Business communication:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mason, Ohio
South-Western Cengage Learning
2010
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XV, 658 S. graph. Darst. |
| ISBN: | 9780538449472 0538449470 |
Internformat
MARC
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| 650 | 4 | |a Applications for positions | |
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Datensatz im Suchindex
| _version_ | 1804140001166884864 |
|---|---|
| adam_text | Titel: Business communication
Autor: Means, Tom
Jahr: 2010
Contents
Chapter 1 Communicating in Your Life 2
1.1 The Communication Process 4
The Communication Process 4, Purposes of Communication 6,
Types of Business Communication 7
1.2 Overcoming Communication Barriers 11
Communication Barriers 11, Overcoming Barriers 12
1.3 Reading in the Workplace 19
Importance of Reading 19, Improving Reading Skills 23
Chapter 2 Diversity and Ethics 32
2.1 Diversity at Work 34
Overview of Diversity 34, Diversity Trends 36,
The World as a Global Workplace 37
2.2 Differences 40
Cultural Differences 40, Customs and Etiquette 43
2.3 Strategies for Effective Communication 45
Professional Attitude 45, Cross-Cultural Communication 46,
Fairness and Sensitivity 49
2.4 Ethics in Business Communication 52
A Definition of Ethics 52, Communicating in an Ethical Way 53
Chapter 3 Nonverbal Communication and Teamwork 66
3.1 Nonverbal Communication 68
The Roles of Nonverbal Communication 68, Nonverbal
Symbols 70, Nonverbal Symbols and Your Image 74,
Nonverbal Symbols in the Environment 77
3.2 Listening Skills 79
The Listening Process 79, Types of Listening 80,
Barriers to Effective Listening 82, Listening Effectively 84
3.3 Teamwork 89
Workplace Relationships 89, Workplace Teams 91,
Working Effectively in Teams 93
Contents jjj
Chapter 4 Basics of English Grammar 104
4.1 Parts of Speech and Sentences 106
Parts of Speech 106, Sentence Parts 107, Sentence Structure 111
4.2 Nouns, Pronouns, and Adjectives 114
Nouns 114, Pronouns 115, Adjectives 119
4.3 Verbs and Adverbs 123
Verbs 123, Adverbs 128
4.4 Prepositions, Conjunctions, and Interjections 131
Prepositions 131, Conjunctions 132, Interjections 133
Chapter 5 Mechanics of Writing 140
5.1 External Marks and the Comma 142
Punctuation 142, The Period 142, The Question Mark 143,
The Exclamation Point 144, The Comma 145
5.2 Other Internal Marks 150
The Semicolon 150, The Colon 151, The Dash 153,
The Hyphen 154, Quotation Marks 155, Parentheses 157,
The Apostrophe 158
5.3 Abbreviations, Capitalization, and Number Expression 161
Abbreviations 161, Capitalization 164, Number Expression 165
Chapter 6 The Writing Process 174
6.1 Planning and Organizing Messages 176
Planning Messages 176, Organizing Messages 179
6.2 Composing Messages 182
Effective Messages 182, Courteous Messages 182,
Correct Messages 186, Concise Messages 187,
Clear Messages 188, Complete Messages 189
6.3 Editing and Publishing Messages 192
Stages in the Writing Process 192, Editing Messages 192,
Proofreading Messages 194, Publishing Messages 198
Chapter 7 Writing Memos, E-mail, and Letters 208
7.1 Business Correspondence 210
Types of Business Correspondence 210, Purposes for
Correspondence 214, Planning and Organizing Messages 216
7.2 Memos 219
Writing Memos 219, Editing and Publishing Memos 226
Contents
7.3 E-mail and Instant Messaging 228
E-mail 228, Instant Messaging 235
7.4 Letters 239
Writing Letters 239, Editing and Publishing Letters 245
Chapter 8 Writing to Clients and Customers 256
8.1 Neutral or Positive Messages 258
Planning Neutral or Positive Messages 258, Organizing Neutral or
Positive Messages 259, Writing Neutral Messages 260, Writing Positive
Messages 264
8.2 Negative Messages 274
Planning Negative Messages 274, Organizing Negative
Messages 275, Writing Negative Messages 280, Writing Messages with
Both Positive and Negative News 283
8.3 Persuasive Messages 286
Planning Persuasive Messages 286, Organizing Persuasive
Messages 287, Writing Persuasive Messages 292,
Planning Proposals 296, Organizing and Writing
Proposals 297
Chapter 9 Writing Reports 310
9.1 Planning Reports 312
Types of Reports 312, Defining the Report 313, Collecting the
Data 315, Processing the Data 321
9.2 Writing Informal Reports 327
Organizing Informal Reports 327, Outlining and Writing Informal
Reports 328, Formatting Informal Reports 331
9. 3 Writing Formal Reports 338
Organizing and Writing Formal Reports 338, Parts of a Formal
Report 339
