Electronic markets: benefits, costs and risks

"This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic market...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Format: Buch
Sprache:English
Veröffentlicht: Basingstoke [u.a.] Palgrave Macmillan 2009
Ausgabe:1. publ.
Schlagworte:
Online-Zugang:Inhaltsverzeichnis
Zusammenfassung:"This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic markets"--Provided by publisher.
Beschreibung:XI, 214 S. graph. Darst.
ISBN:9780230229228
0230229220

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