Exploring marketing research:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
[S.l.]
South-Western, Cengage Learning
2010
|
Ausgabe: | 10. ed., international student ed. |
Schlagworte: | |
Beschreibung: | XXII, 714 S. zahlr. Ill., graph. Darst. |
ISBN: | 9780324788617 0324788614 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV035599467 | ||
003 | DE-604 | ||
005 | 00000000000000.0 | ||
007 | t | ||
008 | 090703s2010 ad|| |||| 00||| eng d | ||
020 | |a 9780324788617 |9 978-0-324-78861-7 | ||
020 | |a 0324788614 |9 0-324-78861-4 | ||
035 | |a (OCoLC)427609218 | ||
035 | |a (DE-599)BVBBV035599467 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-1050 | ||
082 | 0 | |a 658.83 |2 22 | |
084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
100 | 1 | |a Zikmund, William G. |d 1943-2002 |e Verfasser |0 (DE-588)12499086X |4 aut | |
245 | 1 | 0 | |a Exploring marketing research |c William G. Zikmund ; Barry J. Babin |
250 | |a 10. ed., international student ed. | ||
264 | 1 | |a [S.l.] |b South-Western, Cengage Learning |c 2010 | |
300 | |a XXII, 714 S. |b zahlr. Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Marketing research | |
650 | 4 | |a Marketing research |x Computer network resources | |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketingforschung |0 (DE-588)4200055-5 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
700 | 1 | |a Babin, Barry J. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-017654542 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804139265306656768 |
---|---|
any_adam_object | |
author | Zikmund, William G. 1943-2002 Babin, Barry J. |
author_GND | (DE-588)12499086X |
author_facet | Zikmund, William G. 1943-2002 Babin, Barry J. |
author_role | aut aut |
author_sort | Zikmund, William G. 1943-2002 |
author_variant | w g z wg wgz b j b bj bjb |
building | Verbundindex |
bvnumber | BV035599467 |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)427609218 (DE-599)BVBBV035599467 |
dewey-full | 658.83 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83 |
dewey-search | 658.83 |
dewey-sort | 3658.83 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 10. ed., international student ed. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01484nam a2200421 c 4500</leader><controlfield tag="001">BV035599467</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">090703s2010 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780324788617</subfield><subfield code="9">978-0-324-78861-7</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0324788614</subfield><subfield code="9">0-324-78861-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)427609218</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV035599467</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.83</subfield><subfield code="2">22</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Zikmund, William G.</subfield><subfield code="d">1943-2002</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)12499086X</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Exploring marketing research</subfield><subfield code="c">William G. Zikmund ; Barry J. Babin</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">10. ed., international student ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">[S.l.]</subfield><subfield code="b">South-Western, Cengage Learning</subfield><subfield code="c">2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXII, 714 S.</subfield><subfield code="b">zahlr. Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield><subfield code="x">Computer network resources</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingforschung</subfield><subfield code="0">(DE-588)4200055-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingforschung</subfield><subfield code="0">(DE-588)4200055-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Babin, Barry J.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-017654542</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
id | DE-604.BV035599467 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:41:20Z |
institution | BVB |
isbn | 9780324788617 0324788614 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017654542 |
oclc_num | 427609218 |
open_access_boolean | |
owner | DE-1050 |
owner_facet | DE-1050 |
physical | XXII, 714 S. zahlr. Ill., graph. Darst. |
publishDate | 2010 |
publishDateSearch | 2010 |
publishDateSort | 2010 |
publisher | South-Western, Cengage Learning |
record_format | marc |
spelling | Zikmund, William G. 1943-2002 Verfasser (DE-588)12499086X aut Exploring marketing research William G. Zikmund ; Barry J. Babin 10. ed., international student ed. [S.l.] South-Western, Cengage Learning 2010 XXII, 714 S. zahlr. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing research Marketing research Computer network resources Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 s DE-604 Marktforschung (DE-588)4037630-8 s 1\p DE-604 Babin, Barry J. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Zikmund, William G. 1943-2002 Babin, Barry J. Exploring marketing research Marketing research Marketing research Computer network resources Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
subject_GND | (DE-588)4200055-5 (DE-588)4037630-8 |
title | Exploring marketing research |
title_auth | Exploring marketing research |
title_exact_search | Exploring marketing research |
title_full | Exploring marketing research William G. Zikmund ; Barry J. Babin |
title_fullStr | Exploring marketing research William G. Zikmund ; Barry J. Babin |
title_full_unstemmed | Exploring marketing research William G. Zikmund ; Barry J. Babin |
title_short | Exploring marketing research |
title_sort | exploring marketing research |
topic | Marketing research Marketing research Computer network resources Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
topic_facet | Marketing research Marketing research Computer network resources Marketingforschung Marktforschung |
work_keys_str_mv | AT zikmundwilliamg exploringmarketingresearch AT babinbarryj exploringmarketingresearch |