Industrial organization: markets and strategies
"Industrial Organization: Markets and Strategies provides an up-to-date account of modern industrial organization that blends theory with real-world applications. Written in a clear and accessible style, it acquaints the reader with the most important models for understanding strategies chosen...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge [u.a.]
Cambridge Univ. Press
2010
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "Industrial Organization: Markets and Strategies provides an up-to-date account of modern industrial organization that blends theory with real-world applications. Written in a clear and accessible style, it acquaints the reader with the most important models for understanding strategies chosen by firms with market power and shows how such firms adapt to different market environments. It covers a wide range of topics including recent developments on product bundling, branding strategies, restrictions in vertical supply relationships, intellectual property protection, and two-sided markets, to name just a few. Models are presented in detail and the main results are summarized as lessons. Formal theory is complemented throughout by real-world cases that show students how it applies to actual organizational settings. The book is accompanied by a website containing a number of additional resources for lecturers and students, including exercises, answers to review questions, case material and slides"--Provided by publisher "Among the numerous decisions taken by firms is the make-or-buy decision, whereby firms compare the costs and benefits of manufacturing a product or service against purchasing it. Typically, the firm will prefer the 'make' option over the 'buy' option if the purchase price is higher than the in-house manufacturing cost or if outside suppliers are unreliable. Naturally, the firm must also have the necessary skills and equipment to meet its own product standards. There is a clear analogy between this generic dilemma and the decision process that led us to write this book. As industrial organization teachers since the start of our academic careers, we have both long relied on existing textbooks to support our courses. Yet, through the years, our needs became different from the offers of outside suppliers. That is, the 'make' option started to become more tempting than the 'buy' option"--Provided by publisher |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | XXI, 702 S. graph. Darst. |
| ISBN: | 9780521862998 9780521681599 |
Internformat
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| 245 | 1 | 0 | |a Industrial organization |b markets and strategies |c Paul Belleflamme ; Martin Peitz |
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| 500 | |a Hier auch später erschienene, unveränderte Nachdrucke | ||
| 520 | 3 | |a "Industrial Organization: Markets and Strategies provides an up-to-date account of modern industrial organization that blends theory with real-world applications. Written in a clear and accessible style, it acquaints the reader with the most important models for understanding strategies chosen by firms with market power and shows how such firms adapt to different market environments. It covers a wide range of topics including recent developments on product bundling, branding strategies, restrictions in vertical supply relationships, intellectual property protection, and two-sided markets, to name just a few. Models are presented in detail and the main results are summarized as lessons. Formal theory is complemented throughout by real-world cases that show students how it applies to actual organizational settings. The book is accompanied by a website containing a number of additional resources for lecturers and students, including exercises, answers to review questions, case material and slides"--Provided by publisher | |
| 520 | 3 | |a "Among the numerous decisions taken by firms is the make-or-buy decision, whereby firms compare the costs and benefits of manufacturing a product or service against purchasing it. Typically, the firm will prefer the 'make' option over the 'buy' option if the purchase price is higher than the in-house manufacturing cost or if outside suppliers are unreliable. Naturally, the firm must also have the necessary skills and equipment to meet its own product standards. There is a clear analogy between this generic dilemma and the decision process that led us to write this book. As industrial organization teachers since the start of our academic careers, we have both long relied on existing textbooks to support our courses. Yet, through the years, our needs became different from the offers of outside suppliers. That is, the 'make' option started to become more tempting than the 'buy' option"--Provided by publisher | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Strategic planning | |
| 650 | 0 | 7 | |a Unternehmenstheorie |0 (DE-588)4078614-6 |2 gnd |9 rswk-swf |
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| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-018608433 | |
Datensatz im Suchindex
| _version_ | 1820240341386657792 |
|---|---|
| adam_text |
Contents
List of figures
xiii
List of tables
xv
List of cases
xvi
Preface
xix
Part I Getting started
1
Introduction to Part I
1
1
What is Markets and Strategies?
3
1.1
Markets
3
1.2
Strategies
6
1.3
Models and material of Markets and Strategies
8
1.4
Level, scope and organization of the book
9
2
Firms, consumers and the market
13
2.1
Firms and consumers
13
2.1.1
The firm
14
2.1.2
Looking inside the black box of a firm
16
2.1.3
Consumers and rational man
21
2.1.4
Welfare analysis of market outcomes
24
2.2
Market interaction
26
2.2.1
The perfectly competitive paradigm
26
2.2.2
Strategies in a constant environment ('monopoly')
26
2.2.3
Dominant firm model
29
2.2.4
Imperfect competition
32
2.3
Market definition and market performance
33
2.3.1
How to define a market?
