Entrepreneurship:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
2011
|
Ausgabe: | 2. ed. |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XII, 619 S. Ill., graph. Darst. |
ISBN: | 9780470450376 |
Internformat
MARC
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245 | 1 | 0 | |a Entrepreneurship |c William Bygrave ; Andrew Zacharakis |
250 | |a 2. ed. | ||
264 | 1 | |a Hoboken, NJ |b Wiley |c 2011 | |
300 | |a XII, 619 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
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338 | |b nc |2 rdacarrier | ||
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650 | 4 | |a Entrepreneurship | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-020547621 |
Datensatz im Suchindex
_version_ | 1804143240217100288 |
---|---|
adam_text | CONTENTS
Preface vii
1
The Power
of Entrepreneurship
1
j
Entrepreneurship
and Small Business in the United
States
2
Entrepreneurial Revolution
4
Web: Three Revolutions Converge
8
Entrepreneurship
Revolution Strikes Gold
9
Creative Destruction
11
Causes of the Entrepreneurial Revolution
12
Changes in the Entrepreneurial Framework
Conditions
13
Churning and Economic Growth
18
Global
Entrepreneurship
Monitor
19
Principal Findings from GEM
20
Age
22
Gender
23
Education
23
Financing
25
Job Creation
25
21st-century
Economies: Anglo-Saxon or Social
Models?
27
■
Conclusion
29
■
Your Opportunity Journal
30
■
Web Exercise
30
■
Notes
30
m
Case Mauncho
36
3
Opportunity Recognition, Shaping, and
Reshaping
83
|
From Glimmer to Action: How Do I Come Up with a Good
Idea?
84
Finding Your Passion
84
Idea Multiplication
85
Is Your Idea an Opportunity?
89
The Customer
89
The Competition
100
Suppliers and Vendors
103
The Government
103
The Global Environment
104
The Opportunity Checklist
104
I Don t Have an Opportunity
104
M
Conclusion
106
■
Your Opportunity Journal
107
■
Web Exercise
107
■ Notes
107
m
Case Jim Poss
110
4
Understanding Your Business Model and
2
The Entrepreneurial Process
49
Critical Factors for Starting a New Enteiprise
50
Personal Attributes
52
Environmental Factors
52
Other Sociological Factors
54
Evaluating Opportunities for New Businesses
56
The Opportunity
57
The Customer
58
The Timing
58
The Entrepreneur and the Management
Team
59
Resources
60
Determining Resource Needs and Acquiring Resources
60
Startup Capital
62
Profit Potential
64
ingredients for a Successful New Business
66
β
Conclusion
68
■
Your Opportunity Journal
68
■ Notes
68
a Case: Alison Barnard
70
1
125
Developing Your Strategy
The Business Model
125
The Revenue Model
126
The Cost Model
128
The First-Mover Myth
130
Formulating a Winning Strategy
132
The
Peuple
Are What Matters
133
Entry Strategy
134
Growth Strategy
138
Я
Conclusion
145
■
Your Opportunity Journal
146
■
Web Exercise
146
■ Notes
Î46
Э
CASE: ADAM AffiCSAFT
149
5
Entrepreneurial Marketing
167
Why Marketing Is Critical for Entrepreneurs
168
Entrepreneurs Face Unique Marketing Challenges
168
Acquiring Market Information
169
Marketing Strategy for Entrepreneurs
170
Segmentation, Targeting, and Positioning
170
The
Maitetìng
Mix
171
Guerrilla Marketing
182
Marketing Skiils for Managing Growth
184
Understanding and listening to the Customer
184
Building the
Srand
185
■
Conclusion
185
■ Your Opportunity Journal
186
»v
Contents
■ Web
Exercise
186
Appendix:
Customer
Interview
186
General
Outline: It Needs to Be Tailored to Meet Your
Research Needs
187
■ Notes
188
Э
CASE: COLLEGE COACH
189
6
Building the Founding Team
199
Power of the Team
200
Where Do You Fit?
