Analytical CRM: developing and maintaining profitable customer relationships in non-contractual settings
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Gabler
2008
|
| Ausgabe: | 1. ed. |
| Schriftenreihe: | Applied Marketing Science /Angewandte Marketingforschung
|
| Schlagworte: | |
| Online-Zugang: | BTU01 FAN01 FHI01 FHM01 FHR01 FKE01 FNU01 HWR01 UBG01 UBR01 UBT01 UBY01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (XXXI, 262 S.) graph. Darst. |
| ISBN: | 9783834981219 |
| DOI: | 10.1007/978-3-8349-8121-9 |
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Datensatz im Suchindex
| _version_ | 1804138823305658368 |
|---|---|
| any_adam_object | |
| author | Wübben, Markus |
| author_facet | Wübben, Markus |
| author_role | aut |
| author_sort | Wübben, Markus |
| author_variant | m w mw |
| building | Verbundindex |
| bvnumber | BV035397391 |
| classification_rvk | QP 620 QP 650 ST 530 |
| collection | ZDB-2-SBE ebook |
| ctrlnum | (OCoLC)873588867 (DE-599)BVBBV035397391 |
| discipline | Informatik Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-8349-8121-9 |
| edition | 1. ed. |
| format | Thesis Electronic eBook |
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| id | DE-604.BV035397391 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:34:18Z |
| institution | BVB |
| isbn | 9783834981219 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017318091 |
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| physical | 1 Online-Ressource (XXXI, 262 S.) graph. Darst. |
| psigel | ZDB-2-SBE ebook |
| publishDate | 2008 |
| publishDateSearch | 2008 |
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| publisher | Gabler |
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| series2 | Applied Marketing Science /Angewandte Marketingforschung |
| spelling | Wübben, Markus Verfasser aut Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings Markus Wübben Analytical customer relationship management 1. ed. Wiesbaden Gabler 2008 1 Online-Ressource (XXXI, 262 S.) graph. Darst. txt rdacontent c rdamedia cr rdacarrier Applied Marketing Science /Angewandte Marketingforschung Zugl.: München, Techn. Univ., Diss., 2008 Kundenmanagement (DE-588)4236865-0 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Kundenmanagement (DE-588)4236865-0 s DE-604 Erscheint auch als Druck-Ausgabe, Paperback 978-3-8349-1278-7 https://doi.org/10.1007/978-3-8349-8121-9 Verlag Volltext |
| spellingShingle | Wübben, Markus Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings Kundenmanagement (DE-588)4236865-0 gnd |
| subject_GND | (DE-588)4236865-0 (DE-588)4113937-9 |
| title | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings |
| title_alt | Analytical customer relationship management |
| title_auth | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings |
| title_exact_search | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings |
| title_full | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings Markus Wübben |
| title_fullStr | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings Markus Wübben |
| title_full_unstemmed | Analytical CRM developing and maintaining profitable customer relationships in non-contractual settings Markus Wübben |
| title_short | Analytical CRM |
| title_sort | analytical crm developing and maintaining profitable customer relationships in non contractual settings |
| title_sub | developing and maintaining profitable customer relationships in non-contractual settings |
| topic | Kundenmanagement (DE-588)4236865-0 gnd |
| topic_facet | Kundenmanagement Hochschulschrift |
| url | https://doi.org/10.1007/978-3-8349-8121-9 |
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