33
2.3.2
How to assess market power?
34
Notes for Part I
38
References for Part I
39
Partii
Market power
41
Introduction to Part II
41
3
Static imperfect competition
45
3.1
Price competition
45
3.1.1
The standard
Bertrand
model
45
3.1.2
Price competition with uncertain costs
47
3.1.3
Price competition with differentiated products
49
3.1.4
Asymmetric competition with differentiated products
52
vi
Contents
3.2
Quantity competition
54
3.2.1
The linear
Cournot
model
54
3.2.2
Implications of Cournot competition
58
3.3
Price versus quantity competition
59
3.3.1
Limited capacity and price competition
60
3.3.2
Differentiated products: Cournot versus
Bertrand
64
3.3.3
What is the appropriate modelling choice?
66
3.4
Strategic substitutes and strategic complements
67
3.5
Estimating market power
70
4
Dynamic aspects of imperfect competition
75
4.1
Sequential choice: Stackelberg
75
4.1.1
One leader and one follower
76
4.1.2
One leader and an endogenous number of followers
79
4.1.3
Commitment
80
4.2
Free entry: endogenous number of firms
81
4.2.1
Properties of free-entry equilibria
82
4.2.2
The Cournot model with free entry
83
4.2.3
Price competition with free entry
85
4.2.4
Monopolistic competition
87
4.3
Industry concentration and firm turnover
91
4.3.1
Exogenous versus endogenous sunk costs
91
4.3.2
Dynamic firm entry and exit
97
Notes for Part II
103
References for Part II
104
Partili
Sources of market power
107
Introduction to Part III
107
5
Product differentiation
111
5.1
Views on product differentiation
112
5.2
Horizontal product differentiation
113
5.2.1
A simple location model
113
5.2.2
The linear Hotelling model
115
5.2.3
The quadratic Hotelling model
118
5.3
Vertical product differentiation
120
5.3.1
Quality choice
120
5.3.2
Natural oligopolies
123
5.4
Empirical analysis of product differentiation
125
5.4.1
Probabilistic choice and the logit model
126
5.4.2
Empirical analysis of horizontal product differentiation
129
5.4.3
Empirical analysis of vertical product differentiation
130
5.4.4
Nested logit and other extensions
131
vii
Contents
6
Advertising and related
marketing
strategies
135
6.1
Views on advertising
135
6.2
Price and non-price strategies in monopoly
139
6.2.1
Price-Advertising decisions: the Dorfman-Steiner model
139
6.2.2
A closer look at how advertising affects demand
141
6.3
Some welfare economics of advertising
142
6.4
Advertising and competition
144
6.4.1
Informative advertising
144
6.4.2
Persuasive advertising
149
7
Consumer inertia
157
7.1
Uninformed consumers and search costs
157
7.1.1
Price dispersion
15 8
7.1.2
Consumer search
163
7.1.3
Empirical investigation of price dispersion
165
7.2 Switchingeosts 167
7.2.1
Competitive effects of switching costs
167
7.2.2
Coupons and endogenous switching costs
176
7.2.3
Estimating switching costs
179
7.3
Customer poaching
181
Notes for Part III
188
References for Part III
190
Part IV Pricing strategics and market segmentation
193
Introduction to Part IV
193
8
Group pricing and personalized pricing
195
8.1
Price discrimination
195
8.1.1
Price discrimination: a typology
195
8.1.2
'Know thy customers'
197
8.2
Group and personalized pricing in monopoly
198
8.3
Group and personalized pricing in oligopolies
201
8.3.1
Group pricing and localized competition
201
8.3.2
Personalized pricing and location decisions
207
8.3.3
Geographic price discrimination
208
9
Menu pricing
217
9.1
Menu pricing versus group pricing
217
9.2
A formal analysis of monopoly menu pricing
219
9.2.1
Quality-dependent prices
219
9.2.2
Information goods and damaged goods
224
9.2.3
Extension to time- and quantity-dependent prices
226
9.3
Menu pricing under imperfect competition
227
9.3.1
Competitive quality-based menu pricing
228
9.3.2
Competitive quantity-based menu pricing
234
viii Contents
10
Intertemporal
price discrimination
239
10.1
Durable good monopoly without commitment
239
10.1.1
Small number of consumers
240
10.1.2
Large number of consumers
243
10.2
Durable good monopoly with commitment
247
10.2.1