Chapter 10 Graphics and Visual Aids 362
10.1 Using Graphics and Visual Aids 364
The Importance of Graphics and Visual Aids 364, Use of Visual Aids in
Documents 365, Choosing the Correct Visual Aid 369
10.2 Developing Graphics 372
Creating Graphics Electronically 372, Tables 373, Charts 374,
Other Visual Aids 381
Contents
Chapter 11 Technical Communication 392
11.1 Writing to Instruct 394
The Purpose of Instructions and Manuals 394, Parts of Effective
Instructions 394, Writing and Editing Guidelines 398, Parts of
Effective Manuals 401
11.2 Writing to Describe 407
Types of Description Writing 407, Object Descriptions 408,
Process Descriptions 412
Chapter 12 Technology in the Workplace 424
12.1 Computer Hardware and Software 426
Technology at Work 426, Computer Software 430, File Storage and
Management 433, Peripherals 437
12.2 Other Technologies 443
The Connected World 443, The Internet 444, Security 445,
Document Transmittal 448, Pagers 449, Voice Mail 450, Cell
Phones 450, VoIP 455, Digital Cameras 456, Global Positioning
Systems 456, Conference Technologies 458, Training Technologies 458
12.3 Workplace Safety and Ergonomics 462
Workplace safety 462, Computer Use and Ergonomics 464,
Ergonomics and the Computer Workstation 465
Chapter 13 Presentations and Meetings 478
13.1 Oral Presentations 480
Short Oral Presentations 480, Formal Oral Presentations 481,
Delivery of Oral Presentations 488
13.2 Visual Aids in Presentations 494
Types of Visual Aids 494, Choosing Appropriate Visual Aids 497,
Preparing Visual Aids 498, Presenting Your Visual Aids 500
13.3 Effective Meetings 504
Types of Meetings 504, Meeting Documents 505, Participation in
Meetings 508, Organize Productive Meetings 513, Lead Meetings
Effectively 518
Chapter 14 Communicating with Customers 528
14.1 Customer Service 530
Importance of Customer Service 530, Customer Service
Culture 531, Customer Interaction 534, Managing Challenging
Situations 539
14.2 Face-to-Face Communication 544
Communication and Your Voice 544, Parts of a Conversation 546,
Guidelines for Success 548
Contents
14.3 Telephone Communication 551
Effective Telephone Communication 551, Outgoing Calls 553,
Incoming Calls 556
Chapter 15 Getting a Job 566
15.1 Job Search 568
Your Goals 568, Job Qualifications 570, Job Opportunities 572
15.2 Resume 578
Preparing a Resume 578, Alternative Resumes 586
15.3 Application Letter and Form 592
Application Letter 592, Application Forms 597
15.4 Interview and Follow-Up Messages 600
The Job Interview 600, Follow-Up Messages 606
Appendix A Glossary 618
Appendix B Proofreaders Marks and Document Styles 625
Appendix C Checkpoint Answers 630
Index 647
Contents VJJ
|
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| illustrated | Illustrated |
| indexdate | 2024-07-09T21:53:02Z |
| institution | BVB |
| isbn | 9780538449472 0538449470 |
| language | English |
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| spelling | Means, Thomas L. Verfasser aut Business communication Thomas L. Means 2. ed. Mason, Ohio South-Western Cengage Learning 2010 XV, 658 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Englisch Applications for positions Business communication Business writing English language Business English Kommunikation (DE-588)4031883-7 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Kommunikation (DE-588)4031883-7 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018001613&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Means, Thomas L. Business communication Englisch Applications for positions Business communication Business writing English language Business English Kommunikation (DE-588)4031883-7 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4061963-1 |
| title | Business communication |
| title_auth | Business communication |
| title_exact_search | Business communication |
| title_full | Business communication Thomas L. Means |
| title_fullStr | Business communication Thomas L. Means |
| title_full_unstemmed | Business communication Thomas L. Means |
| title_short | Business communication |
| title_sort | business communication |
| topic | Englisch Applications for positions Business communication Business writing English language Business English Kommunikation (DE-588)4031883-7 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Englisch Applications for positions Business communication Business writing English language Business English Kommunikation Unternehmen |
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