Holdings: B2B-Handbuch Operations Management

B2B-Handbuch Operations Management: Industriegüter erfolgreich vermarkten

Saved in:

Bibliographic Details
Previous Title:	Business-to-Business-Handbuch (1999)
Format:	Book
Language:	German
Published:	Düsseldorf Symposion 2009
Edition:	2., überarb. Aufl.
Series:	B2B-Handbuch [2]
Subjects:	Business-to-Business-Marketing Investitionsgütermarketing Lieferanten-Kunden-Beziehung
Online Access:	Inhaltsverzeichnis
Physical Description:	567 S. Ill., graph. Darst.
ISBN:	9783939707479 3939707473

Staff View

MARC


LEADER	00000nam a2200000 cb4500
001	BV035487677
003	DE-604
005	20130912
007	t
008	090513s2009 ad\|\| \|\|\|\| 00\|\|\| ger d
015			\|a 09,A21,1060 \|2 dnb
016	7		\|a 992848695 \|2 DE-101
020			\|a 9783939707479 \|c Pp. : EUR 69.00 \|9 978-3-939707-47-9
020			\|a 3939707473 \|9 3-939707-47-3
024	3		\|a 9783939707479
035			\|a (OCoLC)321087667
035			\|a (DE-599)BVBBV035487677
040			\|a DE-604 \|b ger \|e rakddb
041	0		\|a ger
049			\|a DE-92 \|a DE-859 \|a DE-526 \|a DE-703 \|a DE-1050 \|a DE-898 \|a DE-1051 \|a DE-Aug4 \|a DE-2070s \|a DE-862 \|a DE-522 \|a DE-473 \|a DE-860 \|a DE-188 \|a DE-1049
082	0		\|a 658.804 \|2 22/ger
084			\|a QP 600 \|0 (DE-625)141905: \|2 rvk
084			\|a QP 621 \|0 (DE-625)141912: \|2 rvk
084			\|a 650 \|2 sdnb
084			\|a WIR 800f \|2 stub
245	1	0	\|a B2B-Handbuch Operations Management \|b Industriegüter erfolgreich vermarkten \|c hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ...
246	1	3	\|a Business-to-Business-Handbuch Operations Management
250			\|a 2., überarb. Aufl.
264		1	\|a Düsseldorf \|b Symposion \|c 2009
300			\|a 567 S. \|b Ill., graph. Darst.
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
490	1		\|a B2B-Handbuch \|v [2]
650		4	\|a Business-to-Business-Marketing
650		7	\|a Business-to-Business-Marketing \|2 stw
650		7	\|a Investitionsgütermarketing \|2 stw
650		7	\|a Lieferanten-Kunden-Beziehung \|2 stw
650	0	7	\|a Business-to-Business-Marketing \|0 (DE-588)4631075-7 \|2 gnd \|9 rswk-swf
689	0	0	\|a Business-to-Business-Marketing \|0 (DE-588)4631075-7 \|D s
689	0		\|5 DE-604
700	1		\|a Pepels, Werner \|d 1952- \|e Sonstige \|0 (DE-588)115496688 \|4 oth
700	1		\|a Ammann, Paul \|d 1957- \|e Sonstige \|0 (DE-588)120828774 \|4 oth
780	0	0	\|i 1. Auflage \|t Business-to-Business-Handbuch (1999)
830		0	\|a B2B-Handbuch \|v [2] \|w (DE-604)BV039951353 \|9 2
856	4	2	\|m DNB Datenaustausch \|q application/pdf \|u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017544116&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA \|3 Inhaltsverzeichnis
999			\|a oai:aleph.bib-bvb.de:BVB01-017544116

