Analyzing and influencing search engine results: business and technology impacts on web information retrieval
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Gabler
2010
|
| Ausgabe: | 1. ed. |
| Schriftenreihe: | Gabler research
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XX, 221 S. graph. Darst. |
| ISBN: | 9783834924537 |
Internformat
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| 245 | 1 | 0 | |a Analyzing and influencing search engine results |b business and technology impacts on web information retrieval |c Sönke Lieberam-Schmidt |
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Datensatz im Suchindex
| _version_ | 1804143346555289600 |
|---|---|
| adam_text | IMAGE 1
CONTENTS
LISTOFFIGURES XIII
LISTOFTABLES XVI
LIST OF ABBREVIATIONS XIX
INTRODUCTION 1
1 WEB SEARCH 5
1.1 INFORMATION DEMAND 7
1.1.1 USER S INFORMATION NEED 7
1.1.2 USER BEHAVIOR 10
1.2 SEARCH TOOLS 13
1.3 HOW SEARCH ENGINES WORK 19
1.3.1 CRAWLER 20
1.3.2 INDEXER 33
1.3.3 ANALYZER 35
1.3.4 SEARCHER 36
1.3.5 PRESENTER 37
1.4 A NEW APPROACH TO RELEVANCY 38
1.5 EVOLUTION OF WEB SEARCH ENGINES 46
2 WEB STRUCTURE 49
2.1 EVOLUTION OF INFORMATION SUPPLY 49
2.2 WEB CONTENT 50
2.3 THE WEB GRAPH 53
2.3.1 REASONS FOR REGARDING THE WEB GRAPH 54
2.3.2 PROPERTIESOF THE WEB GRAPH 55
2.3.3 REPRESENTATION AND STORAGE OF THE WEB GRAPH 61 2.4 LINKANALYSIS 67
2.4.1 RANKING 67
2.4.2 AUTHORITIES AND HUBS 71
2.4.3 OTHER LINK-BASED METHODS 77
2.5 DATA STRUCTURES 83
2.5.1 FEASIBLE DATA STRUCTURES 84
BIBLIOGRAFISCHE INFORMATIONEN HTTP://D-NB.INFO/1002409470
DIGITALISIERT DURCH
IMAGE 2
X CONTENTS
2.5.2 EVALUATION 89
2.5.3 SELECTION 93
2.6 HITS IN PRACTICE 95
2.6.1 IMPLEMENTATION OF THE ALGORITHM 95
2.6.2 EXPERIMENTAL RESULTS AND EVALUATION 100
RESULT CLUSTERING 105
3.1 CLUSTERING METHODS 106
3.2 WEB CLUSTERING 108
3.3 TEXT BASED APPROACHES 109
3.4 LINK BASED APPROACHES 112
3.4.1 ROBUST CLUSTERING ALGORITHM 113
3.4.2 INCLUSION OF LINK DIRECTION 119
3.4.3 ARCHITECTURE 121
3.4.4 EXPERIMENTAL RESULTS 123
3.5 COMBINED APPROACHES 125
3.5.1 ARCHITECTURE 125
3.5.2 PREPROCESSING 126
3.5.3 DOCUMENT REPRESENTATION 130
3.5.4 CLUSTERING METHOD COMBINATION 133
3.5.5 IMPLEMENTATION 151
3.5.6 EXPERIMENTAL RESULTS 153
SEARCH ENGINE OPTIMIZATION 163
4.1 OBJECTIVES 163
4.1.1 WEBSITE VISITORS 166
4.1.2 RESULT PAGE POSITION 168
4.2 POSSIBILITIES AND MEANS 171
4.2.1 VISIBILITY 173
4.2.2 STATIC RELEVANCE 174
4.2.3 DYNAMIC RELEVANCE 175
4.3 KEYWORD SELECTION 176
4.3.1 KEYWORD SELECTION POSITION MODEL (KSPM) 178
4.3.2 ENHANCED KEYWORD SELECTION POSITION MODEL (EKSPM) . 182 4.3.3
KEYWORD SELECTION TOP POSITION MODEL (KSTPM) . . .. 184 4.4 LIMITS 185
4.4.1 SEARCH ENGINE SPAM 186
4.4.2 SPAMMING METHODS 187
4.5 IMPLEMENTATION 188
IMAGE 3
CONTENTS XI
4.5.1 TASKS 189
4.5.2 WEBSITE CREATION PROCESS 191
4.6 PRACTICAL RESULTS 195
4.6.1 PROJECT AND TEST WEBSITES 195
4.6.2 REPORTING AND RESULTS 197
5 CONCLUSION 205
BIBLIOGRAPHY 207
INDEX 219
|
| any_adam_object | 1 |
| author | Lieberam-Schmidt, Sönke |
| author_GND | (DE-588)142342564 |
| author_facet | Lieberam-Schmidt, Sönke |
| author_role | aut |
| author_sort | Lieberam-Schmidt, Sönke |
| author_variant | s l s sls |
| building | Verbundindex |
| bvnumber | BV036704878 |
| classification_rvk | QP 650 ST 205 |
| ctrlnum | (OCoLC)671334135 (DE-599)DNB1002409470 |
| dewey-full | 025.524 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 025 - Operations of libraries and archives |
| dewey-raw | 025.524 |
| dewey-search | 025.524 |
| dewey-sort | 225.524 |
