Holdings: Advertising :: THWS Bibkatalog

Advertising: concept and copy

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Bibliographic Details
Main Author:	Felton, George (Author)
Format:	Book
Language:	English
Published:	New York W.W. Norton c2006
Edition:	2nd ed.
Subjects:	Advertenties Publicité Reclame Advertising Wertung
Item Description:	Includes bibliographical references (p. 245-248) and index
Physical Description:	256 p. ill. (some col.) 28 cm
ISBN:	0393731596

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MARC


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100	1		\|a Felton, George \|e Verfasser \|4 aut
245	1	0	\|a Advertising \|b concept and copy \|c George Felton
250			\|a 2nd ed.
264		1	\|a New York \|b W.W. Norton \|c c2006
300			\|a 256 p. \|b ill. (some col.) \|c 28 cm
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
500			\|a Includes bibliographical references (p. 245-248) and index
650		7	\|a Advertenties \|2 gtt
650		4	\|a Publicité
650		7	\|a Reclame \|2 gtt
650		4	\|a Advertising
650	0	7	\|a Wertung \|0 (DE-588)4189717-1 \|2 gnd \|9 rswk-swf
689	0	0	\|a Wertung \|0 (DE-588)4189717-1 \|D s
689	0		\|5 DE-188
999			\|a oai:aleph.bib-bvb.de:BVB01-017752282

Record in the Search Index

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author	Felton, George
author_facet	Felton, George
author_role	aut
author_sort	Felton, George
author_variant	g f gf
building	Verbundindex
bvnumber	BV035698314
callnumber-first	H - Social Science
callnumber-label	HF5823
callnumber-raw	HF5823
callnumber-search	HF5823
callnumber-sort	HF 45823
callnumber-subject	HF - Commerce
ctrlnum	(OCoLC)60826698 (DE-599)BVBBV035698314
dewey-full	659.1
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	659 - Advertising and public relations
dewey-raw	659.1
dewey-search	659.1
dewey-sort	3659.1
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	2nd ed.
format	Book
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id	DE-604.BV035698314
illustrated	Illustrated
indexdate	2024-07-09T21:43:41Z
institution	BVB
isbn	0393731596
language	English
lccn	2005051298
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-017752282
oclc_num	60826698
open_access_boolean
owner	DE-19 DE-BY-UBM
owner_facet	DE-19 DE-BY-UBM
physical	256 p. ill. (some col.) 28 cm
publishDate	2006
publishDateSearch	2006
publishDateSort	2006
publisher	W.W. Norton
record_format	marc
spelling	Felton, George Verfasser aut Advertising concept and copy George Felton 2nd ed. New York W.W. Norton c2006 256 p. ill. (some col.) 28 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. 245-248) and index Advertenties gtt Publicité Reclame gtt Advertising Wertung (DE-588)4189717-1 gnd rswk-swf Wertung (DE-588)4189717-1 s DE-188
spellingShingle	Felton, George Advertising concept and copy Advertenties gtt Publicité Reclame gtt Advertising Wertung (DE-588)4189717-1 gnd
subject_GND	(DE-588)4189717-1
title	Advertising concept and copy
title_auth	Advertising concept and copy
title_exact_search	Advertising concept and copy
title_full	Advertising concept and copy George Felton
title_fullStr	Advertising concept and copy George Felton
title_full_unstemmed	Advertising concept and copy George Felton
title_short	Advertising
title_sort	advertising concept and copy
title_sub	concept and copy
topic	Advertenties gtt Publicité Reclame gtt Advertising Wertung (DE-588)4189717-1 gnd
topic_facet	Advertenties Publicité Reclame Advertising Wertung
work_keys_str_mv	AT feltongeorge advertisingconceptandcopy

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