APA-Zitierstil (7. Ausg.)

Glynn, M. S. (2009). Business-to-business brand management: Theory, research and executive case study exercises (1. ed.). Emerald Jai.

Chicago-Zitierstil (17. Ausg.)

Glynn, Mark S. Business-to-business Brand Management: Theory, Research and Executive Case Study Exercises. 1. ed. Bingley [u.a.]: Emerald Jai, 2009.

MLA-Zitierstil (9. Ausg.)

Glynn, Mark S. Business-to-business Brand Management: Theory, Research and Executive Case Study Exercises. 1. ed. Emerald Jai, 2009.