201
How to Build a Powerful Team
205
Bootstrapping: Building the Team Based on
Stage-of-Venture Life
206
Compensation
208
Equity
208
Salary
213
Other Compensation Considerations
213
External Team Members
214
Outside Investors
214
Lawyers
215
Accountants
215
Board of Advisors
216
Board of Directors
216
Keeping the Team Together
217
Burnout
218
Family Pressure
219
Interpersonal Conflicts
219
■
Conclusion
220
■
Your Opportunity Journal
220
■
Web Exercise
220
■ Notes
221
a Case: Ajay Bam
222
j
7
The Business Planning Process
235
The Planning Process
237
The Story Model
239
The Business Plan
240
The Cover
240
Executive Summary
240
Table of Contents
241
Industry, Customer, and Competitor Analysis
242
Company and Product Description
246
Marketing Plan
246
Operations Plan
250
Development Plan
251
Team
252
Critical Risks
255
Offering
256
Financial Plan
256
Appendices
256
Types of Plans
257
Style Pointers for the Written Plan and
Orai
Presentation
258.
■ Conclusion
259
■Your Opportunity Journal
259
■ Web Exercise
259
■
Notes
260
S
CASE: P KOLINO
261
і
8
Building Your
Pro-Forma
Financial Statements
305
Common Mistakes
306
Financial Statement Overview
307
Building Your
Pro-Forma
Financial Statements
308
Build-Up Method
308
Revenue Projections
310
Cost of Goods Sold
311
Operating Expenses
311
Preliminary Income Statement
314
Comparable Method
315
Building Integrated Financial Statements
317
Income Statement
318
Balance Sheet
320
Cash-Flow Statement
321
Putting It All Together
322
■
Conclusion
323
■
Your Opportunity Journal
323
■ Web Exercise
324
■
Notes
324
S3
CASE: P KOLINO FlNANCIALS
325
! 9
Financing Entrepreneurial Ventures Worldwide
337
Entrepreneurial Financing for the World s Poorest
338
Microfinancing
338
Microcredit for the Poorest of the Poor
339
Entrepreneurs and Informal Investors
340
Amount of Capital Needed to Start a Business
342
Characteristics of Informal Investors
343
Financial Returns on Informal Investment
345
Supply and Demand for Startup Financing
346
Venture Capital
347
Classic Venture Capital
347
Importance of Venture Capital in the U.S. Economy
350
Mechanism of Venture Capital Investing
352
Financial Returns on Venture
Capitai
354
Venture Capital in Europe
356
Factors Affecting Availability of Financing
357
Total Entrepreneurial Activity and Informal
Investing
357
Factors Affecting Informal Investing
357
Factors Affecting Classic Venture Capital
357
■
Conclusion
358
■
Your Opportunity Journal
358
■ Web Exercise
359
■ Notes
359
jaCASE^DAYONE
361
10
Rasing Money for Starting and Growing
[
I Businesses
379 !
Jim Poss, BigBelly Solar
379
Bootstrapping New Ventures
380
Valuation
381
Earnings Capitalization Valuation
381
Present Value of Future Cash Flows
382
Market-Comparable Valuation (Multiple of
Earnings)
382
Asset-Based Valuation
383
Example of Market-Comparable Vaiuation
383
Contents
Asset-Based Valuation Example
385
Financing a New Venture
386
Informal Investors
387
Business Angels
388
Searching for Business Angels
390
Types of Business Angels
391
Putting Together a Round of Angel investment
392
Venture Capital
393
Candidates for Venture Capital
393
Ideal Candidates for Venture Capital
394
Actual Venture-Capital-Backed Companies
395
Dealing with Venture Capitalists
396
Negotiating the Deal
398
Follow-On Rounds of Venture Capital
398
Harvesting Investments
399
Initial Public Offering
399
Pros and Cons of an IPO
400
The Process of Going Public
402
BFWS Goes Public
404
Selling the Company
404
A Strategic Acquisition: LowerMyBills.com
404
Why Be Acquired?
