Strategic sports event management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier Butterworth-Heinemann
2009
|
| Ausgabe: | Olympic ed., 2. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXII, 354 S. Ill., graph. Darst. |
| ISBN: | 9781856175234 |
Internformat
MARC
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| 035 | |a (OCoLC)277069105 | ||
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| 245 | 1 | 0 | |a Strategic sports event management |c Guy Masterman |
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| 264 | 1 | |a Amsterdam [u.a.] |b Elsevier Butterworth-Heinemann |c 2009 | |
| 300 | |a XXII, 354 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 650 | 4 | |a Strategic planning | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-018709901 | ||
Datensatz im Suchindex
| _version_ | 1804140825674776576 |
|---|---|
| adam_text | Contents
LIST OF
FIGURES
AND TABLES
...................................................................
vi
LIST OF EVENT MANAGEMENT BOXES
........................................................
vii
LIST OF CASE STUDIES
..............................................................................viii
LIST OF BEIJING INSIGHTS
.........................................................................ix
BIOGRAPHY
.................................................................................................
χ
GLOSSARY OF TERMS
.................................................................................xi
AN INTRODUCTION
....................................................................................xv
CHAPTER
1
The sports event industry
..................................................1
CHAPTER
2
Event organizations
........................................................31
CHAPTER
3
The sports event planning process
...................................55
CHAPTER
4
Impacts and legacies
.....................................................83
CHAPTER
5
Financial planning and control
......................................117
CHAPTER
б
Event revenue maximization
..........................................135
CHAPTER
7
The bidding process
.....................................................159
CHAPTER
8
Event implementation
..................................................189
CHAPTER
9
Marketing planning and implementation
........................209
CHAPTER
10
Innovative communications
...........................................241
CHAPTER
11
Sports event sponsorship
..............................................281
CHAPTER
12
Research and evaluation
...............................................323
INDEX
.......................................................................................................345
|
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| bvnumber | BV035851876 |
| callnumber-first | G - Geography, Anthropology, Recreation |
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| dewey-full | 796.0694 |
| dewey-hundreds | 700 - The arts |
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| discipline | Sport Wirtschaftswissenschaften |
| edition | Olympic ed., 2. ed. |
| format | Book |
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| id | DE-604.BV035851876 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:06:08Z |
| institution | BVB |
| isbn | 9781856175234 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018709901 |
| oclc_num | 277069105 |
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| physical | XXII, 354 S. Ill., graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Elsevier Butterworth-Heinemann |
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| spelling | Masterman, Guy Verfasser aut Strategic sports event management Guy Masterman Olympic ed., 2. ed. Amsterdam [u.a.] Elsevier Butterworth-Heinemann 2009 XXII, 354 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Sports tournaments Management Strategic planning Strategisches Management (DE-588)4124261-0 gnd rswk-swf Großveranstaltung (DE-588)4121388-9 gnd rswk-swf Sport (DE-588)4056366-2 gnd rswk-swf Sport (DE-588)4056366-2 s Großveranstaltung (DE-588)4121388-9 s Strategisches Management (DE-588)4124261-0 s DE-604 Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018709901&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Masterman, Guy Strategic sports event management Sports tournaments Management Strategic planning Strategisches Management (DE-588)4124261-0 gnd Großveranstaltung (DE-588)4121388-9 gnd Sport (DE-588)4056366-2 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4121388-9 (DE-588)4056366-2 |
| title | Strategic sports event management |
| title_auth | Strategic sports event management |
| title_exact_search | Strategic sports event management |
| title_full | Strategic sports event management Guy Masterman |
| title_fullStr | Strategic sports event management Guy Masterman |
| title_full_unstemmed | Strategic sports event management Guy Masterman |
| title_short | Strategic sports event management |
| title_sort | strategic sports event management |
| topic | Sports tournaments Management Strategic planning Strategisches Management (DE-588)4124261-0 gnd Großveranstaltung (DE-588)4121388-9 gnd Sport (DE-588)4056366-2 gnd |
| topic_facet | Sports tournaments Management Strategic planning Strategisches Management Großveranstaltung Sport |
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