Smilansky, S. (2008). Experiential marketing: A practical guide to interactive brand experiences. Kogan Page.
Chicago Style (17th ed.) CitationSmilansky, Shaz. Experiential Marketing: A Practical Guide to Interactive Brand Experiences. London [u.a.]: Kogan Page, 2008.
MLA (9th ed.) CitationSmilansky, Shaz. Experiential Marketing: A Practical Guide to Interactive Brand Experiences. Kogan Page, 2008.
Warning: These citations may not always be 100% accurate.