. Darst. |
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| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Springer |
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| spelling | Zurawicki, Leon Verfasser (DE-588)170263061 aut Neuromarketing exploring the brain of the consumer Leon Zurawicki Berlin [u.a.] Springer 2010 1 Online-Ressource (XX, 273 S.) graph. Darst. txt rdacontent c rdamedia cr rdacarrier Neuromarketing (DE-588)7601901-9 gnd rswk-swf Neuromarketing (DE-588)7601901-9 s DE-604 https://doi.org/10.1007/978-3-540-77829-5 Verlag Volltext |
| spellingShingle | Zurawicki, Leon Neuromarketing exploring the brain of the consumer Neuromarketing (DE-588)7601901-9 gnd |
| subject_GND | (DE-588)7601901-9 |
| title | Neuromarketing exploring the brain of the consumer |
| title_auth | Neuromarketing exploring the brain of the consumer |
| title_exact_search | Neuromarketing exploring the brain of the consumer |
| title_full | Neuromarketing exploring the brain of the consumer Leon Zurawicki |
| title_fullStr | Neuromarketing exploring the brain of the consumer Leon Zurawicki |
| title_full_unstemmed | Neuromarketing exploring the brain of the consumer Leon Zurawicki |
| title_short | Neuromarketing |
| title_sort | neuromarketing exploring the brain of the consumer |
| title_sub | exploring the brain of the consumer |
| topic | Neuromarketing (DE-588)7601901-9 gnd |
| topic_facet | Neuromarketing |
| url | https://doi.org/10.1007/978-3-540-77829-5 |
| work_keys_str_mv | AT zurawickileon neuromarketingexploringthebrainoftheconsumer |