Social marketing: theoretical and practical perspectives
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Routledge
2008
|
| Ausgabe: | repr. |
| Schriftenreihe: | Advertising and consumer psychology
|
| Schlagworte: | |
| Beschreibung: | XV, 457 S. Ill., graph. Darst. |
| ISBN: | 9780805824995 0805824995 |
Internformat
MARC
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Datensatz im Suchindex
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| bvnumber | BV036464367 |
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| ctrlnum | (OCoLC)705526830 (DE-599)BVBBV036464367 |
| discipline | Wirtschaftswissenschaften |
| edition | repr. |
| format | Book |
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| genre | (DE-588)1071861417 Konferenzschrift 1995 Atlanta Ga. gnd-content |
| genre_facet | Konferenzschrift 1995 Atlanta Ga. |
| id | DE-604.BV036464367 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:40:01Z |
| institution | BVB |
| isbn | 9780805824995 0805824995 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020336189 |
| oclc_num | 705526830 |
| open_access_boolean | |
| owner | DE-92 |
| owner_facet | DE-92 |
| physical | XV, 457 S. Ill., graph. Darst. |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Routledge |
| record_format | marc |
| series2 | Advertising and consumer psychology |
| spelling | Social marketing theoretical and practical perspectives ed. by Marvin E. Goldberg ... repr. New York [u.a.] Routledge 2008 XV, 457 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advertising and consumer psychology Soziomarketing (DE-588)4116549-4 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 1995 Atlanta Ga. gnd-content Soziomarketing (DE-588)4116549-4 s DE-604 Goldberg, Marvin E. Sonstige oth |
| spellingShingle | Social marketing theoretical and practical perspectives Soziomarketing (DE-588)4116549-4 gnd |
| subject_GND | (DE-588)4116549-4 (DE-588)1071861417 |
| title | Social marketing theoretical and practical perspectives |
| title_auth | Social marketing theoretical and practical perspectives |
| title_exact_search | Social marketing theoretical and practical perspectives |
| title_full | Social marketing theoretical and practical perspectives ed. by Marvin E. Goldberg ... |
| title_fullStr | Social marketing theoretical and practical perspectives ed. by Marvin E. Goldberg ... |
| title_full_unstemmed | Social marketing theoretical and practical perspectives ed. by Marvin E. Goldberg ... |
| title_short | Social marketing |
| title_sort | social marketing theoretical and practical perspectives |
| title_sub | theoretical and practical perspectives |
| topic | Soziomarketing (DE-588)4116549-4 gnd |
| topic_facet | Soziomarketing Konferenzschrift 1995 Atlanta Ga. |
| work_keys_str_mv | AT goldbergmarvine socialmarketingtheoreticalandpracticalperspectives |