Technischer Vertrieb: eine praxisorientierte Einführung in das Business-to-Business-Marketing
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
2009
|
| Schlagworte: | |
| Online-Zugang: | BTU01 FAB01 FAN01 FAW01 FCO01 FFW01 FHA01 FHD01 FHI01 FHM01 FHN01 FHR01 FKE01 FLA01 FRO01 FWS01 FWS02 HTW01 TUM01 UBG01 UBM01 UBT01 UBW01 UBY01 UER01 Volltext |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 9783540795322 9783540795339 |
| DOI: | 10.1007/978-3-540-79533-9 |
Internformat
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Datensatz im Suchindex
| DE-BY-FWS_katkey | 359038 |
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| _version_ | 1806177635085058048 |
| any_adam_object | |
| author | Kleinaltenkamp, Michael Saab, Samy 1978- |
| author_GND | (DE-588)133587177 |
| author_facet | Kleinaltenkamp, Michael Saab, Samy 1978- |
| author_role | aut aut |
| author_sort | Kleinaltenkamp, Michael |
| author_variant | m k mk s s ss |
| building | Verbundindex |
| bvnumber | BV035830090 |
| classification_rvk | QP 600 QP 621 |
| classification_tum | TEC 000 DAT 000 WIR 825f |
| collection | ZDB-2-STI |
| ctrlnum | (OCoLC)699183979 (DE-599)BVBBV035830090 |
| dewey-full | 658.804 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.804 |
| dewey-search | 658.804 |
| dewey-sort | 3658.804 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Technik Technik Informatik Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-540-79533-9 |
| format | Electronic eBook |
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| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV035830090 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T11:40:20Z |
| institution | BVB |
| isbn | 9783540795322 9783540795339 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018688646 |
| oclc_num | 699183979 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-703 DE-706 DE-1046 DE-1102 DE-M347 DE-92 DE-29 DE-20 DE-1050 DE-573 DE-898 DE-BY-UBR DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-Aug4 DE-860 DE-861 DE-19 DE-BY-UBM DE-1043 DE-859 DE-634 DE-523 DE-858 DE-91 DE-BY-TUM DE-83 DE-1028 DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-703 DE-706 DE-1046 DE-1102 DE-M347 DE-92 DE-29 DE-20 DE-1050 DE-573 DE-898 DE-BY-UBR DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-Aug4 DE-860 DE-861 DE-19 DE-BY-UBM DE-1043 DE-859 DE-634 DE-523 DE-858 DE-91 DE-BY-TUM DE-83 DE-1028 DE-188 |
| physical | 1 Online-Ressource |
| psigel | ZDB-2-STI |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Springer |
| record_format | marc |
| spellingShingle | Kleinaltenkamp, Michael Saab, Samy 1978- Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing Business-to-Business-Marketing (DE-588)4631075-7 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| subject_GND | (DE-588)4631075-7 (DE-588)4072915-1 (DE-588)4123623-3 |
| title | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing |
| title_auth | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing |
| title_exact_search | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing |
| title_full | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing Michael Kleinaltenkamp ; Samy Saab |
| title_fullStr | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing Michael Kleinaltenkamp ; Samy Saab |
| title_full_unstemmed | Technischer Vertrieb eine praxisorientierte Einführung in das Business-to-Business-Marketing Michael Kleinaltenkamp ; Samy Saab |
| title_short | Technischer Vertrieb |
| title_sort | technischer vertrieb eine praxisorientierte einfuhrung in das business to business marketing |
| title_sub | eine praxisorientierte Einführung in das Business-to-Business-Marketing |
| topic | Business-to-Business-Marketing (DE-588)4631075-7 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| topic_facet | Business-to-Business-Marketing Investitionsgütermarketing Lehrbuch |
| url | https://doi.org/10.1007/978-3-540-79533-9 |
| work_keys_str_mv | AT kleinaltenkampmichael technischervertriebeinepraxisorientierteeinfuhrungindasbusinesstobusinessmarketing AT saabsamy technischervertriebeinepraxisorientierteeinfuhrungindasbusinesstobusinessmarketing |