Place branding: glocal, virtual and physical identities, constructed, imagined and experienced
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Basingstoke [u.a.]
Palgrave Macmillan
2009
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Ausgabe: | 1. publ. |
Schlagworte: | |
Online-Zugang: | UBR01 Volltext |
Beschreibung: | 1 Online-Ressource |
ISBN: | 0230230733 9780230230736 9780230247024 |
Internformat
MARC
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100 | 1 | |a Govers, Robert |e Verfasser |0 (DE-588)139230688 |4 aut | |
245 | 1 | 0 | |a Place branding |b glocal, virtual and physical identities, constructed, imagined and experienced |c Robert Groves and Frank Go |
250 | |a 1. publ. | ||
264 | 1 | |a Basingstoke [u.a.] |b Palgrave Macmillan |c 2009 | |
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650 | 4 | |a Place marketing | |
650 | 4 | |a Tourism / Marketing | |
650 | 4 | |a Place marketing / United Arab Emirates / Dubai / Case studies | |
650 | 4 | |a Tourism / United Arab Emirates / Dubai / Case studies | |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
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Datensatz im Suchindex
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any_adam_object | |
author | Govers, Robert |
author_GND | (DE-588)139230688 (DE-588)139230939 |
author_facet | Govers, Robert |
author_role | aut |
author_sort | Govers, Robert |
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building | Verbundindex |
bvnumber | BV035988666 |
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discipline | Wirtschaftswissenschaften |
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genre_facet | Fallstudiensammlung |
id | DE-604.BV035988666 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T22:09:06Z |
institution | BVB |
isbn | 0230230733 9780230230736 9780230247024 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018881429 |
oclc_num | 698591757 |
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owner_facet | DE-355 DE-BY-UBR |
physical | 1 Online-Ressource |
psigel | ZDB-40-PBM |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | Palgrave Macmillan |
record_format | marc |
spelling | Govers, Robert Verfasser (DE-588)139230688 aut Place branding glocal, virtual and physical identities, constructed, imagined and experienced Robert Groves and Frank Go 1. publ. Basingstoke [u.a.] Palgrave Macmillan 2009 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Place marketing Tourism / Marketing Place marketing / United Arab Emirates / Dubai / Case studies Tourism / United Arab Emirates / Dubai / Case studies (DE-588)4522595-3 Fallstudiensammlung gnd-content Go, Frank M. 1948- Sonstige (DE-588)139230939 oth http://link.springer.com/openurl?genre=book&isbn=978-1-349-31167-5 Verlag Volltext |
spellingShingle | Govers, Robert Place branding glocal, virtual and physical identities, constructed, imagined and experienced Place marketing Tourism / Marketing Place marketing / United Arab Emirates / Dubai / Case studies Tourism / United Arab Emirates / Dubai / Case studies |
subject_GND | (DE-588)4522595-3 |
title | Place branding glocal, virtual and physical identities, constructed, imagined and experienced |
title_auth | Place branding glocal, virtual and physical identities, constructed, imagined and experienced |
title_exact_search | Place branding glocal, virtual and physical identities, constructed, imagined and experienced |
title_full | Place branding glocal, virtual and physical identities, constructed, imagined and experienced Robert Groves and Frank Go |
title_fullStr | Place branding glocal, virtual and physical identities, constructed, imagined and experienced Robert Groves and Frank Go |
title_full_unstemmed | Place branding glocal, virtual and physical identities, constructed, imagined and experienced Robert Groves and Frank Go |
title_short | Place branding |
title_sort | place branding glocal virtual and physical identities constructed imagined and experienced |
title_sub | glocal, virtual and physical identities, constructed, imagined and experienced |
topic | Place marketing Tourism / Marketing Place marketing / United Arab Emirates / Dubai / Case studies Tourism / United Arab Emirates / Dubai / Case studies |
topic_facet | Place marketing Tourism / Marketing Place marketing / United Arab Emirates / Dubai / Case studies Tourism / United Arab Emirates / Dubai / Case studies Fallstudiensammlung |
url | http://link.springer.com/openurl?genre=book&isbn=978-1-349-31167-5 |
work_keys_str_mv | AT goversrobert placebrandingglocalvirtualandphysicalidentitiesconstructedimaginedandexperienced AT gofrankm placebrandingglocalvirtualandphysicalidentitiesconstructedimaginedandexperienced |