Confidential internet intelligence manuscript:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Newport News, VA, USA
Morgan James Publ.
2001
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXII, 70 S. graph. Darst. |
| ISBN: | 0974613312 |
Internformat
MARC
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| 100 | 1 | |a Joyner, Mark |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Confidential internet intelligence manuscript |c by Mark Joyner |
| 264 | 1 | |a Newport News, VA, USA |b Morgan James Publ. |c 2001 | |
| 300 | |a XXII, 70 S. |b graph. Darst. | ||
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| 650 | 4 | |a Interactive marketing | |
| 650 | 4 | |a Internet advertising | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Marketing |x Technological innovations | |
| 650 | 4 | |a Selling | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | |5 DE-604 | |
| 856 | 4 | 2 | |m Digitalisierung UB Bayreuth |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017555381&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017555381 | ||
Datensatz im Suchindex
| _version_ | 1804139117127139328 |
|---|---|
| adam_text | Publishers Note
.................................
vii
Introduction
....................................xi
Why This Manuscript Was Created
.................xiii
One Word Of Caution
..............................xx
Why You Need To Use This Information Right Now
........xxi
Chapter
1:
About Scientific Marketing
................3
Isolation Of Test Variables
............................4
Marketing: A Fusion Of Science And Intuition
............6
The Scientific Method
...............................7
Isolated Variables Vs.
Gestalt
Testing
....................8
CumuUtive Effect Of Lessons Learned
..................11
One More Thing
..................................13
Chapter
2:
Lessons Learned
.......................15
Introduction
.....................................15
Email Marketing
.................................
lť>
The Nature Of Clicks And Click Management
............39
Lessons Learned Regarding The Order Form
..............46
Chapter
3:
Survey Results
.........................57
|
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| id | DE-604.BV035499124 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:38:59Z |
| institution | BVB |
| isbn | 0974613312 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017555381 |
| oclc_num | 460712521 |
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| owner_facet | DE-703 |
| physical | XXII, 70 S. graph. Darst. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Morgan James Publ. |
| record_format | marc |
| spelling | Joyner, Mark Verfasser aut Confidential internet intelligence manuscript by Mark Joyner Newport News, VA, USA Morgan James Publ. 2001 XXII, 70 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Interactive marketing Internet advertising Internet marketing Marketing Technological innovations Selling Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s DE-604 Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017555381&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Joyner, Mark Confidential internet intelligence manuscript Interactive marketing Internet advertising Internet marketing Marketing Technological innovations Selling Online-Marketing (DE-588)7706419-7 gnd |
| subject_GND | (DE-588)7706419-7 |
| title | Confidential internet intelligence manuscript |
| title_auth | Confidential internet intelligence manuscript |
| title_exact_search | Confidential internet intelligence manuscript |
| title_full | Confidential internet intelligence manuscript by Mark Joyner |
| title_fullStr | Confidential internet intelligence manuscript by Mark Joyner |
| title_full_unstemmed | Confidential internet intelligence manuscript by Mark Joyner |
| title_short | Confidential internet intelligence manuscript |
| title_sort | confidential internet intelligence manuscript |
| topic | Interactive marketing Internet advertising Internet marketing Marketing Technological innovations Selling Online-Marketing (DE-588)7706419-7 gnd |
| topic_facet | Interactive marketing Internet advertising Internet marketing Marketing Technological innovations Selling Online-Marketing |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017555381&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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