| dewey-tens | 020 - Library and information sciences |
| discipline | Allgemeines Informatik Wirtschaftswissenschaften |
| edition | 1. ed. |
| format | Thesis Book |
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| indexdate | 2024-07-09T22:46:12Z |
| institution | BVB |
| isbn | 9783834924537 |
| language | English |
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| spelling | Lieberam-Schmidt, Sönke Verfasser (DE-588)142342564 aut Analyzing and influencing search engine results business and technology impacts on web information retrieval Sönke Lieberam-Schmidt 1. ed. Wiesbaden Gabler 2010 XX, 221 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Gabler research Zugl.: Siegen, Univ., Diss., 2009 Information Retrieval (DE-588)4072803-1 gnd rswk-swf Website (DE-588)4596172-4 gnd rswk-swf Optimierung (DE-588)4043664-0 gnd rswk-swf World Wide Web (DE-588)4363898-3 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Datenstruktur (DE-588)4011146-5 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content World Wide Web (DE-588)4363898-3 s Information Retrieval (DE-588)4072803-1 s Electronic Commerce (DE-588)4592128-3 s Website (DE-588)4596172-4 s Datenstruktur (DE-588)4011146-5 s Optimierung (DE-588)4043664-0 s DE-604 DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020623223&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Lieberam-Schmidt, Sönke Analyzing and influencing search engine results business and technology impacts on web information retrieval Information Retrieval (DE-588)4072803-1 gnd Website (DE-588)4596172-4 gnd Optimierung (DE-588)4043664-0 gnd World Wide Web (DE-588)4363898-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Datenstruktur (DE-588)4011146-5 gnd |
| subject_GND | (DE-588)4072803-1 (DE-588)4596172-4 (DE-588)4043664-0 (DE-588)4363898-3 (DE-588)4592128-3 (DE-588)4011146-5 (DE-588)4113937-9 |
| title | Analyzing and influencing search engine results business and technology impacts on web information retrieval |
| title_auth | Analyzing and influencing search engine results business and technology impacts on web information retrieval |
| title_exact_search | Analyzing and influencing search engine results business and technology impacts on web information retrieval |
| title_full | Analyzing and influencing search engine results business and technology impacts on web information retrieval Sönke Lieberam-Schmidt |
| title_fullStr | Analyzing and influencing search engine results business and technology impacts on web information retrieval Sönke Lieberam-Schmidt |
| title_full_unstemmed | Analyzing and influencing search engine results business and technology impacts on web information retrieval Sönke Lieberam-Schmidt |
| title_short | Analyzing and influencing search engine results |
| title_sort | analyzing and influencing search engine results business and technology impacts on web information retrieval |
| title_sub | business and technology impacts on web information retrieval |
| topic | Information Retrieval (DE-588)4072803-1 gnd Website (DE-588)4596172-4 gnd Optimierung (DE-588)4043664-0 gnd World Wide Web (DE-588)4363898-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Datenstruktur (DE-588)4011146-5 gnd |
| topic_facet | Information Retrieval Website Optimierung World Wide Web Electronic Commerce Datenstruktur Hochschulschrift |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020623223&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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