Record in the Search Index

DE-BY-862_location	2000
DE-BY-FWS_call_number	2000/QP 600 P421(2)
DE-BY-FWS_katkey	377121
DE-BY-FWS_media_number	083000502307
_version_	1824553549270351872
adam_text	B2B-HANDBUCH OPERATIONS MANAGEMENT INDUSTRIEGUETER ERFOLGREICH VERMARKTEN VORWORT 11 WERNER PEPELS MARKETING-MIX-AKZENTE IM B2B 13 WERNER PEPELS ANGEBOTSPOLITIK BESONDERHEITEN DER PRODUKTART ROHSTOFFE 37 WERNER PEPELS ANLAGENGESCHAEFT 47 WERNER PEPELS BESONDERHEITEN IM SYSTEMGESCHAEFT 71 WERNER PEPELS PRODUKTGESCHAEFT 85 WERNER PEPELS ZULIEFER-GESCHAEFT 103 WERNER PEPELS BESONDERHEITEN IM MARKETING VON B2B-DIENSTLEISTUNGEN 123 THOMAS BIERMANN ENTGELTPOLITIK INDUSTRIELLE PREISPOLITIK 157 HANS-PETER HOSSINGER INFORMATIONSPOLITIK WERBUNG IN FACHMEDIEN 183 WERNER PEPELS DIREKTWERBUNG IM B2B-BEREICH 203 JUERGEN BRUNS BIBLIOGRAFISCHE INFORMATIONEN HTTP://D-NB.INFO/992848695 DIGITALISIERT DURCH HEIKO AUERBACH VERTRIEBSPOLITIK VERKAUFSPROZESSMANAGEMENT 229 CHRISTIAN GONDLISUE VERKAUFSGESPRAECHSFUEHRUNG 257 KLAUS BIRKER E-BUSINESS IM B2B-VERTRIEB 283 PAUL A. AMMANN LOGISTIKMANAGEMENT 349 HARALD EHRMANN B2B-INDIREKTABSATZ 389 WERNER PEPELS RECHTSASPEKTE RECHTLICHE RAHMENBEDINGUNGEN DER VERMARKTUNG 403 JUERGEN NIEDLING PRODUKTHAFTUNG 437 BRUNHILDE STECKLER GEWERBLICHE SCHUTZRECHTE 473 BRUNHILDE STECKLER RECHTSRAHMEN IM E-BUSINESS 499 BRUNHILDE STECKLER EPILOG B2B-MAERKTE IM WANDEL 533
any_adam_object	1
author_GND	(DE-588)115496688 (DE-588)120828774
building	Verbundindex
bvnumber	BV035487677
classification_rvk	QP 600 QP 621
classification_tum	WIR 800f
ctrlnum	(OCoLC)321087667 (DE-599)BVBBV035487677
dewey-full	658.804
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.804
dewey-search	658.804
dewey-sort	3658.804
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	2., überarb. Aufl.
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02220nam a2200529 cb4500</leader><controlfield tag="001">BV035487677</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20130912 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">090513s2009 ad\|\| \|\|\|\| 00\|\|\| ger d</controlfield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">09,A21,1060</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="016" ind1="7" ind2=" "><subfield code="a">992848695</subfield><subfield code="2">DE-101</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783939707479</subfield><subfield code="c">Pp. : EUR 69.00</subfield><subfield code="9">978-3-939707-47-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3939707473</subfield><subfield code="9">3-939707-47-3</subfield></datafield><datafield tag="024" ind1="3" ind2=" "><subfield code="a">9783939707479</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)321087667</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV035487677</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-92</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-522</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-860</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-1049</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.804</subfield><subfield code="2">22/ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 621</subfield><subfield code="0">(DE-625)141912:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 800f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">B2B-Handbuch Operations Management</subfield><subfield code="b">Industriegüter erfolgreich vermarkten</subfield><subfield code="c">hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ...</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Business-to-Business-Handbuch Operations Management</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2., überarb. