Return on strategy: how to achieve it!
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Routledge
2010
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | XI, 313 S. graph. Darst. |
| ISBN: | 9780415805094 0415805090 |
Internformat
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Datensatz im Suchindex
| _version_ | 1804140654977089536 |
|---|---|
| adam_text | CONTENTS
Foreword
ix
Are
We Able to Produce Gold?
1
1
The
Х
-factor
Universe Is Overlooked in Strategy!
4
Hatched in a Swan s Egg?
4
Can Entrepreneurs Have Their Cake and Eat It
Too?
5
Building Unprecedented Bridges, Breaking
Conventions?
6
Optimizing the Exploitation of Trigger Events
8
The X-f actor Narrowed Down
9
2
The Recipe Game
14
Excellence Is in the Eye of the Beholder
14
Built to Last but not Necessarily to Stay Ahead
18
One Plus One Equab None
21
From Good to Great to Evergreen
22
Does It Work?
25
The Mix of Excellence, How to Last, Great Leaps and
Things that Work
27
Troubled Waters
29
3
The Strategy Landscape
33
Strategic Management in Brief
33
Value Creation versus Disruption
43
VÍ
CONTENTS
The Ongoing Development of the Toolbox of
Strategy
44
4
The Strategy System or How to Combine Perspectives
56
The Institutional Zone
-
Neglected or Often
Forgotten!
57
The Market Zone
-
the Traditional Zone at Work
59
The Internal Zone
-
Avoiding Internal
Cannibalizing
63
The X-factor Universe versus the Recipe Universe
64
The
Х
-factor
Universe as a Destination
65
5
What Triggers Strategy?
70
Approaching the
Х
-factor
Universe with Value
Creation or Value Destruction
71
Discovering Your Strategy
72
Four Triggers of Strategic Behaviour
84
Bridge Building across Perspectives
85
Laying Down the Strategy to Approach the X-factor
Universe
90
6
Exploiting Customer Attitudes
92
What Is a Customer?
94
Customers Viewed through Different Lenses
95
Customers Are no Longer Just Consumers!
104
The Break-up of Conventional Relationships
104
The Customer and the Brand
106
Customer-centric Marketing
110
Attitudes as Part of the X-factor Universe
112
7
Revising the Product Portfolio
115
The Rise (and
Fallì)
of the Product Portfolio
Perspective
115
Competition in Various Zones
119
What Should Be the Product Scope?
121
The Core Product Needs Stickiness
122
CONTENTS
VU
When Products Create Their Own Ecosystem
123
From Products to Business Modelling
125
Demand-driven Products
126
The Relevance of the Product Life-cycle
Thinking
128
Why Do Good Companies Go
Badi
130
The Complexity of Simple Products!
132
8
Leveraging the Financial Circuit
136
The Financial Circuit
—
the Overlooked Strategy
Aspect
138
Facilitating a Success Free of Charge
139
The Price Killer Model
141
Cost Innovations
149
Cash Kings
154
Financial Partnering
157
The Financial Circuit and Its Unique Influence
159
The Financial Circuit as a Vehicle to a Higher
Return on Strategy
161
9
Optimizing the Organizational Design
164
The Collectivistic Wolf Culture
164
The Liberalistic High Performance Culture
166
The Organizational Design
-
the Engine or the
Pube
of a Company
167
Structure as the Backbone of a Corporation
168
The Search for Valuabk Values
175
Culture as the Binding Glue
182
People
-
The Real Gasoline
189
The Organizational Design and Its Impact
194
10
Spinning the Technological Chain
197
Technology in a Broad Sense
200
A Full Chain of Technology
201
Technological Exuberance
-
Pouring Resources into
the Deep Water
205
VUl
CONTENTS
The Choice and Utilization of Technology
207
The Technological Dilemma
212
The Denominators in the Technological Chain
214
The Technological Chain and Its Influence on
Strategy
215
11
Driving the Leadership Genes
2
IV
Leadership
-
a Driver or an Obstacle?
