B2B-Handbuch Operations Management: Industriegüter erfolgreich vermarkten
Gespeichert in:
Vorheriger Titel: | Business-to-Business-Handbuch (1999) |
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Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Düsseldorf
Symposion
2009
|
Ausgabe: | 2., überarb. Aufl. |
Schriftenreihe: | B2B-Handbuch
[2] |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | 567 S. Ill., graph. Darst. |
ISBN: | 9783939707479 3939707473 |
Internformat
MARC
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246 | 1 | 3 | |a Business-to-Business-Handbuch Operations Management |
250 | |a 2., überarb. Aufl. | ||
264 | 1 | |a Düsseldorf |b Symposion |c 2009 | |
300 | |a 567 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 1 | |a B2B-Handbuch |v [2] | |
650 | 4 | |a Business-to-Business-Marketing | |
650 | 7 | |a Business-to-Business-Marketing |2 stw | |
650 | 7 | |a Investitionsgütermarketing |2 stw | |
650 | 7 | |a Lieferanten-Kunden-Beziehung |2 stw | |
650 | 0 | 7 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-017544116 |
Datensatz im Suchindex
DE-BY-862_location | 2000 |
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DE-BY-FWS_call_number | 2000/QP 600 P421(2) |
DE-BY-FWS_katkey | 377121 |
DE-BY-FWS_media_number | 083000502307 |
_version_ | 1806174195586957312 |
adam_text | B2B-HANDBUCH OPERATIONS MANAGEMENT INDUSTRIEGUETER ERFOLGREICH VERMARKTEN
VORWORT 11 WERNER PEPELS MARKETING-MIX-AKZENTE IM B2B 13 WERNER PEPELS
ANGEBOTSPOLITIK BESONDERHEITEN DER PRODUKTART ROHSTOFFE 37 WERNER PEPELS
ANLAGENGESCHAEFT 47 WERNER PEPELS BESONDERHEITEN IM SYSTEMGESCHAEFT 71
WERNER PEPELS PRODUKTGESCHAEFT 85 WERNER PEPELS ZULIEFER-GESCHAEFT 103
WERNER PEPELS BESONDERHEITEN IM MARKETING VON B2B-DIENSTLEISTUNGEN 123
THOMAS BIERMANN ENTGELTPOLITIK INDUSTRIELLE PREISPOLITIK 157 HANS-PETER
HOSSINGER INFORMATIONSPOLITIK WERBUNG IN FACHMEDIEN 183 WERNER PEPELS
DIREKTWERBUNG IM B2B-BEREICH 203 JUERGEN BRUNS BIBLIOGRAFISCHE
INFORMATIONEN HTTP://D-NB.INFO/992848695 DIGITALISIERT DURCH HEIKO
AUERBACH VERTRIEBSPOLITIK VERKAUFSPROZESSMANAGEMENT 229 CHRISTIAN
GONDLISUE VERKAUFSGESPRAECHSFUEHRUNG 257 KLAUS BIRKER E-BUSINESS IM
B2B-VERTRIEB 283 PAUL A. AMMANN LOGISTIKMANAGEMENT 349 HARALD EHRMANN
B2B-INDIREKTABSATZ 389 WERNER PEPELS RECHTSASPEKTE RECHTLICHE
RAHMENBEDINGUNGEN DER VERMARKTUNG 403 JUERGEN NIEDLING PRODUKTHAFTUNG 437
BRUNHILDE STECKLER GEWERBLICHE SCHUTZRECHTE 473 BRUNHILDE STECKLER
RECHTSRAHMEN IM E-BUSINESS 499 BRUNHILDE STECKLER EPILOG B2B-MAERKTE IM
WANDEL 533
|
any_adam_object | 1 |
author_GND | (DE-588)115496688 (DE-588)120828774 |
building | Verbundindex |
bvnumber | BV035487677 |
classification_rvk | QP 600 QP 621 |
classification_tum | WIR 800f |
ctrlnum | (OCoLC)321087667 (DE-599)BVBBV035487677 |
dewey-full | 658.804 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.804 |
dewey-search | 658.804 |
dewey-sort | 3658.804 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2., überarb. Aufl. |
format | Book |
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id | DE-604.BV035487677 |
illustrated | Illustrated |
indexdate | 2024-08-01T10:45:41Z |
institution | BVB |
isbn | 9783939707479 3939707473 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017544116 |
oclc_num | 321087667 |
open_access_boolean | |
owner | DE-92 DE-859 DE-526 DE-703 DE-1050 DE-898 DE-BY-UBR DE-1051 DE-Aug4 DE-2070s DE-862 DE-BY-FWS DE-522 DE-473 DE-BY-UBG DE-860 DE-188 DE-1049 |
owner_facet | DE-92 DE-859 DE-526 DE-703 DE-1050 DE-898 DE-BY-UBR DE-1051 DE-Aug4 DE-2070s DE-862 DE-BY-FWS DE-522 DE-473 DE-BY-UBG DE-860 DE-188 DE-1049 |
physical | 567 S. Ill., graph. Darst. |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | Symposion |
record_format | marc |
series | B2B-Handbuch |
series2 | B2B-Handbuch |
spellingShingle | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten B2B-Handbuch Business-to-Business-Marketing Business-to-Business-Marketing stw Investitionsgütermarketing stw Lieferanten-Kunden-Beziehung stw Business-to-Business-Marketing (DE-588)4631075-7 gnd |
subject_GND | (DE-588)4631075-7 |
title | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten |
title_alt | Business-to-Business-Handbuch Operations Management |
title_auth | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten |
title_exact_search | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten |
title_full | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ... |
title_fullStr | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ... |
title_full_unstemmed | B2B-Handbuch Operations Management Industriegüter erfolgreich vermarkten hrsg. von Werner Pepels. Mit Beitr. von Paul A. Ammann ... |
title_old | Business-to-Business-Handbuch (1999) |
title_short | B2B-Handbuch Operations Management |
title_sort | b2b handbuch operations management industrieguter erfolgreich vermarkten |
title_sub | Industriegüter erfolgreich vermarkten |
topic | Business-to-Business-Marketing Business-to-Business-Marketing stw Investitionsgütermarketing stw Lieferanten-Kunden-Beziehung stw Business-to-Business-Marketing (DE-588)4631075-7 gnd |
topic_facet | Business-to-Business-Marketing Investitionsgütermarketing Lieferanten-Kunden-Beziehung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017544116&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
volume_link | (DE-604)BV039951353 |
work_keys_str_mv | AT pepelswerner b2bhandbuchoperationsmanagementindustriegutererfolgreichvermarkten AT ammannpaul b2bhandbuchoperationsmanagementindustriegutererfolgreichvermarkten AT pepelswerner businesstobusinesshandbuchoperationsmanagement AT ammannpaul businesstobusinesshandbuchoperationsmanagement |
Inhaltsverzeichnis
THWS Schweinfurt Zentralbibliothek Lesesaal
Signatur: |
2000 QP 600 P421(2) |
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Exemplar 1 | ausleihbar Verfügbar Bestellen |