Verfügbarkeit: International business

International business:

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Bibliographische Detailangaben
Hauptverfasser:	Rugman, Alan M. 1945-2014 (VerfasserIn), Collinson, Simon (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Harlow ; Munich Prentice Hall Financial Times 2009
Ausgabe:	Fifth edition
Schlagworte:	Handelsgebruiken Internationale ondernemingen Management Multinationales Unternehmen International business enterprises > Management Strategisches Management Internationales Management Lehrbuch
Online-Zugang:	Inhaltsverzeichnis
Beschreibung:	Literaturangaben
Beschreibung:	XXXII, 716 Seiten Illustrationen, Karten
ISBN:	9780273716549

Internformat

MARC


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Datensatz im Suchindex

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adam_text	Contents in Brief lisi or mustra Preface lions XV xviii About the Authors XX Guide to the Case Studies xxii Guided Tour xxviii Acknowledgments xxx Part One THE WORLD OF INTERNATIONAL BUSINESS Chapter 1 Regional and Global Strategy 3 Chapter 2 The Multinational Enterprise 37 Chapter 3 The Triad and International Business 72 Part Two THE ENVIRONMENT OF INTERNATIONAL BUSINESS Chapter 4 International Politics 101 Chapter 5 International Culture 129 Chapter 6 International Trade 159 Chapter 7 International Financial Markets and Institutions 193 Part Three INTERNATIONAL BUSINESS STRATEGIES Chapter 8 Multinational Strategy 235 Chapter 9 Organizing Strategy 263 Chapter 10 Production Strategy 289 Chapter 11 Marketing Strategy 322 Chapter 12 Human Resource Management Strategy 352 Chapter 13 Political Risk and Negotiation Strategy 384 Chapter U International Financial Management 418 Part Four INTERNATIONAL BUSINESS STRATEGIES IN ACTION Chapter 15 Corporate Strategy and National Competitiveness 455 Chapter 16 European Union 485 Chapter 17 Japan 516 Chapter 18 North America 553 Chapter 19 Emerging Economies 583 Chapter 20 China 614 Chapter 21 Corporate Ethics and the Natural Environment 643 Glossary 671 Subject Index 683 Company Index 699 Name Index 705
adam_txt	Contents in Brief lisi or mustra Preface lions XV xviii About the Authors XX Guide to the Case Studies xxii Guided Tour xxviii Acknowledgments xxx Part One THE WORLD OF INTERNATIONAL BUSINESS Chapter 1 Regional and Global Strategy 3 Chapter 2 The Multinational Enterprise 37 Chapter 3 The Triad and International Business 72 Part Two THE ENVIRONMENT OF INTERNATIONAL BUSINESS Chapter 4 International Politics 101 Chapter 5 International Culture 129 Chapter 6 International Trade 159 Chapter 7 International Financial Markets and Institutions 193 Part Three INTERNATIONAL BUSINESS STRATEGIES Chapter 8 Multinational Strategy 235 Chapter 9 Organizing Strategy 263 Chapter 10 Production Strategy 289 Chapter 11 Marketing Strategy 322 Chapter 12 Human Resource Management Strategy 352 Chapter 13 Political Risk and Negotiation Strategy 384 Chapter U International Financial Management 418 Part Four INTERNATIONAL BUSINESS STRATEGIES IN ACTION Chapter 15 Corporate Strategy and National Competitiveness 455 Chapter 16 European Union 485 Chapter 17 Japan 516 Chapter 18 North America 553 Chapter 19 Emerging Economies 583 Chapter 20 China 614 Chapter 21 Corporate Ethics and the Natural Environment 643 Glossary 671 Subject Index 683 Company Index 699 Name Index 705
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spelling	Rugman, Alan M. 1945-2014 Verfasser (DE-588)129694010 aut International business Alan M. Rugman, Simon Collinson Fifth edition Harlow ; Munich Prentice Hall Financial Times 2009 XXXII, 716 Seiten Illustrationen, Karten txt rdacontent n rdamedia nc rdacarrier Literaturangaben Handelsgebruiken gtt Internationale ondernemingen gtt Management gtt Multinationales Unternehmen International business enterprises Management Strategisches Management (DE-588)4124261-0 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Internationales Management (DE-588)4114040-0 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Multinationales Unternehmen (DE-588)4075092-9 s Strategisches Management (DE-588)4124261-0 s DE-604 Internationales Management (DE-588)4114040-0 s 2\p DE-604 Collinson, Simon Verfasser (DE-588)17146978X aut Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016982199&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Rugman, Alan M. 1945-2014 Collinson, Simon International business Handelsgebruiken gtt Internationale ondernemingen gtt Management gtt Multinationales Unternehmen International business enterprises Management Strategisches Management (DE-588)4124261-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Internationales Management (DE-588)4114040-0 gnd
subject_GND	(DE-588)4124261-0 (DE-588)4075092-9 (DE-588)4114040-0 (DE-588)4123623-3
title	International business
title_auth	International business
title_exact_search	International business
title_exact_search_txtP	International business
title_full	International business Alan M. Rugman, Simon Collinson
title_fullStr	International business Alan M. Rugman, Simon Collinson
title_full_unstemmed	International business Alan M. Rugman, Simon Collinson
title_short	International business
title_sort	international business
topic	Handelsgebruiken gtt Internationale ondernemingen gtt Management gtt Multinationales Unternehmen International business enterprises Management Strategisches Management (DE-588)4124261-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Internationales Management (DE-588)4114040-0 gnd
topic_facet	Handelsgebruiken Internationale ondernemingen Management Multinationales Unternehmen International business enterprises Management Strategisches Management Internationales Management Lehrbuch
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016982199&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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