Relationship marketing:
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Oxford
Oxford University Press
2009
|
Schlagworte: | |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 1 v. col. ill 25cm |
ISBN: | 0199211566 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV035317797 | ||
003 | DE-604 | ||
005 | 20090325 | ||
007 | t | ||
008 | 090217s2009 a||| |||| 00||| eng d | ||
020 | |a 0199211566 |c (pbk) : £34.99 |9 0-19-921156-6 | ||
035 | |a (OCoLC)267171479 | ||
035 | |a (DE-599)BVBBV035317797 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
049 | |a DE-703 |a DE-2070s |a DE-188 | ||
050 | 0 | |a HF5415.55 | |
082 | 0 | |a 658.812 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a QP 620 |0 (DE-625)141911: |2 rvk | ||
100 | 1 | |a Godson, Mark |e Verfasser |4 aut | |
245 | 1 | 0 | |a Relationship marketing |c by Mark Godson |
264 | 1 | |a Oxford |b Oxford University Press |c 2009 | |
300 | |a 1 v. |b col. ill |c 25cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 7 | |a Customer Relationship Management |2 stw | |
650 | 7 | |a E-Business |2 stw | |
650 | 7 | |a Lieferanten-Kunden-Beziehung |2 stw | |
650 | 7 | |a Marketing |2 stw | |
650 | 7 | |a Marketingtheorie |2 stw | |
650 | 7 | |a Relatiemarketing |2 gtt | |
650 | 7 | |a Theorie |2 stw | |
650 | 4 | |a Relationship marketing | |
650 | 0 | 7 | |a Beziehungsmanagement |0 (DE-588)4326109-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Beziehungsmarketing |0 (DE-588)4789127-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Beziehungsmarketing |0 (DE-588)4789127-0 |D s |
689 | 0 | |5 DE-188 | |
689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 1 | 1 | |a Beziehungsmanagement |0 (DE-588)4326109-7 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-017122424 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804138624895156224 |
---|---|
any_adam_object | |
author | Godson, Mark |
author_facet | Godson, Mark |
author_role | aut |
author_sort | Godson, Mark |
author_variant | m g mg |
building | Verbundindex |
bvnumber | BV035317797 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.55 |
callnumber-search | HF5415.55 |
callnumber-sort | HF 45415.55 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QP 620 |
ctrlnum | (OCoLC)267171479 (DE-599)BVBBV035317797 |
dewey-full | 658.812 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.812 |
dewey-search | 658.812 |
dewey-sort | 3658.812 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV035317797 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:31:09Z |
institution | BVB |
isbn | 0199211566 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017122424 |
oclc_num | 267171479 |
open_access_boolean | |
owner | DE-703 DE-2070s DE-188 |
owner_facet | DE-703 DE-2070s DE-188 |
physical | 1 v. col. ill 25cm |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | Oxford University Press |
record_format | marc |
spelling | Godson, Mark Verfasser aut Relationship marketing by Mark Godson Oxford Oxford University Press 2009 1 v. col. ill 25cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Customer Relationship Management stw E-Business stw Lieferanten-Kunden-Beziehung stw Marketing stw Marketingtheorie stw Relatiemarketing gtt Theorie stw Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 s DE-188 Marketing (DE-588)4037589-4 s Beziehungsmanagement (DE-588)4326109-7 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Godson, Mark Relationship marketing Customer Relationship Management stw E-Business stw Lieferanten-Kunden-Beziehung stw Marketing stw Marketingtheorie stw Relatiemarketing gtt Theorie stw Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4326109-7 (DE-588)4789127-0 (DE-588)4037589-4 |
title | Relationship marketing |
title_auth | Relationship marketing |
title_exact_search | Relationship marketing |
title_full | Relationship marketing by Mark Godson |
title_fullStr | Relationship marketing by Mark Godson |
title_full_unstemmed | Relationship marketing by Mark Godson |
title_short | Relationship marketing |
title_sort | relationship marketing |
topic | Customer Relationship Management stw E-Business stw Lieferanten-Kunden-Beziehung stw Marketing stw Marketingtheorie stw Relatiemarketing gtt Theorie stw Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Customer Relationship Management E-Business Lieferanten-Kunden-Beziehung Marketing Marketingtheorie Relatiemarketing Theorie Relationship marketing Beziehungsmanagement Beziehungsmarketing |
work_keys_str_mv | AT godsonmark relationshipmarketing |