Fixed capacities
248
10.2.2
Flexible capacity
250
10.2.3
Intertemporal
pricing and demand uncertainty
251
10.3
Behaviour-based price discrimination
255
11
Bundling
259
11.1
A formal analysis of monopoly bundling
260
11.1.1
Pure bundling as a device to offer a discount
261
11.1.2
Mixed bundling
264
11.1.3
Extensions
265
11.2
Tying and metering
269
11.3
Competitive bundling
272
11.3.1
Bundling as a way to soften price competition
272
11.3.2
When bundling intensifies price competition
274
Notes for Part IV
279
References for Part IV
280
Part V Product quality and information
283
Introduction to Part V
283
12
Asymmetric information, price and advertising signals
285
12.1
Asymmetric information problems
285
12.1.1
Hidden information problem
285
12.1.2
Hidden action problem
289
12.2
Advertising and price signals
292
12.2.1
Advertising signals
292
12.2.2
Price signals
296
12.2.3
Joint price and advertising signals
303
12.3
Price signalling under imperfect competition
305
13
Marketing tools for experience goods
309
13.1
Warranties
309
13.1.1
Warranties as a reliability signal
310
13.1.2
Warranties and investment in quality control
312
13.2
Branding
314
13.2.1
Intertemporal
branding and reputation
316
13.2.2
Reputation and competition
317
13.2.3
Umbrella branding
320
Notes for Part V
327
References for Part V
328
ix Contents
Part VI Theory of competition policy
331
Introduction to Part VI
331
14
Cartels and tacit collusion
335
14.1
Formation and stability of cartels
336
14.1.1
Simultaneous cartel formation
337
14.1.2
Sequential cartel formation
339
14.1.3
Network of market-sharing agreements
341
14.2
Sustainability of tacit collusion
343
14.2.1
Tacit collusion: the basics
343
14.2.2
Optimal punishment of deviating firms
349
14.2.3
Collusion and multimarket contact
353
14.2.4
Tacit collusion and cyclical demand
358
14.2.5
Tacit collusion with unobservable actions
361
14.3
Detecting and fighting collusion
363
14.3.1
The difficulty in detecting collusion
365
14.3.2
Leniency and whistleblowing programs
367
15
Horizontal mergers
373
15.1
Profitability of simple Cournot mergers
374
15.1.1
Mergers between two firms
374
15.1.2
Mergers between several firms
376
15.1.3
Efficiency-increasing mergers
377
15.2
Welfare analysis of Cournot mergers
381
15.2.1
Linear Cournot model with synergies
382
15.2.2
General welfare analysis
384
15.3
Beyond simple Cournot mergers
386
15.3.1
Successive mergers
387
15.3.2
Mergers and entry
389
15.3.3
Mergers under price competition
390
15.3.4
Coordinated effects
392
15.4
Empirical merger analyses
395
15.4.1
Event studies and direct price comparisons
395
15.4.2
Merger simulations
395
16
Strategic incumbents and entry
399
16.1
Taxonomy of entry-related strategies
400
16.1.1
Entry deterrence
400
16.1.2
Entry accommodation
402
16.2
Strategies affecting cost variables
405
16.2.1
Investment in capacity as an entry deterrent
405
16.2.2
Investment as an entry deterrent reconsidered
411
16.2.3
Raising rivals' costs
412
16.3
Strategies affecting demand variables
415
16.3.1
Brand proliferation
415
χ
Contents
16.3.2
Bundling and leverage of market power
417
16.3.3
Switching costs as an entry deterrent
420
16.4
Limit pricing under incomplete information
423
16.5
Entry deterrence and multiple incumbents
427
17
Vertically related markets
433
17.1
The double-marginalization problem
433
17.1.1
Linear pricing and double marginalization
43 3
17.1.2
Contractual solutions to the double-marginalization problem
435
17.1.3
Double marginalization and retail services
436
17.2
Resale-price maintenance and exclusive territories
437
17.2.1
Resale-price maintenance
437
17.2.2
Exclusive territories
440
17.3
Exclusive dealing
443
17.3.1
Anticompetitive effects of exclusive dealing contracts? The Chicago critique
445
17.3.2
Vertical integration and long-term contracts as partial deterrence devices
446
17.3.3
Full exclusion and multiple buyers
450
17.3.4
Exclusive contracts and investment incentives
452
17.4
Vertical oligopoly and vertical mergers
454