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Düsseldorf</subfield><subfield code="b">Symposion</subfield><subfield code="c">2009</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">567 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">B2B-Handbuch</subfield><subfield code="v">[2]</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business-to-Business-Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Business-to-Business-Marketing</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Investitionsgütermarketing</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Lieferanten-Kunden-Beziehung</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Business-to-Business-Marketing</subfield><subfield code="0">(DE-588)4631075-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Business-to-Business-Marketing</subfield><subfield code="0">(DE-588)4631075-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Pepels, Werner</subfield><subfield code="d">1952-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)115496688</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ammann, Paul</subfield><subfield code="d">1957-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)120828774</subfield><subfield code="4">oth</subfield></datafield><datafield tag="780" ind1="0" ind2="0"><subfield code="i">1. Auflage</subfield><subfield code="t">Business-to-Business-Handbuch (1999)</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">B2B-Handbuch</subfield><subfield code="v">[2]</subfield><subfield code="w">(DE-604)BV039951353</subfield><subfield code="9">2</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">DNB Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017544116&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-017544116</subfield></datafield></record></collection>
id	DE-604.BV035487677
illustrated	Illustrated
indexdate	2025-02-20T06:37:38Z
institution	BVB
isbn	9783939707479 3939707473
language	German
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-017544116
oclc_num	321087667
open_access_boolean
owner	DE-92 DE-859 DE-526 DE-703 DE-1050 DE-898 DE-BY-UBR DE-1051 DE-Aug4 DE-2070s DE-862 DE-BY-FWS DE-522 DE-473 DE-BY-UBG DE-860 DE-188 DE-1049
owner_facet	DE-92 DE-859 DE-526 DE-703 DE-1050 DE-898 DE-BY-UBR DE-1051 DE-Aug4 DE-2070s DE-862 DE-BY-FWS DE-522 DE-473 DE-BY-UBG DE-860 DE-188 DE-1049
physical	567 S. Ill., graph. Darst.
publishDate	2009
publishDateSearch	2009
publishDateSort	2009
publisher	Symposion
record_format	marc
series	B2B-Handbuch
series2	B2B-Handbuch
spellingShingle	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten B2B-Handbuch Business-to-Business-Marketing Business-to-Business-Marketing stw Investitionsgütermarketing stw Lieferanten-Kunden-Beziehung stw Business-to-Business-Marketing (DE-588)4631075-7 gnd
subject_GND	(DE-588)4631075-7
title	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten
title_alt	Business-to-Business-Handbuch Operations Management
title_auth	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten
title_exact_search	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten
title_full	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ...
title_fullStr	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ...
title_full_unstemmed	B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ...
title_old	Business-to-Business-Handbuch (1999)
title_short	B2B-Handbuch Operations Management
title_sort	b2b handbuch operations management industrieguter erfolgreich vermarkten
title_sub	Industriegüter erfolgreich vermarkten
topic	Business-to-Business-Marketing Business-to-Business-Marketing stw Investitionsgütermarketing stw Lieferanten-Kunden-Beziehung stw Business-to-Business-Marketing (DE-588)4631075-7 gnd
topic_facet	Business-to-Business-Marketing Investitionsgütermarketing Lieferanten-Kunden-Beziehung
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017544116&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
volume_link	(DE-604)BV039951353
work_keys_str_mv	AT pepelswerner b2bhandbuchoperationsmanagementindustriegutererfolgreichvermarkten AT ammannpaul b2bhandbuchoperationsmanagementindustriegutererfolgreichvermarkten AT pepelswerner businesstobusinesshandbuchoperationsmanagement AT ammannpaul businesstobusinesshandbuchoperationsmanagement

Holdings

Indexes

THWS Schweinfurt Zentralbibliothek Lesesaal

Holdings details from THWS Schweinfurt Zentralbibliothek Lesesaal
Call Number:	2000 QP 600 P421(2)
Copy 1	ausleihbar Available Place a Hold

MARC

Record in the Search Index

THWS Schweinfurt Zentralbibliothek Lesesaal

Similar Items