Net profit: how to invest and compete in the real world of internet business
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
San Francisco, Calif.
Jossey-Bass Publ.
1999
|
| Ausgabe: | 1. ed. |
| Schriftenreihe: | The Jossey-Bass business and management series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIX, 314 S. graph. Darst. |
| ISBN: | 0787944769 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804138526340546560 |
|---|---|
| adam_text | —»•— Contents
Preface xi
The Author xix
1 Net Profit 1
Would You Like to Buy the Brooklyn Bridge? • Is the
Internet a Web of Illusions? • Frameworks for Assessing
Internet Businesses • Nine Internet Business Segments
• Principles of Net Profit • Overview of the Book
2 Net Infrastructure: The Levi s of the 1990s 20
Gold in the Hills • Overview of the Network Infrastructure
Market • Profit Drivers in the Central Control Device
Product Category • Profit Drivers in the Edge Connector
Product Category • Cases: Cisco Systems and Nexabit
• Implications • The Net Profit Retriever s Assessment
of the Network Infrastructure Segment
3 Web Consulting: It s All About Commitment 42
Overview of the Web Consulting Market • Profit
Drivers • Case: Sapient • Implications • The Net Profit
Retriever s Assessment of the Web Consulting Segment
4 Internet Venture Capital: Money Dictates 63
Overview of a Cyclical Industry • Profit Drivers
• Countervailing Forces • Cases: Kleiner Perkins and
Sculley Brothers • Implications • The Net Profit Retriever s
Assessment of the Internet Venture Capital Segment
5 Internet Security: Barbarians at the Gates 85
Overview of the Internet Security Market • Sources of
Future Profitability • Factors Holding Profits Back
vil
viii CONTENTS
• Spotting Future Profits • Cases: CheckPoint Software
Technologies and Network Associates • Implications
• The Net Profit Retriever s Assessment of the Internet
Security Segment
6 Web Portals: Walking Through Virtual Doors 106
What Drives the Current High Valuation of Web Portal
Companies? • Search Engines, Portals, and Making
Money • Sources of Future Profitability • Forces Against
Profitability • Four Ideas for Future Profits * Cases: Yahoo
and Excite • Implications • The Net Profit Retriever s
Assessment of the Web Portal Segment
7 Electronic Commerce: Profitless Prosperity? 132
Overview of the E-Commerce Market • Two Channels:
Business-to-Consumer and Business-to-Business • Five
Structural Principles • Cases: E-Trade Group and Cisco
Connection Online • Implications • The Net Profit
Retriever s Assessment of the E-Commerce Segment
8 Web Content: Let s Talk About Us 156
Overview of the Web Content Industry • Profitability
of Web Content Subsegments • Internet-Only Media Firms
• General Technology Media Firms • General Technology
Consultants • Cases: CNET and Mecklermedia; CMP
Media and International Data Group; and Gartner Group
• Implications • The Net Profit Retriever s Assessment
of the Web Content Segment
9 Internet Service Providers: Oceans of Red Ink 179
Reasons for Current Unprofitability • Reasons for Future
Unprofitability • Cases: America Online, MindSpring, and
EarthLink • Implications • The Net Profit Retriever s
Assessment of the ISP Segment
10 Web Commerce Tools: Virtual Plumbing 202
Capitalization and the Microsoft Falcon • Browsers
• Search Engines • Web Advertising Management
• E-Commerce Enabling Software • Cases: Open Market
and Macromedia • Implications • The Net Profit Retriever s
Assessment of the Web Commerce Tools Segment
CONTENTS ix
11 What Have We Learned? Lessons for Present
and Future Profits 229
Which Segments and Models Are Most Profitable?
Why? Which Segments Are Least Profitable? Why?
• Criteria for Screening Internet Business Opportunities
• Unmet Societal Needs: The Internet s Potential
for Matching • Success in Matching
12 Managers: Can the Web Improve Your Business? 247
Web Myths and Realities • Lessons from Experience with
the Web • Should Your Company Use the Web?
• A Ten-Step Managerial Change Agenda • Case: U.S.
Cavalry • Overcoming the Challenges of Implementing
the Web • Implications
13 From Lossware to Powerware: Advice for Internet
Management and Investment 270
Lossware, Brandware, and Powerware: Rising Up
the Net Profit Pyramid • Formulating Web Business
Strategy: A Manager s Guide • Six Current Rules for
Web Investing • Tips for Private Equity Investment
• Screening a Public Equity Investment
References 295
Subject Index 301
Company Name Index 309
|
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| indexdate | 2024-07-09T21:29:35Z |
| institution | BVB |
| isbn | 0787944769 |
| language | English |
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| publishDate | 1999 |
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| spelling | Cohan, Peter S. Verfasser aut Net profit how to invest and compete in the real world of internet business Peter S. Cohan 1. ed. San Francisco, Calif. Jossey-Bass Publ. 1999 XIX, 314 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Jossey-Bass business and management series Bedrijven gtt E-commerce gtt Internet gtt Electronic commerce Internet industry Internet (DE-588)4308416-3 gnd rswk-swf Investitionsentscheidung (DE-588)4162244-3 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Internet (DE-588)4308416-3 s Electronic Commerce (DE-588)4592128-3 s DE-604 Investitionsentscheidung (DE-588)4162244-3 s HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017054145&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Cohan, Peter S. Net profit how to invest and compete in the real world of internet business Bedrijven gtt E-commerce gtt Internet gtt Electronic commerce Internet industry Internet (DE-588)4308416-3 gnd Investitionsentscheidung (DE-588)4162244-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4308416-3 (DE-588)4162244-3 (DE-588)4592128-3 (DE-588)4061963-1 |
| title | Net profit how to invest and compete in the real world of internet business |
| title_auth | Net profit how to invest and compete in the real world of internet business |
| title_exact_search | Net profit how to invest and compete in the real world of internet business |
| title_full | Net profit how to invest and compete in the real world of internet business Peter S. Cohan |
| title_fullStr | Net profit how to invest and compete in the real world of internet business Peter S. Cohan |
| title_full_unstemmed | Net profit how to invest and compete in the real world of internet business Peter S. Cohan |
| title_short | Net profit |
| title_sort | net profit how to invest and compete in the real world of internet business |
| title_sub | how to invest and compete in the real world of internet business |
| topic | Bedrijven gtt E-commerce gtt Internet gtt Electronic commerce Internet industry Internet (DE-588)4308416-3 gnd Investitionsentscheidung (DE-588)4162244-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Bedrijven E-commerce Internet Electronic commerce Internet industry Investitionsentscheidung Electronic Commerce Unternehmen |
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