The end of overeating: taking control of the insatiable American appetite
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, NY
Rodale
2009
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | XVI, 320 S. 24 cm |
ISBN: | 9781605297859 1605297852 |
Internformat
MARC
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245 | 1 | 0 | |a The end of overeating |b taking control of the insatiable American appetite |c David A. Kessler |
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Datensatz im Suchindex
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adam_text | Titel: The end of overeating
Autor: Kessler, David A.
Jahr: 2009
CONTENTS
INTRODUCTION: YOU ARE THE TARGET...................ix
PART ONE
Sugar, Fat, Salt
1. Something Changed . . . America Gained Weight.............3
2. Overriding the Wisdom of the Body.................................7
3. Sugar, Fat, and Salt Make Us Eat More Sugar, Fat, and Salt... 12
4. The Business of Food: Creating Highly Rewarding Stimuli... 18
5. Pushing Up Our Settling Points.....................................22
6. Sugar, Fat, and Salt Are Reinforcing...............................29
7. Amping Up the Neurons.................................................35
8. We Are Wired to Focus Attention
on the Most Salient Stimuli.............................................41
9. Rewarding Foods Become Hot Stimuli............................46
10. Cues Activate Brain Circuits That Guide Behavior..........50
11. Emotions Make Food Memorable....................................55
12. Rewarding Foods Rewire the Brain.................................58
13. Eating Behavior Becomes a Habit...................................61
PART TWO
The Food Industry
14. A Visit to Chili s........................................................... 67
15. Cinnabon: A Lesson in Irresistibility............................ 74
16. That s Entertainment................................................... 78
17. The Era of the Monster Thickburger............................ 83
18. No Satisfaction............................................................. 94
19. Giving Them What They Like...................................... 97
20. What Consumers Don t Know...................................... 101
21. The Ladder of Irresistibility.........................................104
22. The World s Cuisine Becomes Americanized................ Ill
23. Nothing Is Real............................................................. 115
24. Optimize It!.................................................................120
25. The Science of Selling.................................................. 125
26. Purple Cows................................................................. 132
PART THREE
Conditioned Hypereating Emerges
27. Overeating Becomes More Dangerous.......................... 137
28. What Weight-Loss Drugs Can Teach Us...................... 142
29. Why We Don t Just Say No.......................................... 145
30. How We Become Trapped............................................ 154
31. Conditioned Hypereating Emerges.............................. 157
32. Tracing the Roots of Conditioned Hypereating............ 163
33. Nature or Nurture?...................................................... 166
34. Warning Signs in Children........................................... 169
35. The Culture of Overeating............................................ 173
PART FOUR
The Theory of Treatment
36. Invitations to the Brain................................................ 181
37. Reversing the Habit...................................................... 184
38. Rules of Disengagement............................................... 190
39. Emotional Learning...................................................... 196
PART FIVE
Food Rehab
40. The Treatment Framework...........................................205
41. Planned Eating.............................................................209
42. Letting Go of the Past..................................................217
43. Eating Is Personal.........................................................226
44. Avoiding Traps: On Obsession and Relapse..................231
45. Making the Critical Perceptual Shift............................234
PART SIX
The End of Overeating
46. Our Success Is the Problem .......................................239
47. Industry Cracks the Code............................................242
48. Fighting Back...............................................................245
A FINAL WORD...............................................................250
ENDNOTES.....................................................................252
LIST OF AUTHOR INTERVIEWS..................................305
ACKNOWLEDGMENTS..................................................312
INDEX...............................................................................315
|
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bvnumber | BV036505799 |
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isbn | 9781605297859 1605297852 |
language | English |
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physical | XVI, 320 S. 24 cm |
publishDate | 2009 |
publishDateSearch | 2009 |
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publisher | Rodale |
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spelling | Kessler, David A. 1951- Verfasser (DE-588)143486799 aut The end of overeating taking control of the insatiable American appetite David A. Kessler New York, NY Rodale 2009 XVI, 320 S. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Nutrition / Psychological aspects Food habits / Psychological aspects Obesity / North America Food / North America / Marketing Nutrition / Aspect psychologique Habitudes alimentaires / Aspect psychologique Obésité / Amérique du Nord Aliments / Amérique du Nord / Commercialisation Psychologie Lebensmittelindustrie (DE-588)4034889-1 gnd rswk-swf Genuss (DE-588)4156660-9 gnd rswk-swf Neurobiologie (DE-588)4041871-6 gnd rswk-swf Essgewohnheit (DE-588)4139275-9 gnd rswk-swf Verhaltensmodifikation (DE-588)4062871-1 gnd rswk-swf Nordamerika Essgewohnheit (DE-588)4139275-9 s Genuss (DE-588)4156660-9 s Lebensmittelindustrie (DE-588)4034889-1 s Neurobiologie (DE-588)4041871-6 s Verhaltensmodifikation (DE-588)4062871-1 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020428129&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Kessler, David A. 1951- The end of overeating taking control of the insatiable American appetite Nutrition / Psychological aspects Food habits / Psychological aspects Obesity / North America Food / North America / Marketing Nutrition / Aspect psychologique Habitudes alimentaires / Aspect psychologique Obésité / Amérique du Nord Aliments / Amérique du Nord / Commercialisation Psychologie Lebensmittelindustrie (DE-588)4034889-1 gnd Genuss (DE-588)4156660-9 gnd Neurobiologie (DE-588)4041871-6 gnd Essgewohnheit (DE-588)4139275-9 gnd Verhaltensmodifikation (DE-588)4062871-1 gnd |
subject_GND | (DE-588)4034889-1 (DE-588)4156660-9 (DE-588)4041871-6 (DE-588)4139275-9 (DE-588)4062871-1 |
title | The end of overeating taking control of the insatiable American appetite |
title_auth | The end of overeating taking control of the insatiable American appetite |
title_exact_search | The end of overeating taking control of the insatiable American appetite |
title_full | The end of overeating taking control of the insatiable American appetite David A. Kessler |
title_fullStr | The end of overeating taking control of the insatiable American appetite David A. Kessler |
title_full_unstemmed | The end of overeating taking control of the insatiable American appetite David A. Kessler |
title_short | The end of overeating |
title_sort | the end of overeating taking control of the insatiable american appetite |
title_sub | taking control of the insatiable American appetite |
topic | Nutrition / Psychological aspects Food habits / Psychological aspects Obesity / North America Food / North America / Marketing Nutrition / Aspect psychologique Habitudes alimentaires / Aspect psychologique Obésité / Amérique du Nord Aliments / Amérique du Nord / Commercialisation Psychologie Lebensmittelindustrie (DE-588)4034889-1 gnd Genuss (DE-588)4156660-9 gnd Neurobiologie (DE-588)4041871-6 gnd Essgewohnheit (DE-588)4139275-9 gnd Verhaltensmodifikation (DE-588)4062871-1 gnd |
topic_facet | Nutrition / Psychological aspects Food habits / Psychological aspects Obesity / North America Food / North America / Marketing Nutrition / Aspect psychologique Habitudes alimentaires / Aspect psychologique Obésité / Amérique du Nord Aliments / Amérique du Nord / Commercialisation Psychologie Lebensmittelindustrie Genuss Neurobiologie Essgewohnheit Verhaltensmodifikation Nordamerika |
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