Sticky rebates: Rollback rebates induce non-rational loyalty in consumers: experimental evidence
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Bonn
Max Planck Institute for Research on Collective Goods
2009
|
| Schriftenreihe: | Preprints of the Max Planck Institute for Research on Collective Goods
2009,23 |
| Beschreibung: | 28 Bl. graph. Darst. |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804140012793495552 |
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| any_adam_object | |
| author | Morell, Alexander Glöckner, Andreas Towfigh, Emanuel V. 1978- |
| author_GND | (DE-588)131402935 |
| author_facet | Morell, Alexander Glöckner, Andreas Towfigh, Emanuel V. 1978- |
| author_role | aut aut aut |
| author_sort | Morell, Alexander |
| author_variant | a m am a g ag e v t ev evt |
| building | Verbundindex |
| bvnumber | BV035732092 |
| ctrlnum | (DE-599)BVBBV035732092 |
| format | Book |
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| id | DE-604.BV035732092 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:53:13Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018008662 |
| open_access_boolean | |
| owner | DE-M382 |
| owner_facet | DE-M382 |
| physical | 28 Bl. graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Max Planck Institute for Research on Collective Goods |
| record_format | marc |
| series | Preprints of the Max Planck Institute for Research on Collective Goods |
| series2 | Preprints of the Max Planck Institute for Research on Collective Goods |
| spelling | Morell, Alexander Verfasser aut Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence Alexander Morell ; Andreas Glöckner ; Emanuel Towfigh Bonn Max Planck Institute for Research on Collective Goods 2009 28 Bl. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Preprints of the Max Planck Institute for Research on Collective Goods 2009,23 Glöckner, Andreas Verfasser aut Towfigh, Emanuel V. 1978- Verfasser (DE-588)131402935 aut Preprints of the Max Planck Institute for Research on Collective Goods 2009,23 (DE-604)BV021465097 2009,23 |
| spellingShingle | Morell, Alexander Glöckner, Andreas Towfigh, Emanuel V. 1978- Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence Preprints of the Max Planck Institute for Research on Collective Goods |
| title | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence |
| title_auth | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence |
| title_exact_search | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence |
| title_full | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence Alexander Morell ; Andreas Glöckner ; Emanuel Towfigh |
| title_fullStr | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence Alexander Morell ; Andreas Glöckner ; Emanuel Towfigh |
| title_full_unstemmed | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers experimental evidence Alexander Morell ; Andreas Glöckner ; Emanuel Towfigh |
| title_short | Sticky rebates: Rollback rebates induce non-rational loyalty in consumers |
| title_sort | sticky rebates rollback rebates induce non rational loyalty in consumers experimental evidence |
| title_sub | experimental evidence |
| volume_link | (DE-604)BV021465097 |
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