224
Governance of Leadership
232
Strategic Leadership
241
Leadership Performance and Execution
246
The Essence of Making Sense
249
Commitment as a Driver
250
Focus on Execution
252
Where Does Leadership Take Us?
253
12
Inroads to the Achievement of a Higher Return
on Strategy
255
The Recipe Universe Revisited
256
What Is Success?
257
Beginning to Unfold the X-factor Universe
261
All the Key Success Drivers as Part of the Strategic
Engine
262
The Return on Strategy Framework Revisited
276
Return to Strategy
278
Appendix I
-
Zero-SAC
280
Appendix II
-
Foremost Case Companies
289
Notes
290
Bibliography 29V
Credits and Permissions
302
Index
304
RETURN ON STRATEGY
Why is it that many companies meticulously
following recipes on management and
strategy fail? Did Google, Skype, Ryanair,
Huawei and other successful companies
buy into a well planned strategy and adhere
to that over time? Why is it that some
companies achieve a higher Return on
Strategy
(ROS)
than others?
Return on Investment
(Rol)
has attracted
increased attention over the last couple
of decades, but little attention is paid to
whether companies achieve Return on
Strategy.
This book provides an overview of
contemporary strategy literature and recipes
brushed up with a view to identifying
explanations as to how they have seldom
worked as intended. One reason rests
on the fact that recipes do not take the
Х
-factor
into account.
With the X-factor as the starting point
the book examines a sample of
50
global
companies, some of which have achieved
a remarkably high Return on Strategy while
others failed.
The book also provides practical tools
as to how companies may increase their
Return on Strategy. In the toolbox, you
will find a framework on how to increase
the Return on Strategy and a number of
dynamic positioning tools, road maps and
bearing points. Invariably, more companies
-
including consultants, business leaders
and MBAs
-
now work diligently in order to
increase their Return on Strategy and the
best of them are here to stay successfully
-
are you?
|
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| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
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| language | English |
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| spelling | Andersen, Michael Moesgaard Verfasser aut Return on strategy how to achieve it! Michael Moesgaard Andersen 1. publ. New York, NY Routledge 2010 XI, 313 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references Strategic planning Organizational effectiveness Unternehmen (DE-588)4061963-1 gnd rswk-swf Strategische Planung (DE-588)4309237-8 gnd rswk-swf Organisation (DE-588)4043774-7 gnd rswk-swf Effizienz (DE-588)4013585-8 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Strategische Planung (DE-588)4309237-8 s Organisation (DE-588)4043774-7 s Effizienz (DE-588)4013585-8 s b DE-604 Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018602482&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018602482&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
| spellingShingle | Andersen, Michael Moesgaard Return on strategy how to achieve it! Strategic planning Organizational effectiveness Unternehmen (DE-588)4061963-1 gnd Strategische Planung (DE-588)4309237-8 gnd Organisation (DE-588)4043774-7 gnd Effizienz (DE-588)4013585-8 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4309237-8 (DE-588)4043774-7 (DE-588)4013585-8 |
| title | Return on strategy how to achieve it! |
| title_auth | Return on strategy how to achieve it! |
| title_exact_search | Return on strategy how to achieve it! |
| title_full | Return on strategy how to achieve it! Michael Moesgaard Andersen |
| title_fullStr | Return on strategy how to achieve it! Michael Moesgaard Andersen |
| title_full_unstemmed | Return on strategy how to achieve it! Michael Moesgaard Andersen |
| title_short | Return on strategy |
| title_sort | return on strategy how to achieve it |
| title_sub | how to achieve it! |
| topic | Strategic planning Organizational effectiveness Unternehmen (DE-588)4061963-1 gnd Strategische Planung (DE-588)4309237-8 gnd Organisation (DE-588)4043774-7 gnd Effizienz (DE-588)4013585-8 gnd |
| topic_facet | Strategic planning Organizational effectiveness Unternehmen Strategische Planung Organisation Effizienz |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018602482&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018602482&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
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