Say it like Obama: the power of speaking with purpose and vision
Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication.
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
McGraw-Hill
2009
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis Inhaltsverzeichnis |
Zusammenfassung: | Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. |
Beschreibung: | XXIII, 214 S. |
ISBN: | 9780071615891 007161589X |
Internformat
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Datensatz im Suchindex
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adam_text | IMAGE 1
INTRODUCTION
P. XI
ACKNOWLEDGMENTS
P. XV
THE SPEECH THAT STARTED IT ALL
P. 1
2004 DEMOCRATIC NATIONAL CONVENTION
KEYNOTE ADDRESS P. 2 EFFECTIVE USE OF BODY LANGUAGE AND VOICE P. 14
ESTABLISHING COMMON GROUND P. 15 SPEAKING TO AUDIENCE CONCERNS: WINNING
HEARTS AND MINDS P. 16 CONVEYING VISION THROUGH PERSONIFICATION AND
WORDS THAT RESONATE P. 17 DRIVING POINTS HOME P. 17 EXCELLENT PERSUASION
TECHNIQUES P. 18 BUILDING TO A CRESCENDO AND LEAVING A STRONG LAST
IMPRESSION P. 18 EARNING TRUST AND CONFIDENCE P. 21 CHARISMA OF A LEADER
P. 22 CREATING STRONG FIRST IMPRESSIONS-IMAGE AND BODY LANGUAGE P. 23
LEVERAGING SECOND IMPRESSIONS-VOICE AND INTONATION P. 25 USING EFFECTIVE
GESTURES P. 28 MAXIMIZING PROPS P. 29 BEGINNING STRONG P. 33 CONVEYING
ADMIRABLE ETHICS-DEVELOPING TEFLON P. 36 WHAT WE VE LEARNED-PRACTICES
FOR EARNING TRUST AND CONFIDENCE P. 39 BREAKING DOWN BARRIERS P. 41
ACHIEVING TRANSCENDENCE P. 42 ACKNOWLEDGING THE ELEPHANT IN THE ROOM P.
43 STRESSING COMMON DREAMS AND VALUES P. 44 DRAWING ATTENTION TO SHARED
HISTORY P. 48 ILLUMINATING SHARED EXPERIENCES P. 52 EMPLOYING WORDS THAT
RESONATE: THE HISTORICAL AND POLITICAL LEXICON P. 54 USING WORDS THAT
RESONATE-BIBLICAL TRUTHS P. 57 LEVERAGING OTHER PEOPLE S WORDS P. 58
WHAT WE VE LEARNED-PRACTICES FOR BREAKING DOWN BARRIERS P. 62 WINNING
HEARTS AND MINDS P. 65 KNOWING YOUR AUDIENCE P. 66 KNOWING WHEN NOT TO
ENUMERATE P. 68 EMPLOYING DETAILS EFFECTIVELY P. 72 PERSONALIZING THE
MESSAGE: I AND EXPERIENCE P. 74 CONNECTING ONE TO ONE: YOU AND I
P. 76 PERSONALIZING THE MESSAGE: THE WE CONNECTION P. 78 WHAT WE VE
LEARNED-PRACTICES FOR WINNING HEARTS AND MINDS P. 80 CONVEYING VISION P.
81 REFERENCING HISTORY AND THE FAMILIAR P. 82
IMAGE 2
USING DESCRIPTIVE WORDS AS VISUAL AIDS
P. 85
DRAWING ON SYMBOLISM
P. 87
LEVERAGING COROLLARIES
P. 87
PERSONIFYING IDEAS AND CONFERRING PHYSICALITY
P. 89
PROVIDING JUST-ENOUGH DETAIL
P. 91
CREATING DYNAMIC IMAGES
P. 92
LEVERAGING A BACKWARD LOOP
P. 93
ILLUSTRATING WITH ANECDOTES
P. 95
WHAT WE VE LEARNED-PRACTICES FOR CONVEYING VISION
P. 101
DRIVING POINTS HOME
P. 105
PRIORITIZING AND FOCUSING ON THEMES
P. 106
USING RHETORICAL QUESTIONS
P. 106
EMPLOYING EFFECTIVE REPETITION
P. 107
LEVERAGING PACE AND TONE
P. 115
COMMUNICATING WITH SLOGANS AND REFRAINS
P. 124
WHAT WE VE LEARNED-PRACTICES FOR DRIVING POINTS HOME
P. 127
PERSUADING
P. 129
ELICITING A NOD
P. 130
SEQUENCING IDEAS
P. 131
ADDRESSING NONRHETORICAL QUESTIONS
P. 132
ADDRESSING OBJECTIONS
P. 134
USING JUXTAPOSITION AND ANTITHESIS-COMPARING AND CONTRASTING P. 136
WHAT WE VE LEARNED-PRACTICES FOR PERSUADING
P. 152
FACING AND OVERCOMING CONTROVERSY
P. 155
KNOWING YOUR GOALS: REJECTING AND DENOUNCING
P. 156
RECASTING THE TONE: HUMILITY AND GRACIOUS BEGINNINGS
P. 159
RESETTING YOUR IMAGE: LEVERAGING PROPS
P. 160
RECASTING THE DIALOGUE: LANGUAGE CHOICE
P. 161
ADDRESSING ERROR HEAD-ON: ACCEPTING RESPONSIBILITY
P. 162
WHAT WE VE LEARNED-PRACTICES FOR FACING AND OVERCOMING OBSTACLES P. 170
MOTIVATING OTHERS TO ACTION AND LEAVING STRONG LAST IMPRESSIONS P. 173
INSPIRING OTHERS TO GREAT ACHIEVEMENTS