406
■
Conclusion
407
■
Your Opportunity Journal
408
■ Web Exercise
408
■
Notes
409
ĚJ
CASE: BLADELOGIC
412
¡
11
Debt and Other Forms of Financing
421
Getting Access to Funds
—
Start with Internal Sources
421
Start with Credit Cards and Home Equity Lines
422
Cash Conversion Cycle
423
Working Capital: Getting Cash from Receivables and
Inventories
424
Using Accounts Receivable as Working Capital
425
The Sales Pattern
426
Cash Versus Credit Sales
426
Credit Policies
426
Setting Credit Terms
427
Collection Policies
428
Setting Credit Limits for individual Accounts
429
Inventory
430
Sources of Short-Term Cash: More
Payables,
Less
Receivables
431
Cash from Short-Term Bank Loans
431
Cash from Trade Credit
431
Cash Obtained by Negotiating with
Suppliera
432
Cash Available Because of Seasonal Business Credit
Terms
432
Advantages of Trade Credit
433
Cash Obtained by Tightening Up
Accounts
Receivable
Collections
433
Obtaining Bank Loans Through Accounts Receivable
Financing
434
Pledging
434
Pledging with Notification
434
Factoring
434
Recourse
435
Obtaining Loans against Inventory
435
Obtaining Financing from Customer Prepayments
435
Choosing the Right Mix of Short-Term Financing
436
Traditional Bank Lending: Short-Term Bank Loans
436
Maturity of Loans
437
Interest Rates
437
Collateral
438
Applying for a Bank Loan
439
Restrictive Covenants
439
General Provisions
439
Routine Provisions
440
Specific Provisions
441
Equipment Financing
441
Obtaining Early Financing from External Sources
442
SBA-Guaranteed Loans
442
Applying for an SBA Loan
442
Planning Cash Flow and Planning Profits
444
■
Conclusion
444
■
Your Opportunity Journal
445
■
Web Exercise
445
■
Notes
446
m
Case: Feed Resource recovery
447
12
Legal and Tax Issues
461
Leaving Your Present Position
462
Corporate Opportunity
462
Recruitment of Fellow Employees
463
Proprietary Information
463
Noncompetition
465
Choosing an Attorney and an Accountant
466
Choice of Legal Form
466
Control
467
Personal Liability
469
Taxation
470
Initial Investment of the Founders
472
Administrative Obligations
474
Choosing a Name
474
Stockholders and Operating Agreements
475
Negotiating Employment Terms
475
Disposition of Equity Interests
475
Distributions of Company Profits
477
Redemption Provisions
478
Legal and Tax Issues in Hiring Employees
478
Employees as Agents of the Company
478
Employment Discrimination
479
Other Employment Statutes
480
Employment Agreements
480
Equity Sharing
481
Insurance
482
Property Insurance
482
Liability Insurance
482
Key Person Life Insurance
483
Business Interruption Insurance
483
Group Life, Disability, and Health Insurance for
Employees
483
Raising Money
483
Legal Issues in the Sale of Securities to investors
483
■
Conclusion
485
■
Your Opportunity Journal
485
vi
Contents
■
Web Exercise
486
■
Notes
486
s
Case:
Cadence
Design
Systems and Avant! (A)
487
Intellectual Property
499
14
Entrepreneurial Growth
531
The Basics: What Is Protectable and How Should It Be
Protected?
500
Patents
501
Obtaining a Utility Patent
501
Criteria for Obtaining a Utility Patent
503
Drafting the Patent Claims
504
Provisional Patent Applications
506
Design Patents
506
Managing Patent Costs
506
Trade Secrets
507
Trademarks
510
Registering a Mark
511
Ownership of a Mark
512
Copyright
512
Summing Up
513
International Protection for Intellectual
Property
513
Patent Filing Deadlines
514
How to Extend Patent Filing Deadlines
514
Licensing and Technology Transfer
515
Common Concerns and Clauses
515
Defining the Property Being Licensed
516
Limitations on Licenses
516
Assigning Value to a License
516
Royalty Rates
517
Negotiating License Agreements
517
Foreign Licenses
518
Software Protection
518
Patents for Software
518
Software Copyrights
519
Software Trade Secret Protection
519
The Internet
520
IP Agreements
520
Preparing Employment Contracts
521
Transfer of Employee Rights to Company
Innovations
521
How Employee Moonlighting Might Compromise
Confidentiality
522
Noncompetition Clauses
522
Preventing Employee Raiding
523
Employee Ownership of Copyright
524
Rights of Prior Employees
524
Consultant Contracts
524
Confidential Disclosure Agreements
525
■
Conclusion
526
■
Your Opportunity Journal
527
■ Web Exercise
527
■
Notes
527
m
Case: Cadence Design Systems and
Avantí (B)
528
Making the Transition from Startup to Growth
532
Looking Forward: The Choice to Grow, or Not,
...
