Cutting Edge International Research:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Gabler
2010
|
| Ausgabe: | 1. ed. |
| Schriftenreihe: | Advances in advertising research
1 |
| Schlagworte: | |
| Online-Zugang: | BFB01 BTU01 BTW01 EUV01 FAB01 FAN01 FAW01 FCO01 FHA01 FHD01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBM01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 9783834921116 9783834960061 |
| DOI: | 10.1007/978-3-8349-6006-1 |
Internformat
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Datensatz im Suchindex
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| edition | 1. ed. |
| format | Electronic eBook |
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| genre | (DE-588)1071861417 Konferenzschrift 2009 Klagenfurt gnd-content |
| genre_facet | Konferenzschrift 2009 Klagenfurt |
| id | DE-604.BV036722681 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T11:42:30Z |
| institution | BVB |
| isbn | 9783834921116 9783834960061 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020640523 |
| oclc_num | 873708256 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-703 DE-824 DE-739 DE-Aug4 DE-20 DE-706 DE-1046 DE-1102 DE-M347 DE-1050 DE-573 DE-898 DE-BY-UBR DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1049 DE-92 DE-29 DE-859 DE-1043 DE-860 DE-861 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-355 DE-BY-UBR DE-858 DE-1051 DE-634 DE-526 DE-523 DE-522 DE-2070s DE-521 DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-703 DE-824 DE-739 DE-Aug4 DE-20 DE-706 DE-1046 DE-1102 DE-M347 DE-1050 DE-573 DE-898 DE-BY-UBR DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1049 DE-92 DE-29 DE-859 DE-1043 DE-860 DE-861 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-355 DE-BY-UBR DE-858 DE-1051 DE-634 DE-526 DE-523 DE-522 DE-2070s DE-521 DE-188 |
| physical | 1 Online-Ressource |
| psigel | ZDB-2-SWI |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Gabler |
| record_format | marc |
| series | Advances in advertising research |
| series2 | Advances in advertising research Gabler research : European Advertising Academy |
| spellingShingle | Cutting Edge International Research Advances in advertising research Unternehmen (DE-588)4061963-1 gnd Werbung (DE-588)4065541-6 gnd Marktkommunikation (DE-588)4131075-5 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4065541-6 (DE-588)4131075-5 (DE-588)4144679-3 (DE-588)1071861417 |
| title | Cutting Edge International Research |
| title_auth | Cutting Edge International Research |
| title_exact_search | Cutting Edge International Research |
| title_full | Cutting Edge International Research Ralf Terlutter ... (eds.) |
| title_fullStr | Cutting Edge International Research Ralf Terlutter ... (eds.) |
| title_full_unstemmed | Cutting Edge International Research Ralf Terlutter ... (eds.) |
| title_short | Cutting Edge International Research |
| title_sort | cutting edge international research |
| topic | Unternehmen (DE-588)4061963-1 gnd Werbung (DE-588)4065541-6 gnd Marktkommunikation (DE-588)4131075-5 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Unternehmen Werbung Marktkommunikation Markenpolitik Konferenzschrift 2009 Klagenfurt |
| url | https://doi.org/10.1007/978-3-8349-6006-1 |
| volume_link | (DE-604)BV036722665 |
| work_keys_str_mv | AT terlutterralf cuttingedgeinternationalresearch |