17.4.1
Vertical oligopoly
455
17.4.2
Exclusionary effects of vertical mergers
457
17.4.3
Coordinated effects of vertical mergers
463
Notes for Part VI
466
References for Part VI
470
Part MI R&
D
and intellectual property
475
Introduction to Part
VII
475
18
Innovation and R&D
479
18.1
Market structure and incentives to innovate
480
18.1.1
Monopoly versus perfect competition: the replacement effect
481
18.1.2
Incentives to innovate in oligopolies
484
18.2
When innovation affects market structure
486
18.2.1
Monopoly threatened by entry: the efficiency effect
486
18.2.2
Asymmetric patent races: replacement and efficiency effects
487
18.2.3
Socially excessive R&D in a patent race
490
18.3
R&D cooperation and spillovers
492
18.3.1
Effects of strategic behaviour
493
18.3.2
Effects of R&D cooperation
497
18.3.3
Futher analysis of R&D cooperation
499
19
Intellectual property
505
19.1
Remedies to the appropriability problem
506
19.1.1
Information and appropriability
506
19.1.2
Intellectual property protection
507
xi Contents
19.1.3
Subsidization and secrecy
512
19.1.4
Protection of IP in practice
514
19.2
Optimal patent design
517
19.2.1
Optimal patent length
517
19.2.2
Optimal patent breadth
520
19.3
Patent licensing and pooling
523
19.3.1
Licensing to rival firms
523
19.3.2
Licensing and cumulative innovations
526
19.4
Intellectual property in the digital economy
530
19.4.1
Digital music and end-user piracy
530
19.4.2
Economics of open source
533
Notes for Part
VII
540
References for Part
VII
542
Part
VIII
Networks, standards and systems
545
Introduction to Part
VIII 545
20
Markets with network goods
549
20.1
Network effects
549
20.1.1
Direct and indirect network effects
549
20.1.2
Network effects and switching costs
550
20.1.3
Empirical evidence on network effects
552
20.2
Markets for a single network good
554
20.2.1
Modelling the demand for a network good
554
20.2.2
Provision of a network good
563
20.3
Markets for several network goods
566
20.3.1
Demand for incompatible network goods
567
20.3.2
Oligopoly pricing and standardization
575
21
Strategies for network goods
581
21.1
Choosing how to compete
581
21.1.1
A simple analysis of standardization
582
21.1.2
A full analysis of standardization
584
21.2
Strategies in standards wars
591
21.2.1
Building an installed base for preemption
591
21.2.2
Backward compatibility and performance
596
21.2.3
Expectations management
599
21.3
Public policy in network markets
601
21.3.1
Ex ante interventions
601
21.3.2
Ex post interventions
603
Notes for Part
VIII 606
References for Part
VIII 607
xii Contents
Part IX
Market
intermediation
609
Introduction to Part IX
609
22
Markets with intermediated goods
613
22.1
Intermediaries as dealers
613
22.1.1
Intermediated versus nonintermediated trade
614
22.1.2
Dealer versus pure platform operator
616
22.2
Intermediaries as matchmakers
622
22.2.1
Divide-and-conquer strategies
623
22.2.2
Sorting by an intermediary in a matching market
625
22.3
Intermediaries as two-sided platforms
628
22.3.1
The price structure for intermediation services
628
22.3.2
Competing intermediaries
632
22.3.3
Implications for antitrust and regulation
639
23
Information and reputation in intermediated product markets
647
23.1
Intermediation and information
647
23.1.1
Information overload
647
23.1.2 'Infomediaries'
and competition in search markets
650
23.1.3
Information and recommendation networks
655
23.2
Intermediation and reputation
662
23.2.1
Certifying intermediaries
662
23.2.2
Reputation systems
668
Notes for Part IX
674
References for Part IX
676
Appendices
679
A Game theory
679
A.
1
Games in normal form and Nash equilibrium
679
A.2 Games in extensive form and
subgame
perfection
682
A.3 Static asymmetric information games and Bayesian Nash equilibrium
684
A.4 Dynamic asymmetric information games and perfect Bayesian Nash equilibrium
685
В
Competition Policy
689
B.I A brief historical perspective
689
B.2 Competition laws
691
B.2.
1
Antitrust legislation in the United States
692
B.2.
