APA (7th ed.) Citation

Aaker, D. A., & Joachimsthaler, E. (2009). Brand leadership. Pocket Books.

Chicago Style (17th ed.) Citation

Aaker, David A., and Erich Joachimsthaler. Brand Leadership. London ; Sydney ; New York ; Toronto: Pocket Books, 2009.

MLA (9th ed.) Citation

Aaker, David A., and Erich Joachimsthaler. Brand Leadership. Pocket Books, 2009.