Unmarketing: stop marketing. Start engaging.
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
Wiley
2010
|
| Schlagworte: | |
| Beschreibung: | Includes index |
| Beschreibung: | xvi, 256 p. ill. 24 cm |
Internformat
MARC
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| 245 | 1 | 0 | |a Unmarketing |b stop marketing. Start engaging. |c Scott Stratten |
| 264 | 1 | |a Hoboken, N.J. |b Wiley |c 2010 | |
| 300 | |a xvi, 256 p. |b ill. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 650 | 4 | |a Relationship marketing | |
| 650 | 4 | |a Viral marketing | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-020638125 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Stratten, Scott |
| author_facet | Stratten, Scott |
| author_role | aut |
| author_sort | Stratten, Scott |
| author_variant | s s ss |
| building | Verbundindex |
| bvnumber | BV036720224 |
| ctrlnum | (OCoLC)548660197 (DE-599)BVBBV036720224 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV036720224 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:46:33Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020638125 |
| oclc_num | 548660197 |
| open_access_boolean | |
| owner | DE-2070s |
| owner_facet | DE-2070s |
| physical | xvi, 256 p. ill. 24 cm |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Wiley |
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| spelling | Stratten, Scott Verfasser aut Unmarketing stop marketing. Start engaging. Scott Stratten Hoboken, N.J. Wiley 2010 xvi, 256 p. ill. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes index Relationship marketing Viral marketing |
| spellingShingle | Stratten, Scott Unmarketing stop marketing. Start engaging. Relationship marketing Viral marketing |
| title | Unmarketing stop marketing. Start engaging. |
| title_auth | Unmarketing stop marketing. Start engaging. |
| title_exact_search | Unmarketing stop marketing. Start engaging. |
| title_full | Unmarketing stop marketing. Start engaging. Scott Stratten |
| title_fullStr | Unmarketing stop marketing. Start engaging. Scott Stratten |
| title_full_unstemmed | Unmarketing stop marketing. Start engaging. Scott Stratten |
| title_short | Unmarketing |
| title_sort | unmarketing stop marketing start engaging |
| title_sub | stop marketing. Start engaging. |
| topic | Relationship marketing Viral marketing |
| topic_facet | Relationship marketing Viral marketing |
| work_keys_str_mv | AT strattenscott unmarketingstopmarketingstartengaging |