International marketing strategy: analysis, development and implementation
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
Cengage Learning
2008
|
| Ausgabe: | 5. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXI, 462 S. Ill., graph. Darst. |
| ISBN: | 9781844807635 |
Internformat
MARC
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| 001 | BV035665073 | ||
| 003 | DE-604 | ||
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| 008 | 090806s2008 xxkad|| |||| 00||| eng d | ||
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| 035 | |a (OCoLC)890826974 | ||
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| 040 | |a DE-604 |b ger |e rakwb | ||
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| 100 | 1 | |a Doole, Isobel |d 1954- |e Verfasser |0 (DE-588)1253811628 |4 aut | |
| 245 | 1 | 0 | |a International marketing strategy |b analysis, development and implementation |c Isobel Doole ; Robin Lowe |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a London [u.a.] |b Cengage Learning |c 2008 | |
| 300 | |a XXI, 462 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
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| 655 | 7 | |8 2\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Lowe, Robin |d 1945- |e Verfasser |0 (DE-588)133910776 |4 aut | |
| 856 | 4 | |q text/pdf |u http://www.gbv.de/dms/hbz/toc/ht015433403.pdf |3 Inhaltsverzeichnis | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017719440 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804139357819371520 |
|---|---|
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| author | Doole, Isobel 1954- Lowe, Robin 1945- |
| author_GND | (DE-588)1253811628 (DE-588)133910776 |
| author_facet | Doole, Isobel 1954- Lowe, Robin 1945- |
| author_role | aut aut |
| author_sort | Doole, Isobel 1954- |
| author_variant | i d id r l rl |
| building | Verbundindex |
| bvnumber | BV035665073 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)890826974 (DE-599)BVBBV035665073 |
| discipline | Wirtschaftswissenschaften |
| edition | 5. ed. |
| format | Book |
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| id | DE-604.BV035665073 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:42:48Z |
| institution | BVB |
| isbn | 9781844807635 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017719440 |
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| physical | XXI, 462 S. Ill., graph. Darst. |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Cengage Learning |
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| spelling | Doole, Isobel 1954- Verfasser (DE-588)1253811628 aut International marketing strategy analysis, development and implementation Isobel Doole ; Robin Lowe 5. ed. London [u.a.] Cengage Learning 2008 XXI, 462 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s DE-604 Lowe, Robin 1945- Verfasser (DE-588)133910776 aut text/pdf http://www.gbv.de/dms/hbz/toc/ht015433403.pdf Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Doole, Isobel 1954- Lowe, Robin 1945- International marketing strategy analysis, development and implementation Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4120697-6 (DE-588)4123623-3 (DE-588)4522595-3 |
| title | International marketing strategy analysis, development and implementation |
| title_auth | International marketing strategy analysis, development and implementation |
| title_exact_search | International marketing strategy analysis, development and implementation |
| title_full | International marketing strategy analysis, development and implementation Isobel Doole ; Robin Lowe |
| title_fullStr | International marketing strategy analysis, development and implementation Isobel Doole ; Robin Lowe |
| title_full_unstemmed | International marketing strategy analysis, development and implementation Isobel Doole ; Robin Lowe |
| title_short | International marketing strategy |
| title_sort | international marketing strategy analysis development and implementation |
| title_sub | analysis, development and implementation |
| topic | Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Internationales Marketing Marketingstrategie Lehrbuch Fallstudiensammlung |
| url | http://www.gbv.de/dms/hbz/toc/ht015433403.pdf |
| work_keys_str_mv | AT dooleisobel internationalmarketingstrategyanalysisdevelopmentandimplementation AT lowerobin internationalmarketingstrategyanalysisdevelopmentandimplementation |