Media management: a casebook approach
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
Lawrence Erlbaum Associates
2008
|
Ausgabe: | 4. ed. |
Schriftenreihe: | Lea's communiction series
|
Schlagworte: | |
Online-Zugang: | Publisher description Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and indexes |
Beschreibung: | XI, 414 S. graph. Darst. |
ISBN: | 0805861971 |
Internformat
MARC
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035 | |a (OCoLC)167764170 | ||
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041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-19 | ||
050 | 0 | |a P96.M34 | |
082 | 0 | |a 302.23068 |2 22 | |
245 | 1 | 0 | |a Media management |b a casebook approach |c George Sylvie ... |
250 | |a 4. ed. | ||
264 | 1 | |a New York [u.a.] |b Lawrence Erlbaum Associates |c 2008 | |
300 | |a XI, 414 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Lea's communiction series | |
500 | |a Includes bibliographical references and indexes | ||
650 | 7 | |a Management |2 gtt | |
650 | 7 | |a Massamedia |2 gtt | |
650 | 4 | |a Massenmedien | |
650 | 4 | |a Medien | |
650 | 4 | |a Mass media |x Management |v Case studies | |
650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Massenmedien |0 (DE-588)4037877-9 |2 gnd |9 rswk-swf |
651 | 7 | |a Verenigde Staten |2 gtt | |
651 | 4 | |a USA | |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Massenmedien |0 (DE-588)4037877-9 |D s |
689 | 0 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
700 | 1 | |a Sylvie, George |e Sonstige |4 oth | |
856 | 4 | |u http://www.loc.gov/catdir/enhancements/fy0804/2007035427-d.html |3 Publisher description | |
856 | 4 | 2 | |m SWB Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017356870&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-017356870 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804138881235288064 |
---|---|
adam_text | CONTENTS PREFACE IX GEORGE SYLVIE I MANAGERIAL DECISION MAKING I 2
LEADERSHIP AND THE WORKFORCE 29 3 MOTIVATION 51 4 MANAGEMENT OF GLOBAL
MEDIA ORGANIZATIONS 79 5 INNOVATION AND THE FUTURE I05 6 LAW,
REGULATION, AND ETHICS 733 7 PLANNING I71 8 MARKET ANALYSIS 197 9
MARKETING AND RESEARCH 231 VIII CONTENTS 10 MAKING SENSE OF IT ALL:
MANAGING KNOWLEDGE 301 EXTENDED CASE STUDIES 325 REFERENCES 383 AUTHOR
INDEX 405 SUBJECT INDEX 411
|
any_adam_object | 1 |
building | Verbundindex |
bvnumber | BV035436552 |
callnumber-first | P - Language and Literature |
callnumber-label | P96 |
callnumber-raw | P96.M34 |
callnumber-search | P96.M34 |
callnumber-sort | P 296 M34 |
callnumber-subject | P - Philology and Linguistics |
ctrlnum | (OCoLC)167764170 (DE-599)BVBBV035436552 |
dewey-full | 302.23068 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 302 - Social interaction |
dewey-raw | 302.23068 |
dewey-search | 302.23068 |
dewey-sort | 3302.23068 |
dewey-tens | 300 - Social sciences |
discipline | Soziologie |
edition | 4. ed. |
format | Book |
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geographic | Verenigde Staten gtt USA |
geographic_facet | Verenigde Staten USA |
id | DE-604.BV035436552 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:35:14Z |
institution | BVB |
isbn | 0805861971 |
language | English |
lccn | 2007035427 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017356870 |
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owner_facet | DE-19 DE-BY-UBM |
physical | XI, 414 S. graph. Darst. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Lawrence Erlbaum Associates |
record_format | marc |
series2 | Lea's communiction series |
spelling | Media management a casebook approach George Sylvie ... 4. ed. New York [u.a.] Lawrence Erlbaum Associates 2008 XI, 414 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Lea's communiction series Includes bibliographical references and indexes Management gtt Massamedia gtt Massenmedien Medien Mass media Management Case studies Management (DE-588)4037278-9 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Verenigde Staten gtt USA (DE-588)4522595-3 Fallstudiensammlung gnd-content Massenmedien (DE-588)4037877-9 s Management (DE-588)4037278-9 s 1\p DE-604 Sylvie, George Sonstige oth http://www.loc.gov/catdir/enhancements/fy0804/2007035427-d.html Publisher description SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017356870&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Media management a casebook approach Management gtt Massamedia gtt Massenmedien Medien Mass media Management Case studies Management (DE-588)4037278-9 gnd Massenmedien (DE-588)4037877-9 gnd |
subject_GND | (DE-588)4037278-9 (DE-588)4037877-9 (DE-588)4522595-3 |
title | Media management a casebook approach |
title_auth | Media management a casebook approach |
title_exact_search | Media management a casebook approach |
title_full | Media management a casebook approach George Sylvie ... |
title_fullStr | Media management a casebook approach George Sylvie ... |
title_full_unstemmed | Media management a casebook approach George Sylvie ... |
title_short | Media management |
title_sort | media management a casebook approach |
title_sub | a casebook approach |
topic | Management gtt Massamedia gtt Massenmedien Medien Mass media Management Case studies Management (DE-588)4037278-9 gnd Massenmedien (DE-588)4037877-9 gnd |
topic_facet | Management Massamedia Massenmedien Medien Mass media Management Case studies Verenigde Staten USA Fallstudiensammlung |
url | http://www.loc.gov/catdir/enhancements/fy0804/2007035427-d.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017356870&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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