The brand marketing book: creating, managing, and extending the value of your brand
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Lincolnwood, IL
NTC Business Books
2000
|
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | At head of title: American Marketing Association. - Includes bibliographical references (p. 237-240) and index |
Beschreibung: | 1 Online-Ressource Illustrationen 24 cm |
ISBN: | 0585207984 |
Internformat
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Datensatz im Suchindex
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author | Marconi, Joe |
author_facet | Marconi, Joe |
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bvnumber | BV035413541 |
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dewey-ones | 658 - General management |
dewey-raw | 658.827 |
dewey-search | 658.827 |
dewey-sort | 3658.827 |
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discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-08-01T11:39:26Z |
institution | BVB |
isbn | 0585207984 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017334066 |
oclc_num | 645591566 |
open_access_boolean | |
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physical | 1 Online-Ressource Illustrationen 24 cm |
psigel | ZDB-1-NEL ZDB-4-NLEBK |
publishDate | 2000 |
publishDateSearch | 2000 |
publishDateSort | 2000 |
publisher | NTC Business Books |
record_format | marc |
spellingShingle | Marconi, Joe The brand marketing book creating, managing, and extending the value of your brand Brand name products - Marketing Produits de marque - Commercialisation Brand name products Marketing Produits de marque Commercialisation Produktmarketing (DE-588)4134049-8 gnd Markenartikel (DE-588)4037584-5 gnd |
subject_GND | (DE-588)4134049-8 (DE-588)4037584-5 |
title | The brand marketing book creating, managing, and extending the value of your brand |
title_auth | The brand marketing book creating, managing, and extending the value of your brand |
title_exact_search | The brand marketing book creating, managing, and extending the value of your brand |
title_full | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi |
title_fullStr | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi |
title_full_unstemmed | The brand marketing book creating, managing, and extending the value of your brand Joe Marconi |
title_short | The brand marketing book |
title_sort | the brand marketing book creating managing and extending the value of your brand |
title_sub | creating, managing, and extending the value of your brand |
topic | Brand name products - Marketing Produits de marque - Commercialisation Brand name products Marketing Produits de marque Commercialisation Produktmarketing (DE-588)4134049-8 gnd Markenartikel (DE-588)4037584-5 gnd |
topic_facet | Brand name products - Marketing Produits de marque - Commercialisation Brand name products Marketing Produits de marque Commercialisation Produktmarketing Markenartikel |
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