Verfügbarkeit: Marketing management

Marketing management:

Gespeichert in:

Bibliographische Detailangaben
Hauptverfasser:	Kotler, Philip 1931- (VerfasserIn), Dubois, Bernard (VerfasserIn)
Format:	Buch
Sprache:	French English
Veröffentlicht:	Paris Publi-Union 1994
Ausgabe:	8. éd.
Schlagworte:	Marketing - Gestion Marketing > Management Marktforschung Marketingmanagement Management CD-ROM Marketing-Mix Marketing Marktanalyse Einführung Lehrbuch Konferenzschrift
Beschreibung:	742 S.
ISBN:	2857900929

Internformat

MARC


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Datensatz im Suchindex

_version_	1804138811344551936
any_adam_object
author	Kotler, Philip 1931- Dubois, Bernard
author_GND	(DE-588)121409600
author_facet	Kotler, Philip 1931- Dubois, Bernard
author_role	aut aut
author_sort	Kotler, Philip 1931-
author_variant	p k pk b d bd
building	Verbundindex
bvnumber	BV035389337
classification_rvk	QP 600
ctrlnum	(OCoLC)31138645 (DE-599)BVBBV035389337
dewey-full	658.8
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8
dewey-search	658.8
dewey-sort	3658.8
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	8. éd.
format	Book
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genre_facet	Einführung Lehrbuch Konferenzschrift
id	DE-604.BV035389337
illustrated	Not Illustrated
indexdate	2024-07-09T21:34:07Z
institution	BVB
isbn	2857900929
language	French English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-017310148
oclc_num	31138645
open_access_boolean
owner	DE-M347
owner_facet	DE-M347
physical	742 S.
publishDate	1994
publishDateSearch	1994
publishDateSort	1994
publisher	Publi-Union
record_format	marc
spelling	Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Marketing management Philip Kotler et Bernard Dubois 8. éd. Paris Publi-Union 1994 742 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing - Gestion ram Marketing Management Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf CD-ROM (DE-588)4139307-7 gnd rswk-swf Marketing-Mix (DE-588)4168908-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marktanalyse (DE-588)4037624-2 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content 3\p (DE-588)1071861417 Konferenzschrift gnd-content Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 4\p DE-604 Marketingmanagement (DE-588)4168907-0 s 5\p DE-604 CD-ROM (DE-588)4139307-7 s 6\p DE-604 Marktanalyse (DE-588)4037624-2 s 7\p DE-604 Marketing-Mix (DE-588)4168908-2 s 8\p DE-604 Marktforschung (DE-588)4037630-8 s 9\p DE-604 Dubois, Bernard Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 5\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 6\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 7\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 8\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 9\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Kotler, Philip 1931- Dubois, Bernard Marketing management Marketing - Gestion Marketing - Gestion ram Marketing Management Marktforschung (DE-588)4037630-8 gnd Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd CD-ROM (DE-588)4139307-7 gnd Marketing-Mix (DE-588)4168908-2 gnd Marketing (DE-588)4037589-4 gnd Marktanalyse (DE-588)4037624-2 gnd
subject_GND	(DE-588)4037630-8 (DE-588)4168907-0 (DE-588)4037278-9 (DE-588)4139307-7 (DE-588)4168908-2 (DE-588)4037589-4 (DE-588)4037624-2 (DE-588)4151278-9 (DE-588)4123623-3 (DE-588)1071861417
title	Marketing management
title_auth	Marketing management
title_exact_search	Marketing management
title_full	Marketing management Philip Kotler et Bernard Dubois
title_fullStr	Marketing management Philip Kotler et Bernard Dubois
title_full_unstemmed	Marketing management Philip Kotler et Bernard Dubois
title_short	Marketing management
title_sort	marketing management
topic	Marketing - Gestion Marketing - Gestion ram Marketing Management Marktforschung (DE-588)4037630-8 gnd Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd CD-ROM (DE-588)4139307-7 gnd Marketing-Mix (DE-588)4168908-2 gnd Marketing (DE-588)4037589-4 gnd Marktanalyse (DE-588)4037624-2 gnd
topic_facet	Marketing - Gestion Marketing Management Marktforschung Marketingmanagement Management CD-ROM Marketing-Mix Marketing Marktanalyse Einführung Lehrbuch Konferenzschrift
work_keys_str_mv	AT kotlerphilip marketingmanagement AT duboisbernard marketingmanagement

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