P. 174
CREATING A SENSE OF MOMENTUM AND URGENCY
P. 177
BUILDING TO A CRESCENDO
P. 181
REPEATING TAKEAWAYS AND SLOGANS
P. 185
DIRECTING TO LOW-LYING FRUIT
P. 187
PUTTING IT ALL TOGETHER TO END STRONG
P. 189
WHAT WE VE LEARNED-PRACTICES FOR MOTIVATING OTHERS TO ACTION AND LEAVING
STRONG LAST IMPRESSIONS
P. 192
THE SPEECH THAT MADE HISTORY ... AGAIN
2008 DEMOCRATIC NATIONAL CONVENTION PRESIDENTIAL NOMINATION ACCEPTANCE
ADDRESS P. 193 ENDNOTES
IMAGE 3
TABLE OF CONTENTS PROVIDED BY BLACKWELL S BOOK SERVICES AND R.R. BOWKER.
USED WITH PERMISSION.
|
any_adam_object | 1 |
author | Leanne, Shelly ca. 20./21. Jh |
author_GND | (DE-588)13700480X |
author_facet | Leanne, Shelly ca. 20./21. Jh |
author_role | aut |
author_sort | Leanne, Shelly ca. 20./21. Jh |
author_variant | s l sl |
building | Verbundindex |
bvnumber | BV035356420 |
callnumber-first | P - Language and Literature |
callnumber-label | PN4129 |
callnumber-raw | PN4129.15 |
callnumber-search | PN4129.15 |
callnumber-sort | PN 44129.15 |
callnumber-subject | PN - General Literature |
ctrlnum | (OCoLC)233549654 (DE-599)GBV574812431 |
dewey-full | 808.51 |
dewey-hundreds | 800 - Literature (Belles-lettres) and rhetoric |
dewey-ones | 808 - Rhetoric & collections of literature |
dewey-raw | 808.51 |
dewey-search | 808.51 |
dewey-sort | 3808.51 |
dewey-tens | 800 - Literature (Belles-lettres) and rhetoric |
discipline | Literaturwissenschaft |
format | Book |
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indexdate | 2024-07-09T21:32:01Z |
institution | BVB |
isbn | 9780071615891 007161589X |
language | English |
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physical | XXIII, 214 S. |
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spelling | Leanne, Shelly ca. 20./21. Jh. Verfasser (DE-588)13700480X aut Say it like Obama the power of speaking with purpose and vision Shel Leanne New York [u.a.] McGraw-Hill 2009 XXIII, 214 S. txt rdacontent n rdamedia nc rdacarrier Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. Obama, Barack Oratory Persuasion (Rhetoric) Public speaking Success in business DE-601 pdf/application http://www.gbv.de/dms/bowker/toc/9780071615891.pdf Inhaltsverzeichnis GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017160485&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Leanne, Shelly ca. 20./21. Jh Say it like Obama the power of speaking with purpose and vision Obama, Barack Oratory Persuasion (Rhetoric) Public speaking Success in business |
title | Say it like Obama the power of speaking with purpose and vision |
title_auth | Say it like Obama the power of speaking with purpose and vision |
title_exact_search | Say it like Obama the power of speaking with purpose and vision |
title_full | Say it like Obama the power of speaking with purpose and vision Shel Leanne |
title_fullStr | Say it like Obama the power of speaking with purpose and vision Shel Leanne |
title_full_unstemmed | Say it like Obama the power of speaking with purpose and vision Shel Leanne |
title_short | Say it like Obama |
title_sort | say it like obama the power of speaking with purpose and vision |
title_sub | the power of speaking with purpose and vision |
topic | Obama, Barack Oratory Persuasion (Rhetoric) Public speaking Success in business |
topic_facet | Obama, Barack Oratory Persuasion (Rhetoric) Public speaking Success in business |
url | http://www.gbv.de/dms/bowker/toc/9780071615891.pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017160485&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT leanneshelly sayitlikeobamathepowerofspeakingwithpurposeandvision |
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