or Sell
532
A Model of Driving Forces of Growth
534
The Growth Process
535
Execution
535
Instituting Controls
535
Tracking Performance
537
Managing the Cash Cycle
538
Leveraging the Value Chain
540
Maintaining the Entrepreneurial Organization
540
Opportunity Domain
541
Organizational Resources and Capabilities
544
Obtaining Financial Resources for the Growing
Company
544
Intangible Resources and Capabilities
545
Leadership
546
Starting the Delegation Process
547
First-Level Management
548
From Delegation to Decentralization
549
Professional Management and Boards
549
Coordinating the Driving Forces
550
Leading People; Developing Entrepreneurs
550
■
Conclusion
551
■
Your Opportunity Journal
552
■ Web Exercise
553
■ Notes
553
a Case: Lazybones
554
15
Social
Entrepreneurship:
An Overview
563
Definition
564
Imitative Nonprofit Organizations
566
Innovative Nonprofit Organizations
567
Hybrids
568
For-Profits
569
New Forms of Organizations
570
Getting Started
571
Identifying an Opportunity
571
Forming an Organization
573
Securing Resources
575
Evaluating Results
576
Going to Scale
578
■
Conclusion
578
■
Your Opportunity Journal
579
■ Web Exercise
580
■ Notes
580
S
CASE: EARTHWATCH
583
Glossary
597
Company Index
607
Name Index
611
Subject Index
613
|
any_adam_object | 1 |
author | Bygrave, William D. 1937- |
author_GND | (DE-588)122380894 (DE-588)138692718 |
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callnumber-label | HD62 |
callnumber-raw | HD62.5 |
callnumber-search | HD62.5 |
callnumber-sort | HD 262.5 |
callnumber-subject | HD - Industries, Land Use, Labor |
classification_rvk | QP 230 QQ 900 |
ctrlnum | (OCoLC)705755766 (DE-599)BVBBV036627737 |
dewey-full | 658.4/21 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4/21 |
dewey-search | 658.4/21 |
dewey-sort | 3658.4 221 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. ed. |
format | Book |
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id | DE-604.BV036627737 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:44:31Z |
institution | BVB |
isbn | 9780470450376 |
language | English |
lccn | 2010027088 |
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physical | XII, 619 S. Ill., graph. Darst. |
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spelling | Bygrave, William D. 1937- Verfasser (DE-588)122380894 aut Entrepreneurship William Bygrave ; Andrew Zacharakis 2. ed. Hoboken, NJ Wiley 2011 XII, 619 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Entrepreneurship (DE-588)7588126-3 s DE-604 Zacharakis, Andrew 1963- Sonstige (DE-588)138692718 oth Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020547621&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Bygrave, William D. 1937- Entrepreneurship New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd |
subject_GND | (DE-588)7588126-3 (DE-588)4143413-4 |
title | Entrepreneurship |
title_auth | Entrepreneurship |
title_exact_search | Entrepreneurship |
title_full | Entrepreneurship William Bygrave ; Andrew Zacharakis |
title_fullStr | Entrepreneurship William Bygrave ; Andrew Zacharakis |
title_full_unstemmed | Entrepreneurship William Bygrave ; Andrew Zacharakis |
title_short | Entrepreneurship |
title_sort | entrepreneurship |
topic | New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd |
topic_facet | New business enterprises Entrepreneurship Small business Management Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020547621&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT bygravewilliamd entrepreneurship AT zacharakisandrew entrepreneurship |