Mission and money: understanding the university
"Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. M...
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge [u.a.]
Cambridge Univ. Press
2008
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Table of contents only Inhaltsverzeichnis |
| Zusammenfassung: | "Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. Many institutions pursue mission-related activities that are often unprofitable and engage in profitable revenue-raising activities to finance them. This book contains a good deal of original research on schools' revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation. The pursuit of revenue, although essential to achieve the mission of higher learning, is sometimes in conflict with that mission itself. The tension between mission and money is also highlighted in the chapter on the profitability of intercollegiate athletics. The concluding chapter investigates implications of the analysis for public policy."--BOOK JACKET. |
| Beschreibung: | Literaturverz. S. 309 - 331 ; Index |
| Beschreibung: | XV, 339 S. graph. Darst. |
| ISBN: | 9780521515108 9780521735742 |
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| 520 | 1 | |a "Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. Many institutions pursue mission-related activities that are often unprofitable and engage in profitable revenue-raising activities to finance them. This book contains a good deal of original research on schools' revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation. The pursuit of revenue, although essential to achieve the mission of higher learning, is sometimes in conflict with that mission itself. The tension between mission and money is also highlighted in the chapter on the profitability of intercollegiate athletics. The concluding chapter investigates implications of the analysis for public policy."--BOOK JACKET. | |
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Datensatz im Suchindex
| _version_ | 1804140857118425088 |
|---|---|
| adam_text | Contents
Illustrations page
ix
Preface
xiii
1
An Introduction
to the Higher Education Industry
1
2
The Higher Education Business and the Business of Higher
Education
-
Now and Then
9
3
Is Higher Education Becoming Increasingly Competitive?
39
4
The Two-Good Framework: Revenue, Mission, and Why
Colleges Do What They Do
58
5
Tuition, Price Discrimination, and Financial Aid
77
6
The Place of Donations in Funding the Higher Education Industry
102
7
Endowments and Their Management: Financing the Mission
130
8
Generating Revenue from Research and Patents
149
9
Other Ways to Generate Revenue
-
Wherever It May Be Found:
Lobbying, the World Market, and Distance Education
162
10
Advertising, Branding, and Reputation
175
11
Are Public and Nonprofit Schools Businesslike ?
Cost-Consciousness and the Choice between Higher Cost and
Lower Cost Faculty
196
12
Not Quite an Ivory Tower: Schools Compete by Collaborating
206
13
Intercollegiate Athletics: Money or Mission?
218
viii Contents
14 Mission
or Money: What Do Colleges and Universities Want
from Their Athletic Coaches and Presidents?
251
15
Concluding Remarks: What Are the Public Policy Issues?
278
Appendix
295
References
309
Index
333
|
| any_adam_object | 1 |
| author | Weisbrod, Burton Allen 1931- Ballou, Jeffrey P. 1971- Asch, Evelyn Diane 1956- |
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| author_facet | Weisbrod, Burton Allen 1931- Ballou, Jeffrey P. 1971- Asch, Evelyn Diane 1956- |
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| discipline | Pädagogik Soziologie Wirtschaftswissenschaften |
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| spelling | Weisbrod, Burton Allen 1931- Verfasser (DE-588)129245070 aut Mission and money understanding the university Burton A. Weisbrod ; Jeffrey P. Ballou ; Evelyn D. Asch 1. publ. Cambridge [u.a.] Cambridge Univ. Press 2008 XV, 339 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturverz. S. 309 - 331 ; Index "Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. Many institutions pursue mission-related activities that are often unprofitable and engage in profitable revenue-raising activities to finance them. This book contains a good deal of original research on schools' revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation. The pursuit of revenue, although essential to achieve the mission of higher learning, is sometimes in conflict with that mission itself. The tension between mission and money is also highlighted in the chapter on the profitability of intercollegiate athletics. The concluding chapter investigates implications of the analysis for public policy."--BOOK JACKET. Universities and colleges Finance Education, Higher Aims and objectives Universität (DE-588)4061778-6 gnd rswk-swf Hochschule (DE-588)4072560-1 gnd rswk-swf Höheres Bildungswesen (DE-588)4299541-3 gnd rswk-swf Kommerzialisierung (DE-588)4127776-4 gnd rswk-swf Bildungsideal (DE-588)4112763-8 gnd rswk-swf Finanzierung (DE-588)4017182-6 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Hochschule (DE-588)4072560-1 s Finanzierung (DE-588)4017182-6 s DE-604 Universität (DE-588)4061778-6 s Höheres Bildungswesen (DE-588)4299541-3 s Kommerzialisierung (DE-588)4127776-4 s Bildungsideal (DE-588)4112763-8 s DE-188 Ballou, Jeffrey P. 1971- Verfasser (DE-588)140010769 aut Asch, Evelyn Diane 1956- Verfasser (DE-588)140010688 aut http://www.loc.gov/catdir/toc/ecip0817/2008017806.html Table of contents only Digitalisierung UB Bamberg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018736490&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Weisbrod, Burton Allen 1931- Ballou, Jeffrey P. 1971- Asch, Evelyn Diane 1956- Mission and money understanding the university Universities and colleges Finance Education, Higher Aims and objectives Universität (DE-588)4061778-6 gnd Hochschule (DE-588)4072560-1 gnd Höheres Bildungswesen (DE-588)4299541-3 gnd Kommerzialisierung (DE-588)4127776-4 gnd Bildungsideal (DE-588)4112763-8 gnd Finanzierung (DE-588)4017182-6 gnd |
| subject_GND | (DE-588)4061778-6 (DE-588)4072560-1 (DE-588)4299541-3 (DE-588)4127776-4 (DE-588)4112763-8 (DE-588)4017182-6 (DE-588)4078704-7 |
| title | Mission and money understanding the university |
| title_auth | Mission and money understanding the university |
| title_exact_search | Mission and money understanding the university |
| title_full | Mission and money understanding the university Burton A. Weisbrod ; Jeffrey P. Ballou ; Evelyn D. Asch |
| title_fullStr | Mission and money understanding the university Burton A. Weisbrod ; Jeffrey P. Ballou ; Evelyn D. Asch |
| title_full_unstemmed | Mission and money understanding the university Burton A. Weisbrod ; Jeffrey P. Ballou ; Evelyn D. Asch |
| title_short | Mission and money |
| title_sort | mission and money understanding the university |
| title_sub | understanding the university |
| topic | Universities and colleges Finance Education, Higher Aims and objectives Universität (DE-588)4061778-6 gnd Hochschule (DE-588)4072560-1 gnd Höheres Bildungswesen (DE-588)4299541-3 gnd Kommerzialisierung (DE-588)4127776-4 gnd Bildungsideal (DE-588)4112763-8 gnd Finanzierung (DE-588)4017182-6 gnd |
| topic_facet | Universities and colleges Finance Education, Higher Aims and objectives Universität Hochschule Höheres Bildungswesen Kommerzialisierung Bildungsideal Finanzierung USA |
| url | http://www.loc.gov/catdir/toc/ecip0817/2008017806.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018736490&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT weisbrodburtonallen missionandmoneyunderstandingtheuniversity AT balloujeffreyp missionandmoneyunderstandingtheuniversity AT aschevelyndiane missionandmoneyunderstandingtheuniversity |