The inside advantage: the strategy that unlocks the hidden growth in your business
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York u.a
McGraw-Hill
2008
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Schlagworte: | |
Online-Zugang: | Publisher description Contributor biographical information Inhaltsverzeichnis |
Beschreibung: | VIII, 222 S. Ill. |
ISBN: | 9780071495691 |
Internformat
MARC
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010 | |a 2007027885 | ||
020 | |a 9780071495691 |c alk. paper |9 978-0-07-149569-1 | ||
035 | |a (OCoLC)156784853 | ||
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100 | 1 | |a Bloom, Robert H. |e Verfasser |4 aut | |
245 | 1 | 0 | |a The inside advantage |b the strategy that unlocks the hidden growth in your business |c Robert H. Bloom with Dave Conti |
264 | 1 | |a New York u.a |b McGraw-Hill |c 2008 | |
300 | |a VIII, 222 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Customer relations | |
650 | 4 | |a Corporations |x Growth | |
700 | 1 | |a Conti, Dave |e Verfasser |4 aut | |
856 | 4 | |u http://www.loc.gov/catdir/enhancements/fy0731/2007027885-d.html |3 Publisher description | |
856 | 4 | |u http://www.loc.gov/catdir/enhancements/fy0731/2007027885-b.html |3 Contributor biographical information | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-017605547 |
Datensatz im Suchindex
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adam_text | CONTENTS
Introduction: Your Inside Advantage Is the
Key to Growth................................1
Part 1 : CORE CUSTOMERS
WHO Are They?
chapter i The Most Important Word in
Business ........................................13
chapter z All Customers Are Not Created
Equal...........................................27
chapter 3 Zero In on Your Core Customer .............41
Part 2: UNCOMMON OFFERINGS
WHAT Can You Offer Them?
chapter 4 What Business Are You Really In? ...........59
chapters Where Tangible Meets Emotional ..........83
chapter e Dig Deep for Your Advantage ...............95
Part 3: PERSUASIVE STRATEGIES
HOW Do You Convince Them?
chapter 7 A Platform Built for One ....................in
chapter a Stand Out by Standing Alone 123
chapter 9 Create a Compelling Persuasive
Strategy
.133
Vil
viii Contents
Part 4: IMAGINATIVE ACTS
OWN IT!
chapter iq Never Stop Celebrating
Your Advantage ..............................149
chapter ii Ubiquitous and Explosive Acts..............173
chapter 12 Become Well Known for
Your Advantage ..............................179
Conclusion: Make Growth Happen—NOW! .............203
Notes ..........................................211
Index ..........................................215
|
any_adam_object | 1 |
author | Bloom, Robert H. Conti, Dave |
author_facet | Bloom, Robert H. Conti, Dave |
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author_sort | Bloom, Robert H. |
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ctrlnum | (OCoLC)156784853 (DE-599)BVBBV035549624 |
dewey-full | 658.8/12 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/12 |
dewey-search | 658.8/12 |
dewey-sort | 3658.8 212 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV035549624 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:40:12Z |
institution | BVB |
isbn | 9780071495691 |
language | English |
lccn | 2007027885 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017605547 |
oclc_num | 156784853 |
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owner | DE-384 DE-11 |
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physical | VIII, 222 S. Ill. |
publishDate | 2008 |
publishDateSearch | 2008 |
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publisher | McGraw-Hill |
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spelling | Bloom, Robert H. Verfasser aut The inside advantage the strategy that unlocks the hidden growth in your business Robert H. Bloom with Dave Conti New York u.a McGraw-Hill 2008 VIII, 222 S. Ill. txt rdacontent n rdamedia nc rdacarrier Customer relations Corporations Growth Conti, Dave Verfasser aut http://www.loc.gov/catdir/enhancements/fy0731/2007027885-d.html Publisher description http://www.loc.gov/catdir/enhancements/fy0731/2007027885-b.html Contributor biographical information HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017605547&sequence=000006&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Bloom, Robert H. Conti, Dave The inside advantage the strategy that unlocks the hidden growth in your business Customer relations Corporations Growth |
title | The inside advantage the strategy that unlocks the hidden growth in your business |
title_auth | The inside advantage the strategy that unlocks the hidden growth in your business |
title_exact_search | The inside advantage the strategy that unlocks the hidden growth in your business |
title_full | The inside advantage the strategy that unlocks the hidden growth in your business Robert H. Bloom with Dave Conti |
title_fullStr | The inside advantage the strategy that unlocks the hidden growth in your business Robert H. Bloom with Dave Conti |
title_full_unstemmed | The inside advantage the strategy that unlocks the hidden growth in your business Robert H. Bloom with Dave Conti |
title_short | The inside advantage |
title_sort | the inside advantage the strategy that unlocks the hidden growth in your business |
title_sub | the strategy that unlocks the hidden growth in your business |
topic | Customer relations Corporations Growth |
topic_facet | Customer relations Corporations Growth |
url | http://www.loc.gov/catdir/enhancements/fy0731/2007027885-d.html http://www.loc.gov/catdir/enhancements/fy0731/2007027885-b.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017605547&sequence=000006&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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