Trust agents: using the web to build influence, improve reputation, and earn trust
Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
John Wiley & Sons
2009
|
Schlagworte: | |
Zusammenfassung: | Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance |
Beschreibung: | XVI, 271 S. Ill. |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV035854417 | ||
003 | DE-604 | ||
005 | 20091223 | ||
007 | t | ||
008 | 091201s2009 a||| |||| 00||| eng d | ||
020 | |z 9780470743089 |9 978-0-470-74308-9 | ||
035 | |a (OCoLC)310400276 | ||
035 | |a (DE-599)BVBBV035854417 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-20 | ||
050 | 0 | |a HF5415.1265 | |
082 | 0 | |a 658.8/72 |2 22 | |
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
100 | 1 | |a Brogan, Chris |e Verfasser |4 aut | |
245 | 1 | 0 | |a Trust agents |b using the web to build influence, improve reputation, and earn trust |c Chris Brogan and Julien Smith |
264 | 1 | |a Hoboken, NJ |b John Wiley & Sons |c 2009 | |
300 | |a XVI, 271 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
520 | |a Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance | ||
650 | 4 | |a Internet marketing | |
650 | 4 | |a Online social networks / Economic aspects | |
650 | 4 | |a Social media / Economic aspects | |
650 | 7 | |a Internet marketing |2 sears | |
650 | 7 | |a Social networking / Economic aspects |2 sears | |
650 | 7 | |a Social networking - Economic aspects |2 sears | |
650 | 4 | |a Internet marketing | |
650 | 7 | |a Internet marketing. |2 sears | |
650 | 4 | |a Online social networks |x Economic aspects | |
650 | 4 | |a Social media |x Economic aspects | |
650 | 7 | |a Social networks |x Economic aspects. |2 sears | |
650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kommunikationspolitik |0 (DE-588)4232471-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kundenbindung |0 (DE-588)4384508-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Vertrauen |0 (DE-588)4063290-8 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | 1 | |a Kundenbindung |0 (DE-588)4384508-3 |D s |
689 | 0 | 2 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
689 | 0 | 3 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
689 | 1 | 1 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 1 | 2 | |a Kommunikationspolitik |0 (DE-588)4232471-3 |D s |
689 | 1 | 3 | |a Kundenmanagement |0 (DE-588)4236865-0 |D s |
689 | 1 | 4 | |a Vertrauen |0 (DE-588)4063290-8 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
700 | 1 | |a Smith, Julien |d 1971- |e Verfasser |0 (DE-588)140113282 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-018712393 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804140829732765696 |
---|---|
any_adam_object | |
author | Brogan, Chris Smith, Julien 1971- |
author_GND | (DE-588)140113282 |
author_facet | Brogan, Chris Smith, Julien 1971- |
author_role | aut aut |
author_sort | Brogan, Chris |
author_variant | c b cb j s js |
building | Verbundindex |
bvnumber | BV035854417 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.1265 |
callnumber-search | HF5415.1265 |
callnumber-sort | HF 45415.1265 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 650 |
ctrlnum | (OCoLC)310400276 (DE-599)BVBBV035854417 |
dewey-full | 658.8/72 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/72 |
dewey-search | 658.8/72 |
dewey-sort | 3658.8 272 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV035854417 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:06:12Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018712393 |
oclc_num | 310400276 |
open_access_boolean | |
owner | DE-20 |
owner_facet | DE-20 |
physical | XVI, 271 S. Ill. |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | John Wiley & Sons |
record_format | marc |
spelling | Brogan, Chris Verfasser aut Trust agents using the web to build influence, improve reputation, and earn trust Chris Brogan and Julien Smith Hoboken, NJ John Wiley & Sons 2009 XVI, 271 S. Ill. txt rdacontent n rdamedia nc rdacarrier Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance Internet marketing Online social networks / Economic aspects Social media / Economic aspects Internet marketing sears Social networking / Economic aspects sears Social networking - Economic aspects sears Internet marketing. sears Online social networks Economic aspects Social media Economic aspects Social networks Economic aspects. sears Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Kommunikationspolitik (DE-588)4232471-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundenbindung (DE-588)4384508-3 gnd rswk-swf World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Soziale Software (DE-588)7550143-0 gnd rswk-swf Vertrauen (DE-588)4063290-8 gnd rswk-swf Marketing (DE-588)4037589-4 s Kundenbindung (DE-588)4384508-3 s Soziale Software (DE-588)7550143-0 s World Wide Web 2.0 (DE-588)7548364-6 s DE-604 Online-Marketing (DE-588)7706419-7 s Kommunikationspolitik (DE-588)4232471-3 s Kundenmanagement (DE-588)4236865-0 s Vertrauen (DE-588)4063290-8 s 1\p DE-604 Smith, Julien 1971- Verfasser (DE-588)140113282 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Brogan, Chris Smith, Julien 1971- Trust agents using the web to build influence, improve reputation, and earn trust Internet marketing Online social networks / Economic aspects Social media / Economic aspects Internet marketing sears Social networking / Economic aspects sears Social networking - Economic aspects sears Internet marketing. sears Online social networks Economic aspects Social media Economic aspects Social networks Economic aspects. sears Kundenmanagement (DE-588)4236865-0 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Marketing (DE-588)4037589-4 gnd Kundenbindung (DE-588)4384508-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd Vertrauen (DE-588)4063290-8 gnd |
subject_GND | (DE-588)4236865-0 (DE-588)4232471-3 (DE-588)4037589-4 (DE-588)4384508-3 (DE-588)7548364-6 (DE-588)7706419-7 (DE-588)7550143-0 (DE-588)4063290-8 |
title | Trust agents using the web to build influence, improve reputation, and earn trust |
title_auth | Trust agents using the web to build influence, improve reputation, and earn trust |
title_exact_search | Trust agents using the web to build influence, improve reputation, and earn trust |
title_full | Trust agents using the web to build influence, improve reputation, and earn trust Chris Brogan and Julien Smith |
title_fullStr | Trust agents using the web to build influence, improve reputation, and earn trust Chris Brogan and Julien Smith |
title_full_unstemmed | Trust agents using the web to build influence, improve reputation, and earn trust Chris Brogan and Julien Smith |
title_short | Trust agents |
title_sort | trust agents using the web to build influence improve reputation and earn trust |
title_sub | using the web to build influence, improve reputation, and earn trust |
topic | Internet marketing Online social networks / Economic aspects Social media / Economic aspects Internet marketing sears Social networking / Economic aspects sears Social networking - Economic aspects sears Internet marketing. sears Online social networks Economic aspects Social media Economic aspects Social networks Economic aspects. sears Kundenmanagement (DE-588)4236865-0 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Marketing (DE-588)4037589-4 gnd Kundenbindung (DE-588)4384508-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd Vertrauen (DE-588)4063290-8 gnd |
topic_facet | Internet marketing Online social networks / Economic aspects Social media / Economic aspects Social networking / Economic aspects Social networking - Economic aspects Internet marketing. Online social networks Economic aspects Social media Economic aspects Social networks Economic aspects. Kundenmanagement Kommunikationspolitik Marketing Kundenbindung World Wide Web 2.0 Online-Marketing Soziale Software Vertrauen |
work_keys_str_mv | AT broganchris trustagentsusingthewebtobuildinfluenceimprovereputationandearntrust AT smithjulien trustagentsusingthewebtobuildinfluenceimprovereputationandearntrust |