Online public relations: a practical guide to developing an online strategy in the world of social media
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Philadelphia, PA
Kogan Page
2009
|
| Ausgabe: | 2nd ed. |
| Schriftenreihe: | PR in practice series
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XIII, 274 S. |
| ISBN: | 9780749449681 |
Internformat
MARC
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| 005 | 20200724 | ||
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| 008 | 090218s2009 xxu |||| 00||| eng d | ||
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| 020 | |a 9780749449681 |9 978-0-7494-4968-1 | ||
| 035 | |a (OCoLC)289096000 | ||
| 035 | |a (DE-599)BVBBV035318408 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-91 |a DE-526 | ||
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| 084 | |a KOM 400f |2 stub | ||
| 084 | |a KOM 120f |2 stub | ||
| 084 | |a WIR 840f |2 stub | ||
| 100 | 1 | |a Phillips, David |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Online public relations |b a practical guide to developing an online strategy in the world of social media |c David Phillips, Philip Young |
| 250 | |a 2nd ed. | ||
| 264 | 1 | |a Philadelphia, PA |b Kogan Page |c 2009 | |
| 300 | |a XIII, 274 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a PR in practice series | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Public relations | |
| 650 | 4 | |a Social media | |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Young, Philip |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017123026 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Phillips, David Young, Philip |
| author_facet | Phillips, David Young, Philip |
| author_role | aut aut |
| author_sort | Phillips, David |
| author_variant | d p dp p y py |
| building | Verbundindex |
| bvnumber | BV035318408 |
| callnumber-first | H - Social Science |
| callnumber-label | HD59 |
| callnumber-raw | HD59 |
| callnumber-search | HD59 |
| callnumber-sort | HD 259 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 637 |
| classification_tum | KOM 400f KOM 120f WIR 840f |
| ctrlnum | (OCoLC)289096000 (DE-599)BVBBV035318408 |
| dewey-full | 659.202854678 659.20285/4678 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.202854678 659.20285/4678 |
| dewey-search | 659.202854678 659.20285/4678 |
| dewey-sort | 3659.202854678 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Kommunikationswesen Wirtschaftswissenschaften |
| edition | 2nd ed. |
| format | Book |
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| id | DE-604.BV035318408 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:31:10Z |
| institution | BVB |
| isbn | 9780749449681 |
| language | English |
| lccn | 2008054391 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017123026 |
| oclc_num | 289096000 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM DE-526 |
| owner_facet | DE-91 DE-BY-TUM DE-526 |
| physical | XIII, 274 S. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Kogan Page |
| record_format | marc |
| series2 | PR in practice series |
| spelling | Phillips, David Verfasser aut Online public relations a practical guide to developing an online strategy in the world of social media David Phillips, Philip Young 2nd ed. Philadelphia, PA Kogan Page 2009 XIII, 274 S. txt rdacontent n rdamedia nc rdacarrier PR in practice series Includes bibliographical references and index Public relations Social media Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Young, Philip Verfasser aut |
| spellingShingle | Phillips, David Young, Philip Online public relations a practical guide to developing an online strategy in the world of social media Public relations Social media Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4043188-5 |
| title | Online public relations a practical guide to developing an online strategy in the world of social media |
| title_auth | Online public relations a practical guide to developing an online strategy in the world of social media |
| title_exact_search | Online public relations a practical guide to developing an online strategy in the world of social media |
| title_full | Online public relations a practical guide to developing an online strategy in the world of social media David Phillips, Philip Young |
| title_fullStr | Online public relations a practical guide to developing an online strategy in the world of social media David Phillips, Philip Young |
| title_full_unstemmed | Online public relations a practical guide to developing an online strategy in the world of social media David Phillips, Philip Young |
| title_short | Online public relations |
| title_sort | online public relations a practical guide to developing an online strategy in the world of social media |
| title_sub | a practical guide to developing an online strategy in the world of social media |
| topic | Public relations Social media Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Public relations Social media Öffentlichkeitsarbeit |
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