Innovation management: strategies, concepts and tools for growth and profit

The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price, cost, value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : "s...

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Bibliographische Detailangaben
Hauptverfasser: Maital, Shlomo (VerfasserIn), Seshadri, D. V. R. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: New Delhi [u.a.] Response Books 2009
Ausgabe:4. print.
Schlagworte:
Online-Zugang:Innovation management
Zusammenfassung:The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price, cost, value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : "survival of the fittest" -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Platform leadership -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world
Beschreibung:Includes index
Beschreibung:491 S. Ill., graph. Darst. 1 CD-ROM (12 cm)
ISBN:8178296829
9788178296821
0761935274
9780761935278

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