2
Competition legislation in the European Union
693
B.3 Competition policy in the
EU
and in the US
694
Notes for Appendices
697
References for Appendices
698
Index
699 |
| any_adam_object | 1 |
| author | Belleflamme, Paul Peitz, Martin 1967- |
| author_GND | (DE-588)129698865 (DE-588)113726112 |
| author_facet | Belleflamme, Paul Peitz, Martin 1967- |
| author_role | aut aut |
| author_sort | Belleflamme, Paul |
| author_variant | p b pb m p mp |
| building | Verbundindex |
| bvnumber | BV035748346 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QC 131 QR 200 |
| ctrlnum | (OCoLC)460059639 (DE-599)BVBBV035748346 |
| dewey-full | 658.4/012 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/012 |
| dewey-search | 658.4/012 |
| dewey-sort | 3658.4 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV035748346 |
| illustrated | Illustrated |
| indexdate | 2025-01-03T15:01:01Z |
| institution | BVB |
| isbn | 9780521862998 9780521681599 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018608433 |
| oclc_num | 460059639 |
| open_access_boolean | |
| owner | DE-20 DE-19 DE-BY-UBM DE-634 DE-521 DE-703 DE-N2 DE-2070s DE-473 DE-BY-UBG DE-91 DE-BY-TUM DE-83 |
| owner_facet | DE-20 DE-19 DE-BY-UBM DE-634 DE-521 DE-703 DE-N2 DE-2070s DE-473 DE-BY-UBG DE-91 DE-BY-TUM DE-83 |
| physical | XXI, 702 S. graph. Darst. |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Cambridge Univ. Press |
| record_format | marc |
| spelling | Belleflamme, Paul Verfasser (DE-588)129698865 aut Industrial organization markets and strategies Paul Belleflamme ; Martin Peitz 1. publ. Cambridge [u.a.] Cambridge Univ. Press 2010 XXI, 702 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Hier auch später erschienene, unveränderte Nachdrucke "Industrial Organization: Markets and Strategies provides an up-to-date account of modern industrial organization that blends theory with real-world applications. Written in a clear and accessible style, it acquaints the reader with the most important models for understanding strategies chosen by firms with market power and shows how such firms adapt to different market environments. It covers a wide range of topics including recent developments on product bundling, branding strategies, restrictions in vertical supply relationships, intellectual property protection, and two-sided markets, to name just a few. Models are presented in detail and the main results are summarized as lessons. Formal theory is complemented throughout by real-world cases that show students how it applies to actual organizational settings. The book is accompanied by a website containing a number of additional resources for lecturers and students, including exercises, answers to review questions, case material and slides"--Provided by publisher "Among the numerous decisions taken by firms is the make-or-buy decision, whereby firms compare the costs and benefits of manufacturing a product or service against purchasing it. Typically, the firm will prefer the 'make' option over the 'buy' option if the purchase price is higher than the in-house manufacturing cost or if outside suppliers are unreliable. Naturally, the firm must also have the necessary skills and equipment to meet its own product standards. There is a clear analogy between this generic dilemma and the decision process that led us to write this book. As industrial organization teachers since the start of our academic careers, we have both long relied on existing textbooks to support our courses. Yet, through the years, our needs became different from the offers of outside suppliers. That is, the 'make' option started to become more tempting than the 'buy' option"--Provided by publisher Marketing Strategic planning Unternehmenstheorie (DE-588)4078614-6 gnd rswk-swf Industrieökonomie (DE-588)4133311-1 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Industrieökonomie (DE-588)4133311-1 s Unternehmenstheorie (DE-588)4078614-6 s 1\p DE-604 Peitz, Martin 1967- Verfasser (DE-588)113726112 aut Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018608433&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Belleflamme, Paul Peitz, Martin 1967- Industrial organization markets and strategies Marketing Strategic planning Unternehmenstheorie (DE-588)4078614-6 gnd Industrieökonomie (DE-588)4133311-1 gnd |
| subject_GND | (DE-588)4078614-6 (DE-588)4133311-1 (DE-588)4522595-3 |
| title | Industrial organization markets and strategies |
| title_auth | Industrial organization markets and strategies |
| title_exact_search | Industrial organization markets and strategies |
| title_full | Industrial organization markets and strategies Paul Belleflamme ; Martin Peitz |
| title_fullStr | Industrial organization markets and strategies Paul Belleflamme ; Martin Peitz |
| title_full_unstemmed | Industrial organization markets and strategies Paul Belleflamme ; Martin Peitz |
| title_short | Industrial organization |
| title_sort | industrial organization markets and strategies |
| title_sub | markets and strategies |
| topic | Marketing Strategic planning Unternehmenstheorie (DE-588)4078614-6 gnd Industrieökonomie (DE-588)4133311-1 gnd |
| topic_facet | Marketing Strategic planning Unternehmenstheorie Industrieökonomie Fallstudiensammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018608433&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT belleflammepaul industrialorganizationmarketsandstrategies AT peitzmartin industrialorganizationmarketsandstrategies |