International marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
McGraw-Hill
2010
|
| Ausgabe: | 3. ed. |
| Schlagworte: | |
| Beschreibung: | Literaturangaben ; Glossar S. 653 - 659 |
| Beschreibung: | XLVI, 682 S. zahlr. Ill., graph. Darst., Kt. |
| ISBN: | 9780077122850 0077122852 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV036123127 | ||
| 003 | DE-604 | ||
| 005 | 20110419 | ||
| 007 | t | ||
| 008 | 100415s2010 abd| |||| 00||| eng d | ||
| 020 | |a 9780077122850 |9 978-0-07-712285-0 | ||
| 020 | |a 0077122852 |9 0-07-712285-2 | ||
| 035 | |a (OCoLC)477254826 | ||
| 035 | |a (DE-599)HEB22083119X | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-Aug4 |a DE-11 |a DE-92 |a DE-861 |a DE-91 |a DE-1043 |a DE-2070s |a DE-523 | ||
| 050 | 0 | |a HF1416 | |
| 082 | 0 | |a 658.84 |2 22 | |
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 084 | |a WIR 800b |2 stub | ||
| 100 | 1 | |a Ghauri, Pervez N. |d 1948- |e Verfasser |0 (DE-588)124275958 |4 aut | |
| 245 | 1 | 0 | |a International marketing |c Pervez Ghauri and Philip Cateora |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a London [u.a.] |b McGraw-Hill |c 2010 | |
| 300 | |a XLVI, 682 S. |b zahlr. Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturangaben ; Glossar S. 653 - 659 | ||
| 650 | 4 | |a Export marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Cateora, Philip R. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-019013054 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804141231137095680 |
|---|---|
| any_adam_object | |
| author | Ghauri, Pervez N. 1948- Cateora, Philip R. |
| author_GND | (DE-588)124275958 |
| author_facet | Ghauri, Pervez N. 1948- Cateora, Philip R. |
| author_role | aut aut |
| author_sort | Ghauri, Pervez N. 1948- |
| author_variant | p n g pn png p r c pr prc |
| building | Verbundindex |
| bvnumber | BV036123127 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| classification_tum | WIR 800b |
| ctrlnum | (OCoLC)477254826 (DE-599)HEB22083119X |
| dewey-full | 658.84 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.84 |
| dewey-search | 658.84 |
| dewey-sort | 3658.84 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
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| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV036123127 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:12:35Z |
| institution | BVB |
| isbn | 9780077122850 0077122852 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019013054 |
| oclc_num | 477254826 |
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| physical | XLVI, 682 S. zahlr. Ill., graph. Darst., Kt. |
| publishDate | 2010 |
| publishDateSearch | 2010 |
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| publisher | McGraw-Hill |
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| spelling | Ghauri, Pervez N. 1948- Verfasser (DE-588)124275958 aut International marketing Pervez Ghauri and Philip Cateora 3. ed. London [u.a.] McGraw-Hill 2010 XLVI, 682 S. zahlr. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Literaturangaben ; Glossar S. 653 - 659 Export marketing Marketing (DE-588)4037589-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Cateora, Philip R. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Ghauri, Pervez N. 1948- Cateora, Philip R. International marketing Export marketing Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4125431-4 (DE-588)4123623-3 |
| title | International marketing |
| title_auth | International marketing |
| title_exact_search | International marketing |
| title_full | International marketing Pervez Ghauri and Philip Cateora |
| title_fullStr | International marketing Pervez Ghauri and Philip Cateora |
| title_full_unstemmed | International marketing Pervez Ghauri and Philip Cateora |
| title_short | International marketing |
| title_sort | international marketing |
| topic | Export marketing Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Export marketing Marketing Internationales Marketing Lehrbuch |
| work_keys_str_mv | AT ghauripervezn internationalmarketing AT cateoraphilipr internationalmarketing |